New York, May 31, 2017 (GLOBE NEWSWIRE) -- In advance of tonight’s New York City FC (NYCFC) home game versus New England Revolution, NYCFC has announced that Fidelis Care, a health plan with more than 800,000 members in the New York City area, will be an Official Partner for the 2017 season. Through the expansive reach of NYCFC and Fidelis Care’s commitment to community-based outreach across the region, the new partnership will help raise awareness about the importance of health and wellness, as well as the availability of quality, affordable health coverage for soccer fans, and New Yorkers of all ages.
The partnership includes NYCFC player and street team appearances, digital and in-stadium advertising, and social media support. Fidelis Care also plans to host community events that engage and celebrate the diversity of soccer fans. At select NYCFC home games at Yankee Stadium, Fidelis Care representatives will also be onsite, answering questions and providing information about health insurance options.
“Fidelis Care looks forward to our new partnership with NYCFC as an exciting extension of our grassroots commitment to the communities we serve,” said Chief Marketing Officer Pam Hassen. “We believe that Fidelis Care’s relationship with NYCFC will create enthusiasm and build awareness for the importance of physical activity – particularly for children – as we work together to promote health and wellness for all New Yorkers.”
"We are proud to welcome Fidelis Care into the NYCFC family,” commented NYCFC President, Jon Patricof. “We are looking forward to working with Fidelis Care and using the power of soccer to advance health and wellness across New York’s communities.”
About Fidelis Care:As a faith-based, mission-driven health plan, Fidelis Care offers quality, affordable coverage for children and adults of all ages and at all stages of life, including products available through NY State of Health: The Official Health Plan Marketplace. With more than 1.6 million members Statewide, Fidelis Care was founded on the belief that all New Yorkers should have access to affordable, quality health insurance.
For more information, call Fidelis Care at 1-888-FIDELIS (1-888-343-3547) or visit fideliscare.org. Follow us on Twitter at @fideliscare and on Facebook at facebook.com/fideliscare.
About New York City FC: New York City Football Club is an American professional soccer team based in New York City that competes in Major League Soccer. It was announced as the league's twentieth franchise on May 21, 2013 and is the first and only Major League Soccer Club located within the five boroughs of New York City. Majority owned by City Football Group, which includes Manchester City FC, Melbourne City FC and Yokohama F. Marinos, New York City FC plays its home games at Yankee Stadium, which is also home to minority owner, the New York Yankees.New York City FC is embarking on its third season in 2017 and has former US Na tional Team captain Claudio Reyna as its Sporting Director and former World Cup winner Patrick Vieira as its coach, in addition to Designated Players David Villa, Andrea Pirlo and Maxi Moralez.
Website: NYCFC.com | Twitter: @NYCFC | Instagram: @NYCFC | Facebook.com/NewYorkCityFC
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A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/5d4bdb69-d969-471c-bfef-f7007b1ac69e