CLERMONT, KY--(Marketwired - Aug 18, 2015) - Booker's® Bourbon, one of the few bourbons available uncut and unfiltered1, announces the release of the fourth batch in its 2015 collection, Batch 2015-04, also referred to as the "Oven Buster Batch." This latest expression was hand selected during an exclusive tasting by Fred Noe, 7th Generation Master Distiller, and the Booker's® Bourbon Roundtable -- a small collection of esteemed bourbon experts, enthusiasts and writers. The latest release of Booker's® is a true testament to the full-bodied bourbon first created by the late Booker Noe, 6th Generation Master Distiller and Fred Noe's father.
"I've always been fond of cooking with bourbon," said Annis Wickham Noe, wife of Booker and mother of Fred. "Years ago, as I was preparing a pork roast, I mistakenly reached for a bottle of my husband's namesake bourbon to pour over the roast. The oven sparked from the bourbon's high proof and the door flew open -- that's how the Oven Buster nickname was born!"
"Oven Buster Batch" is the second batch this year that was selected by the Booker's® Bourbon Roundtable, with the guidance of Noe. The Roundtable was also joined by special guest Fred Minnick, author of "Bourbon Curious: A Simple Tasting Guide for a Savvy Drinker," who contributed his knowledge of whiskey to help the group choose a batch that properly honors Booker Noe's whiskey preferences and pays homage to the bourbon's full-body flavor profile.
The Roundtable panelists who helped select Batch 2015-04, "Oven Buster Batch," included the following members:
- Chuck Cowdery, Blogger and Author of "Bourbon, Strange: Surprising Stories of American Whiskey"
- Geoff Kleinman, Founder and Managing Editor of DrinkSpirits.com
- John McCarthy, Spirits Writer and Senior Managing Editor of Men's Health Magazine
- Jack Robertiello, Spirits Writer and Spirits Competition Judge
- Tony Sachs, Spirits Writer and Blogger for Huffington Post
Noe, the Roundtable Panelists and Minnick selected Booker's® "Oven Buster Batch" with the following characteristics:
- Proof: 127
- Age: 6 years, 5 months and 20 days
- Nose: Vanilla with oak
- Finish: Long, smooth, pleasant finish
- Sipping Suggestions: With ice or cut with water
Uncut and unfiltered1 -- like all Booker's® Bourbon batches before it -- "Oven Buster Batch" features the robust flavor and natural proof that Booker's® Bourbon is known for and will be available nationwide beginning mid-August with a suggested retail price of $59.99 per 750 mL bottle.
1Booker's® Bourbon is quality screened to remove only pieces of charred barrel wood from the liquid.
About Booker's® Bourbon
Booker's® Bourbon was inspired by a 200-year-old family tradition and came to life when Booker Noe selected the first bottles of Booker's as holiday gifts for his friends and family. With its instant popularity within Noe's close circle, Booker's Bourbon was soon after bottled and made available on shelves for everyone to enjoy. Booker's Bourbon is one of the only bourbons bottled unfiltered* and at its natural proof, which varies from batch to batch. Crafted in small batches and aged for six to eight years in charred oak barrels, which are stored in the center of the rack house, Booker's Bourbon is hand-selected barrel-by-barrel by Fred Noe to ensure every bottle contains a robust, full-bodied whiskey that has a taste, aroma and proof that matches Booker's whiskey preference.
For more information on Booker's Bourbon, visit: http://www.BookersBourbon.com.
About Beam Suntory Inc.
As the world's third largest premium spirits company, Beam Suntory is Crafting the Spirits Brands that Stir the World. Consumers from all corners of the globe call for the company's brands, including the iconic Jim Beam and Maker's Mark bourbon brands and Suntory whisky Kakubin, as well as world renowned premium brands including Knob Creek bourbon, Yamazaki, Hakushu and Hibiki Japanese whiskies, Teacher's, Laphroaig, and Bowmore Scotch whiskies, Canadian Club whisky, Courvoisier cognac, Sauza tequila, Pinnacle vodka, and Midori liqueur.
Beam Suntory was created in 2014 by combining the world leader in bourbon and the pioneer in Japanese whisky to form a new company with a deep heritage, passion for quality, innovative spirit and commitment to Growing for Good. Headquartered in Deerfield, Illinois, Beam Suntory is a subsidiary of Suntory Holdings Limited of Japan. For more information on Beam Suntory, its brands, and its commitment to social responsibility, please visit www.beamsuntory.com and www.drinksmart.com.
Booker's® Kentucky Straight Bourbon Whiskey, 60.5%-65% Alc. /Vol. ©2015 James B. Beam Distilling Co., Clermont, KY.
All trademarks are the property of their respective owners.
Contact Information:
MEDIA CONTACTS:
Lana Ohs
Beam Suntory Inc.
847-444-7844
Lana.Ohs@beamsuntory.com
Sarah Messenger
DBC PR + Social Media
202-292-4563
Beam@dbcpr.com