NEW YORK, NY--(Marketwired - January 12, 2016) - Beauty mavens have spoken and the votes are in! The winners of Influenster's first ever Reviewers' Choice Awards: Best in Beauty were determined based on 151,432 votes made by the Influenster community. These top products of 2015 range from exciting new brands, to groundbreaking new innovations, to classic favorites that resonate across generations.
This inaugural celebration of the best of beauty is a culmination of Influenster's product discovery and reviews platform where member activity -- including the quality, quantity, and recency of reviews, ratings, commonly-used phrases, questions asked, answers given, shares made, and product lists created that include the product -- was assessed and aggregated to select the nominees. Everyone was then invited to participate in a vote that took place from November 4-25, 2015 to select the winners from the nominee pool.
Here are our 2015 Best of Beauty winners:
- Must-Have Eyeshadow Palette: Urban Decay The Vice Palette
- Best Neutral Eyeshadow Palette: Urban Decay Naked Basics
- Stay-Put Eye Shadow: MAC Cosmetics Pro Longwear Paint Pots
- Best Lash-Lengthening Mascara: Too Faced Better Than Sex Mascara
- Best Mascara for Va-Va-Volume: COVERGIRL LashBlast Volume Mascara
- Must-Have Drugstore Mascara: Maybelline Great Lash Mascara
- Most Splurge-Worthy Mascara: Benefit Cosmetics They're Real! Lengthening & Volumizing Mascara
- Eyeliner that Stays Put Past Midnight: Urban Decay 24/7 Glide-On Eye Pencil
- Purr-fect Cat Eye Liner: Kat Von D Tattoo Liner
- Best Bronzer: NARS Blush/Bronzer Duo Orgasm/Laguna
- Best Drugstore Concealer: Maybelline Fit Me! Concealer
- Best Under-Eye Camouflager: Smashbox High Definition Liquid Concealer
- Best Blemish Concealer: Urban Decay Naked Skin Weightless Ultra Definition Liquid Makeup
- Longest-Lasting Foundation: COVERGIRL Outlast Stay Fabulous 3-in-1 Foundation
- Best Coverage Foundation: Maybelline Fit Me Foundation
- Best Barely-There Foundation: L'Oréal Paris True Match Super-Blendable Liquid Makeup
- Most Valuable Primer: Urban Decay Complexion Primer Potion - Brightening & Tightening
- Most Moisturizing Lipstick: Revlon Colorburst Lip Butter
- Best Matte Lipstick: NYX Matte Lipstick
- Must-Have Red Lipstick: MAC Cosmetics Matte Lipstick Ruby Woo
- Favorite Drugstore Lipstick: Rimmel Lasting Finish Lipstick the Kate Moss Collection
- Must-Have Luxury Lipstick: Yves Saint Laurent Rouge Volupté Shine Lipstick
- Legendary Lip Gloss: NYX Soft Matte Lip Cream
- Pout-Worthy Lip Plumper: NYX Cosmetics Pump it Up Lip Plumper
- Number One Lip Balm: eos Smooth Sphere Lip Balm
- Best Makeup Brush: Real Techniques Expert Face Brush
- Boldest Brow Product: Anastasia Element 5 Piece Brow Kit
- Miracle Makeup Sponge: beautyblender Royal Beauty Blender
- World Class BB Cream: Smashbox Camera Ready BB Cream
- First-Class Facial Moisturizer: Clinique Dramatically Different Moisturizing Lotion+
- Unrivaled Zit Combater: Clearasil Ultra Rapid Action Face Scrub
- MVP Facial Cleanser: Clean & Clear Morning Burst Oil-Free Facial Cleanser
- Top Makeup Remover Wipe: Neutrogena Naturals Makeup Remover Cleansing Towelettes
- Number One Waterproof Eye Makeup Remover: Neutrogena Make-up Remover Towelettes
- Best Skin Serum: Estée Lauder Advanced Night Repair Synchronized Recovery Complex
- First-Class Eye Wrinkle Fighter: Clinique Repairwear Laser Focus Wrinkle Correcting Eye Cream
- Best At-Home Facial Mask: Bioré Charcoal Self Heating Mask
- Best Body Wash: Dove Deep Moisture Nourishing Body Wash
- Most Hydrating Body Moisturizer: Aveeno Active Naturals Daily Moisturizing Lotion with Sunscreen
- Best Product for a Faux Glow: Sally Hansen Airbrush Legs
- The King of Sunscreens: Neutrogena Ultra Sheer Dry-Touch Sunscreen
- Skip the Suds -- Best Dry Shampoo: Batiste Dry Shampoo
- Feed Your Follicles -- Best Hair Treatment: Moroccanoil Treatment
- Best Shampoo: Organix Shampoo Nourishing Coconut Milk
- Most Moisturizing Conditioner: Aussie Moist Conditioner
- Best At-Home Hair Color: L'Oréal Superior Preference Fade Defying Color & Shine System
- Champion Frizz Fighter: OGX Kukui Anti-Frizz Hydrating Oil
- Must-Have Styling Product for Curly Hair: TRESemmé Thermal Creations Heat Tamer Spray
- Must-Have Styling Product for Straight Hair: Paul Mitchell Smoothing Super Skinny Serum
- Must-Have Styling Tool: Chi Flat Iron Hair Straightener
- Must-Have Hairbrush: The Wet Brush
- Five-Star Hair Serum: It's a 10 Miracle Styling Serum
- Finest Fragrance for Her: Flowerbomb by Viktor & Rolf Eau De Parfum
- Finest Fragrance for Him: Dolce & Gabbana Light Blue Pour Homme
- Best No-Chip Nail Polish: OPI Nail Polish
- All-Time Favorite Nail Polish Color: OPI Black Cherry Chutney
- Hardest Nail Strengthener: Sally Hansen Nail Nutrition Nail Strengthener
- Best Teeth Whitener: Crest 3D White Professional Effects Whitestrips
- Best At-Home Hair Removal Product: Gillette Venus & Olay Razor
- Biggest Game Changer of 2015: Jergens Wet Skin Moisturizer with Nourishing Monoi Oil
Find out more about the Reviewers' Choice Awards: Best in Beauty winners on www.influenster.com/awards/winners.
About Influenster
Influenster is a product discovery platform and reviews site that enables consumers to find new products and get advice to make informed purchases. Members use Influenster to explore the latest products, gain fresh insight, pick up new tips, and share their opinions with others. We help our members compare products and guide them on how products can be integrated into their lives. We inspire a love for products and encourage discovery, conversations and reviews. The Influenster community of 1.5 million+ members is still rapidly growing. These product mavens with a heavy social media presence use their influence to spread the word about the products they know. Ever since the launch of Influenster.com less than two years ago, over five million reviews have been created on nearly one million products.
Headquartered in New York City, Influenster was founded by Elizabeth Scherle and Aydin Acar in 2011. For more information or to become an Influenster visit: www.influenster.com.
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Contact Information:
Media Contact
Stephanie Tan
PR Manager, Influenster
212.235.1261
stephanie.tan@influenster.com