MINNEAPOLIS, Dec. 21, 2017 (GLOBE NEWSWIRE) -- Outsell, which drives more revenue for auto dealers by transforming how they engage customers and prospects throughout their lifecycle, announced today that Valerie Vallancourt, its Vice President of Marketing, has been named one of MarTechExec’s “50 Women You Need to Know in Martech 2018.”
MarTechExec selected the winners based on their demonstrated passion for marketing technology, and their dedication to creating a community of strong and talented marketing executives.
“I am delighted to see Valerie receive this honor and recognition from MarTechExec,” said Michael Wethington, President and CEO of Outsell. “Valerie is a dynamic, strategic marketing professional who’s had a tremendous impact on Outsell. She brought a new level of innovation to our marketing efforts, and has developed a strong team here.”
“I am honored and thrilled to be recognized by MarTechExec along with these other inspiring marketing professionals,” said Vallancourt. “I am also proud to lead the Outsell marketing team and contribute to the company’s overall mission of helping auto dealers across the country drive more sales.”
Valerie leads all marketing for Outsell, which provides an AI-driven marketing automation solution to auto dealers. Since joining the company nearly three years ago, Vallancourt has transformed marketing, developing a demand-generation engine and implementing new processes for lead generation and tracking. These efforts significantly improved inbound lead flow while improving quality – helping Outsell exceed its sales goals. Valerie also champions women to be a part of the automotive industry.
To read more about Valerie’s mentors, her take on common misconceptions in martech and how women in marketing can support one another, please visit https://martechexec.com/article/valerie-vallancourt-martech50women.html#gs.oMc2MbI
For more details about the “50 Women You Need to Know in Martech 2018” and the full list of winners, visit MarTechExec.
About Outsell
Outsell drives more revenue for auto dealers by transforming how they engage consumers throughout their individual lifecycles. Outsell makes dealers’ lives easier by keeping them in front of customers and prospects using AI-driven, automated marketing communications across channels – helping them retain more customers and attract new ones. Dealers using Outsell’s proprietary technology are tipped off when consumers are most ready to engage, buy or service. Every day, the Outsell customer engagement platform listens to and manages the engagement of over twenty million consumers for dealers representing all major automotive brands.
Media Contact
Gina Rezendes
Big Swing Communications
gina@big-swing.com
+1.617.640.9278
A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/911987b8-9f1a-4e52-b214-9a993feb1b6f