TrueShip Drops New Guide Covering 17 Ecommerce Marketing Tips & Tools You Need Now

SCOTTSDALE, AZ--(Marketwired - July 07, 2015) - TrueShip (http://www.TrueShip.com) has just released a brand new guide that reveals 17 ecommerce marketing tips and tools that you need now.

The expansive juggernaut that is the internet rakes in an estimated $1.5 million nearly every 30 seconds. In 2014, over $300bn was hauled in, setting a new annual record for US online sales. Experts are projecting that in 2015, sales will eclipse $345bn, marking the strongest year-over-year growth yet.

With millions of retailers competing in an increasingly crowded online space, a unique approach is necessary to break the mold and make one’s store stand out from the rest of the pack. As the leading provider of ecommerce shipping software, TrueShip routinely issues detailed guides that are designed to help its users earmark successes.

The newest guide by TrueShip delivers 17 ecommerce marketing tips and tools that everyone in this industry should be using, including:

• Integrated FAQ pages that are self-learning.
• Providing a multimedia shopping experience.
• Utilizing multiple selling platforms.
• Why email marketing is still very much alive.
• The importance of the live chat option.
• Donating products to gain blogger coverage.
• Making checkout as fast and as easy as possible.
• Cross-promoting products.
• Cashing in on digital coupons.
• Announcing sales and events to the press.
• Price-matching to gain more conversions.
• The benefits of integrated customer feedback models.
• Long form content marketing and placement.
• Social engagement and referral tactics.
• Finding niche long tail keywords for content outreach.
• Retargeting bounced users to improve conversions.
• The value of a strong and automated returns policy.
• Illustrated infographic of must-know ecommerce facts.

“A business is only as good as the tools that it can use to expand and generate revenue,” explained Michael Lazar, Director of Online Marketing at TrueShip. “In our new guide, we deliver 17 timeless ecommerce marketing tips and tools to help our users improve their conversion funnel.”

You can read TrueShip’s newest guide by visiting: http://www.trueship.com/blog/2015/07/07/17-ecommerce-marketing-tips-tools-you-need-now/#.VZx6YEYY3QI.

About TrueShip

#ShipSmarter -- TrueShip is the original architect of multi-carrier ecommerce shipping software. ReadyShipper shipping software integrates into the most widely used shopping carts and online marketplaces. It is an easy-to-use order fulfillment solution designed to save e-retailers time and money.

Start a 14-day trial of ReadyShipper shipping software by visiting: http://www.TrueShip.com/products/ReadyShipper.

About ReadyReturns

#ReturnsHappen -- ReadyReturns is a customer-facing, plug-and-play, self-service online product returns software solution. It integrates into virtually any website without any programming. ReadyReturns lets customers make returns from a website by filling out a simple form and printing the return shipping label. E-retailers set the rules of the returns, including things like return shipping and restocking fees.

Start a 30-day trial of ReadyReturns by visiting: http://www.TrueShip.com/products/ReadyReturns.

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