SYDNEY, Australia, May 15, 2018 (GLOBE NEWSWIRE) -- Performance Horizon, the leading provider of partner marketing software for global brands, today announced that SurfStitch, one of Australia’s largest online retailers, has consolidated all of its affiliate and partner marketing programs and program management with Performance Horizon. The decision was made after an extensive review of network and software solutions conducted by SurfStitch and its marketing and commerce agency, PeriscoPe.
SurfStitch had been working with multiple affiliate and partner marketing companies, including Performance Horizon, for the past year. Consolidating all efforts onto Performance Horizon will help streamline management, improve efficiencies, and enable a technical roadmap for more data-driven marketing initiatives.
The SurfStitch and PeriscoPe teams identified four key rationale for choosing Performance Horizon:
- Performance Horizon’s extensive based-in-Australia client success and support teams
- The company’s ability to scale and accommodate many forms of partnership as the space evolves
- The solution provider’s technology leadership, specifically regarding in-depth analysis and optimisation
- Expertise and thought leadership in the partnership space
“Our goal is to drive greater management efficiencies from the affiliate and partner channels,” said Dane Patterson, SurfStitch GM of Marketing. “By consolidating SurfStitch efforts on the Performance Horizon platform, we can simplify execution, use data more effectively, work closely with key affiliates and focus on new business opportunities via the partnerships channel.”
“The Performance Horizon platform will enable us to power faster growth for SurfStitch,” said Martin Corr, Co-Founder of SurfStitch agency PeriscoPe. “Through real-time access to data and insights, we can formulate data-driven marketing strategies and tactics to build sales and customer loyalty.”
“SurfStitch is a fantastic business, focused on driving maximum value from the partnerships channel,” said Alix Satchell, Performance Horizon’s Head of Customer Success – APAC. “We are thrilled to be their choice for a consolidated platform and look forward to helping them drive outstanding growth.”
About Performance Horizon
Performance Horizon helps the world's leading brands build powerful business partnerships that drive extraordinary business growth. The Performance Horizon Partner Management Platform (PMP) is an end-to-end, SaaS-based solution for forming, managing, analyzing, and predicting the future results of partner marketing programs using artificial intelligence. Hundreds of the world’s largest brands leverage our real-time technology to drive and manage more than $6B in sales across 214 countries and territories worldwide. To learn more about Performance Horizon and partner marketing, visit performancehorizon.com.
About SurfStitch
SurfStitch is one of Australia's largest online retailers and leaders in youth lifestyle fashion. From its inception on the Northern Beaches of Sydney in 2008 SurfStitch has grown to now offer over 300 brands and ship product globally to over 1 million loyal customers. To learn more about SurfStitch, visit surfstitch.com.au.
Media Contact:
Diane Anderson
WIT Strategy for Performance Horizon
415.254.9086
danderson@witstrategy.com