MiX Telematics Hires Industry Veteran Pete Allen to Lead North American Sales Team

BOCA RATON, FL--(Marketwired - May 7, 2015) - MiX Telematics (NYSE: MIXT) (JSE: MIX), a leading global provider of fleet and mobile asset management solutions, announced today it has hired Pete Allen as Executive Vice President of Sales. In his new role, Allen will be responsible for managing the customer experience, which includes building and leading the sales and account management teams.

An industry veteran with more than 20 years of fleet management experience, Allen has contributed to the growth and success of several well-known solution providers. These included Cadec Global, one of the first fleet management providers in the telematics industry; inthinc and GreenRoad, both early developers in driver behavior apps; and XATA Corporation (XRS), another telematics industry pioneer.

Allen says that MiX Telematics' unique "service for life" approach is the primary reason he decided to join the company. While other fleet management companies say, "Call us if you have a problem," MiX takes a full-service approach that includes ongoing, proactive support of both hardware and software for the life of the contract.

"Having been in this industry for a long time, I know that customers desperately want a service that drives value every single day," said Allen. "By providing solutions and resources that make a tangible impact -- results customers can actually see -- MiX really gets it right with the 'service for life' approach. We're already bringing this offering to the market, and the feedback has been so positive -- I'm really excited to help build this team and fuel the company's North American growth."

"With the addition of Pete, we're expanding our team of industry executives that possess a wealth of North American market experience," said Skip Kinford, president and CEO of MiX Telematics (Americas). "I'm confident that with Pete and his staff in place, we'll be able to increase our presence in North America faster than ever before." 

About MiX Telematics
MiX Telematics is a leading global provider of fleet and mobile asset management solutions delivered as SaaS to customers managing 500,000 assets in more than 120 countries. In the U.S., MiX Telematics is known for providing the best customer support, including service for life on all solutions and dedicated account managers who proactively monitor customers' systems for optimal use. The company's products and services provide fleets of all sizes with solutions for efficiency, safety, compliance and security. MiX Telematics was founded in 1996 and has offices in the United States, South Africa, the United Kingdom, Uganda, Brazil, Australia and the United Arab Emirates as well as a network of more than 130 fleet partners worldwide. MiX Telematics shares are publicly traded on the New York Stock Exchange (NYSE: MIXT) and the Johannesburg Stock Exchange (JSE: MIX). For more information, visit www.mixtelematics.com.