RESTON, Va., May 08, 2018 (GLOBE NEWSWIRE) -- Resonate (www.resonate.com), the leading provider of consumer intelligence and insights for marketers, has been awarded a 2018 Top Workplaces honor by Virginia Business. The top companies listed are based on the results of an employee feedback survey administered by Best Places to Work in Virginia program. Several aspects of workplace culture were measured, including alignment, execution and connection.
As a pioneer in the consumer intelligence landscape, Resonate’s culture represents a key driver of its innovation. Resonate’s Artificial Intelligence (AI)-driven platform is the first industry solution to apply science and technology toward the art of understanding the complexity of human motivations—the true why—behind consumer behavior.
This Best Places to Work in Virginia survey and awards program is designed to identify, recognize and honor the best places of employment in Virginia, benefiting the state's economy, workforce and businesses. The 2018 Best Places to Work in Virginia list is made up of 100 companies.
“We are honored to be named as one of the Best Places to Work in Virginia for the fourth consecutive year,” said Bryan Gernert, chief executive officer, Resonate. “We are extremely proud of the collaborative, innovative culture we’ve created here at Resonate. Our employees are passionate about consumer intelligence and the powerful way our deep understanding of consumers transforms the relationships between our clients and their customers. They are thought-leaders in their functional areas, and they apply their best to delivering value for clients.”
Companies from across the state entered the two-part survey process to determine the Best Places to Work in Virginia. The first section consisted of evaluating each nominated company's workplace policies, practices, philosophy, systems and demographics. This part of the process was worth approximately 25 percent of the total evaluation.
An employee survey was also conducted to gauge employee satisfaction and overall work-life experience. The survey counted for approximately 75 percent of the total evaluation. The combined scores determined the top companies and the final ranking. Best Companies Group managed the overall registration and survey process in Virginia and also analyzed the data and used their expertise to determine the final ranking.
About Resonate
Resonate is a pioneer in Consumer Intelligence Marketing, delivering deep understanding, dynamic insights, cross-channel engagement and analysis in a single, simple-to-use SaaS platform. With more than 7,000 attributes, describing more than 175 million US consumers, Resonate has helped hundreds of companies reveal and engage “The Human Element,” a deeper understanding of their target audience, that extends beyond traditional demographics, psychographics and behavioral data to uncover the why – the values and motivations that drive consumer decisions to buy or support certain brands, products or causes. Empowered with unparalleled understanding, leading brands, agencies and organizations identify, engage and analyze these audiences, achieving unbreakable relationships that drive growth and increase customer lifetime value.
Headquartered in Reston, Virginia, Resonate is privately held and backed by Argentum Capital Partners, Revolution Growth, Greycroft Partners and iNovia Capital. For more information, please visit www.resonate.com.
About Best Places to Work in Virginia
For more information on the Best Places to Work in Virginia program, visit www.BestPlacesToWorkVA.com.
Media Contact:
Michael Tilus for Resonate
michael@broadsheetcomms.com