MediaPlatform Introduces Video Business Intelligence

LOS ANGELES, CA--(Marketwired - January 21, 2016) - MediaPlatform, Inc. (www.mediaplatform.com), the leading on-demand video and live streaming platform for the enterprise, today announced the release of a new Business Intelligence product -- MediaPlatform Video Business Intelligence.

MediaPlatform Video Business Intelligence (VBI) is the world's first business intelligence product focused on offering prescriptive and predictive analytics for enterprise live streaming. VBI collects the most relevant data for all webcasts in near real-time and provides deep analytics in an easy to use and customizable Quality of Experience (QoE) dashboard.

"As the use of live video for large-scale communications and training increases across all industries, data visualization solutions tailored specifically for streaming video will become a must to ensure successful CEO town halls, company All-Hands and other corporate webcasting initiatives," said Jim McGovern, MediaPlatform CEO. "MediaPlatform Video Business Intelligence is an essential product for any company that is serious about video, and in the future we look forward to integrating VBI with other Business Intelligence solutions already in place inside the enterprise."

MediaPlatform VBI provides a level of insight into the user experience for live video presentations that has never been seen in the live streaming industry. With VBI, MediaPlatform has solved the challenge of processing the tremendous amount of data generated during a webcast to help organizations preemptively identify and remedy trouble points.

According to Denis Khoo, MediaPlatform CTO, "With VBI, webcast producers will be able to get a high level glance at how a live webcast is performing, and even drill down to see an individual's user experience. If problems are detected with the stream, VBI's robust visualization UI will allow the producer to quickly pinpoint the cause."

Jim McGovern and Denis Khoo will be discussing Video Business Intelligence in-depth during a live broadcast on January 21 at 2pm ET / 11am PT. Registration is still open for this free event at www.mediaplatform.com/vbi.

About MediaPlatform

MediaPlatform is the enterprise video solution powering corporate communications, training and collaboration inside the Global 2000. The MediaPlatform enterprise YouTube is deployed at organizations that include Abbott Laboratories, Ericsson, EY, General Motors and Phillips 66 for streaming CEO town halls and All-Hands meeting, delivering e-learning and enabling employee collaboration.

MediaPlatform is a Challenger in the 2015 Gartner Magic Quadrant for Enterprise Video Content Management and a Leader in the Forrester Wave™: Enterprise Video Platforms and Webcasting, Q1 2015.

www.mediaplatform.com