MIAMI, Jan. 29, 2016 (GLOBE NEWSWIRE) -- The 7th Annual Hispanicize 2016 event today unveiled the comprehensive agenda and top Latino and multicultural creators that are headlining its Digital Influencers Showcase and inaugural DiMe Summit. Co-presented by Prudential Financial, Hispanicize 2016 (www.HispanicizeEvent.com) is taking place April 4-8 in Miami’s InterContinental Hotel.
Curated by DiMe Media (formerly the Latina Mom Bloggers network), the digital influencers platform of Hispanicize 2016 features more social media A-listers and rising stars from YouTube, Facebook, Vine, Periscope, YouNow, SnapChat, Instagram, Pinterest, Twitter and blogging than ever before.
“We are so proud of our outstanding speaker line-up and that this year’s agenda takes a deep dive into the personal, economic and technical hands-on development that will help creators not only be more creative, but also make more money and build better content platforms,” said Piera Jolly, Co-CEO of DiMe Media.
In the spirit of unity that marks this year’s event, Hispanicize and DiMe Media are collaborating with other creator networks to incorporate them and the talents they represent in the agenda. Maker Studios, Univision Creators Network, 2BTube and LatinWe are all bringing high profile creators to present at the DiMe Summit and/or Hispanicize.
“Seven Hispanicize events ago we founded the business side of Latino social media industry and today this commitment to inclusiveness is what makes Hispanicize the destination for hundreds of brands and agencies to discover and engage today’s Latina and multicultural creators,” said Manny Ruiz, founder and creative director of the Hispanicize event.
Key highlights of the 2016 event include:
The Inaugural DiMe Summit: This intimate, influencers-only day of in-depth workshops, sessions, inspirational talks, and VIP content will kick off Hispanicize Week April 4th.
-- CreatorLab: How To Make Videos Like A Boss
-- Get Published! How To Write a Book Proposal
-- CreatorLab: Photography & Photo Styling Workshop for Influencers
-- Create a Life You Love: Vision Board Workshop
-- Influencers Unite! How Collaborating Makes Us Stronger
-- The Art of the Pitch Workshop + Meet the Media
-- En Vivo! How To Use Periscope To Build Your Brand
-- CLICK! Secrets to a Prettier & More Engaged Instagram Feed
-- Get Creativa with Modern Calligraphy
-- The Power of Pinning: How to Drive Traffic and Expand Your Reach on Pinterest
-- Business Building: How To Set Rates & Know Your Worth
-- State of the Industry: Influencer Town Hall
The Second Annual Tecla Awards: The Latino social media industry’s premier awards program is back with a vengeance that will all but guarantee it will be the most high profile event of all Hispanicize 2016. Produced by DiMe Media and created to recognize the Latina/o creators, marketers and media that are producing award-winning content, the red carpet gala will be packed with many of the industry’s top digital influencers, brands, agencies and celebrities. Nominations for the Tecla Awards begin in February (Here’s a 30 sec. preview of the 2016 Tecla Awards: https://youtu.be/bZ2Ns32rKSo).
A Multitude of Workshops and Sessions with Top YouTubers, Instagrammers, Viners, Periscopers, Creators and More: Among this year's top Latino YouTube, Facebook, Instagram, Vine, Periscope, and SnapChat superstars that will share their tips and tricks for social media success are Lizzie Velasquez, Hispanic Kitchen, Joanna Haussmann of Flama; Alejandra Ramos of Always Order Dessert; Cathy Hackl of Live Video Campus; Karla Celis of Karla Celis Vlogs; Adrian Carrasquillo of Buzzfeed; Alejandro Gonzalez and Mikel Rodriguez of Los Pichy Boys, Jorge Narvaez of Reality Changers; Nancy Salas of Simply Nancy Salas; Erika de la Vega of Erika Tipo Web; Erika Batista of Lola Blue Style, Gwabir, EvaDeMetal, BenShorts, Lizza Monet Morales of My Life as Lizza and #PeriLatinos; Alejandra Ayala of Styled by Ale; Jackie Hernandez of Makeup by JH; Rosy McMichael of Rosy McMichael; Laura Sanchez of Laura Sanchez; Evelyn Lorenzana of Evesther, Mama de 2; Kathy Cano-Murillo of Crafty Chica; Sandra Cires of SandraCiresArt; Jairo and Bryan of Mexican Gueys, Gaby Natale of SuperLatina TV; Ronnie and Lamar Tyler of Black and Married with Kids, Eddie G. of OMG, It’s Eddie G and more! Velasquez will play a very special role as she is being presented with the prestigious Latinovator Award.
Increased Presence of Multicultural Brands and Agencies: Hispanicize is widely recognized as the key event that brings together hundreds of U.S. Hispanic and multicultural marketers and brands with the top Latina, Latino and multicultural digital influencers they want to work with. This year's growing roster of brand sponsors and non-sponsors will easily surpass last year's record setting numbers.
Lifestyle and Luxury Brands-Influencers Speed Dating: Hispanicize is hosting its first ever Lifestyle and Luxury Brands-Influencers Speed Dating Meet Up on Tuesday, April 5th. This exciting program will offer influencers a DIRECT contact with multicultural marketing leaders of travel, luxury, lifestyle and entertainment brands as well as the agencies that represent them.
Hands-On Workshops for Video Creation, Photography, Photo Styling, Instagram, SnapChat and Podcasting: As part of this year's advanced level sessions, the Digital Influencers Showcase will feature practical, how-to workshops on producing and making better videos, photography, Instagram, SnapChat, podcasting and much more!
Pinterest Goes Latino: Hispanicize and DiMe Media have partnered with Pinterest to curate creative sessions in English and Spanish throughout the event. As part of the alliance, Pinterest will host an in-depth workshop for influencers at both the DiMe Summit and at Hispanicize itself. A second session tailored to how brands can use Pinterest to target the Hispanic market is also planned. In addition to the workshops, Pinterest will host an educational, hands-on help display in the main exhibit hall.
Full Access to All Hispanicize, Including Hispanic Marketing, Entertainment, Journalist and Tech Entrepreneur sessions as well as to VIP Parties: One of the hallmarks of the Hispanicize event is that attendees from multiple industries, including marketers, journalists, brands, and digital influencers get full access to all Hispanicize sessions, programs, and events regardless of their industry. The economic and professional development ROI that influencers get from Hispanicize is core to what makes the event a worthwhile investment.
Other Top Digital Influencers that Comprise the More than 35+ Sessions at Hispanicize and DiMe Summit: In addition to the top Hispanic marketing agencies and brands that speak at Hispanicize 2016, digital influencers will also hear from more than 65 digital influencers colleagues in 35+ sessions. Among the first round of digital influencers announced today are: Rory Lassanske of Las Blogueras and Mamá Contemporanea; Caryn Bailey of Rockin’ Mama; Carolyn Scott-Hamilton of HealthyVoyager.com; Matt Cherry of iBlog Magazine; Arturo Nava of Logra Tu Dream; Nina Terrero of Entertainment Weekly; Mendez-Gonzales of Que Means What?; Jose Sanchez of PiccoloMondoPR; Silvia Martinez of Mamá Latina Tips; Divina Rodriguez of Dancing Hotdogs; Jesenia Montanez of The Latina Homemaker; Elayna Fernandez of The Positive Mom; Stephanie Li Rivera of La Shoppinista; Leanette Fernandez of Funtastic Life; Juan Alanis of Juan of Words; Felix Montelara of Potencial Millonario; Ray Collazo of Latino Talk; Mando Rayo, author, taco journalist - Tacos of Texas; Adriana Martin of Adriana’s Best Recipes; Karen of Mi Cocina Rapida; Rocio Mora of RisasRizos and many more. Additional speakers will be announced next week.
Business Building and Monetization Workshops and Sessions include:
-- Easy Ways Influencers Can Make Money with Affiliate Marketing
-- Turn Your Pictures into Profits: The Secret to Monetizing Your Instagram Account
-- Effective Email Marketing Tips for Bloggers & Brands
-- How To Break Into the Travel Blogging Industry
-- Learn from the Pros! Take Your Influencer Platform to the Next Level
-- The Power of Pinning: How to Drive Traffic and Expand Your Reach on Pinterest (En Español)
How-To Content Creation Workshops and Sessions include:
-- How To Successfully Rebrand Your Influencer Platform
-- 15 Seconds or Less! Create Engaging & Shareable Short Form Videos
-- YouNow vs. SnapChat: A Creators Guide
-- The Best New Old Thing: How To Launch a Successful Podcast
-- Engagement is Everything! Simple Ways to Increase Facebook Likes, Comments & Shares
-- Leveraging Our Multicultural Influence for Commerce, Justice, and Social Good
-- All in the Famiia: Building the Next Generation of Influencers
Influencer-to-Brands Sessions include:
-- The Epic Boom of Travel Influencer Media
-- The Evolution of the Mighty Latina Mom Influencer
-- Creator Hub: Working with Top YouTubers & Creators
-- Move Over Millennials: Meet the Gen Z Creators
-- Broadcast Yourself(ie): How Influencers Are Helping Brands Win On Periscope & Live Streaming Platforms
-- Beauty and the Brand: How Influencer Media is Transforming the Beauty Industry
-- Rules of Engagement: How To Use Influencer Media To Reach Latino Millennials
-- Que Rico! The Power of Hispanic Food Influencer Marketing
-- Anatomy of Social Brand Campaigns
-- Meet the Texas Influencers
-- That’s So Funny! When Comedy Influencers & Brands Collaborate
Industry Topics:
-- The Latin America Effect: How Latam Influencers Are Integrating Into the U.S. Hispanic Market
-- Understanding the New, 2016 FTC Disclosure Rules
-- State of the Industry Town Hall: Where Are We and Where Are We Going
About Hispanicize
Now in its seventh year, Hispanicize 2016 Week (www.HispanicizeEvent.com) (#Hispanicize16) is the iconic, largest annual event for Latino trendsetters and newsmakers in digital content creation, journalism, marketing, entertainment and tech entrepreneurship. Hispanicize 2016 is expected to gather more than 3,000 of the nation’s most influential Latino professionals from the industries of digital content creation, journalism, music, marketing, film and business over five days. The event will take place in downtown Miami’s InterContinental hotel, April 4-8, 2016.
The Hispanicize event is a launch pad for creative endeavors, new products, technologies, marketing campaigns, films, books and more targeting Latinos in the U.S. and/or Puerto Rico.
The Hispanicize event can be found on Facebook (https://www.facebook.com/Hispanicize), Instagram (@HispanicizeEvent), Twitter and Periscope (@Hispanicize).