BERNINA of America Adds New Community Section to Its WeAllSew Blog

AURORA, IL--(Marketwired - Mar 28, 2016) - BERNINA of America, the premier manufacturer of sewing, embroidery and quilting machines, is pleased to announce that it has added a Community section to its WeAllSew blog (www.weallsew.com) to enable sewists to share personal projects, ideas and tips. The new section, located at the top of the WeAllSew page, third tab from the left, highlights recently submitted projects and provides step-by-step instructions for uploading project details. Sewists can upload a maximum of 12 images per project and can create a customized profile that gives other WeAllSew users insight about their hobbies and areas of interest. Sewists will need to register on WeAllSew prior to uploading projects. Additionally, WeAllSew users can comment on other Community project posts and search the archives for specific projects.

"We've enhanced WeAllSew to be more interactive so users of all ages and experience levels can share creative ideas, projects and tips without leaving the site," said Amy Gutierrez, Director of Marketing for BERNINA of America. "We encourage BERNINA enthusiasts to take advantage of this new capability."

WeAllSew is a unique online community where sewists, quilters, embroiderers and all-around crafters from around the country come to share their passion for designing and creating. In addition to the new Community section, the blog also houses Quilt-along's, video tutorials and projects, tips and tricks, access to WeAllSew's experts, and a link to BERNINA's eCommerce site. For more information, visit www.WeAllSew.com.

About BERNINA
Founded in Switzerland more than 100 years ago, BERNINA is the world's premier manufacturer with a proven reputation for offering quality state-of-the-art sewing, quilting and embroidery machines, overlockers, and embroidery software. BERNINA's leadership is marked by an impressive number of ambassadors, industry leaders, influencers and bloggers, who chose to partner with the company. BERNINA products are sold in the United States through a network of over 400 fully trained independent dealerships that also offer support and education. Select BERNINA and bernette machines, and BERNINA software can also be purchased through BERNINA's eCommerce site, shop.bernina.com. BERNINA products are designed for beginning to advanced sewists and priced to meet a variety of budgets, with new products being introduced every year. You can follow BERNINA on Facebook: www.facebook.com/berninausa, Instagram: @BERNINAUSA, and Pinterest: www.pinterest.com/WeAllSew, and read BERNINA's WeAllSew blog at www.weallsew.com. To learn more about BERNINA and to find a Dealer, visit www.bernina.com or call (630)978-2500.