BEVERLY HILLS, Calif., Oct. 23, 2018 (GLOBE NEWSWIRE) -- For many, the fall and winter holiday season symbolizes a time for family, feasting and festivities. It can be a time of giving, appreciation and positive thinking, which is why the thought of having to restrain yourself at holiday meals and events for the sake of a diet can seem counterintuitive to spreading seasonal cheer. Now’s not the time to feel guilty about enjoying your favorite comfort foods like savory turkeys and decadent desserts, so if you do overindulge, you may want to consider a better way to recover from heartburn and indigestion with Genexa’s Heartburn Fix.
“Once we hit fall, we enter what I like to call ‘heartburn season’ due to the increased consumption of fatty foods and alcohol, from a lot of celebrating,” said Dr. Joel Kahn, a cardiologist and best-selling author known as America’s Healthy Heart Doc. “What’s interesting is that heartburn doesn’t necessarily have anything to do with your heart, but instead with the insufficient digestion of foods causing acid reflux due to contents of your stomach being pushed back up into your esophagus.”
Understanding that most people will find it impossible to stick to their overly-strict diet plans, particularly during the fall football and holiday season, Kahn recommends medicating heartburn issues with cleaner medicines from Genexa, a company he serves on the medical advisory board for, that has created the first line of over-the-counter (OTC) medicines made with USDA Certified Organic and non-GMO ingredients, including an antacid called Heartburn Fix.
“What’s interesting is that the makeup of most OTC meds, about 90 percent, is not the active ingredient you need, but rather inactive ingredients, like fillers and dyes that could potentially have toxic effects on your health,” said Kahn. “The idea of healthier medicines is really at the tipping point now, and Genexa has taken the lead on this when it comes to cleaning up over-the-counter medicines.”
Genexa’s co-founders David Johnson, 35, and Max Spielberg, 34, launched the company to find a healthier solution for medicines for their young families. Although they were originally told by formulators it couldn’t be done, they found a way to crack the code and develop much needed clean medications without using potentially toxic inactive ingredients including dyes, parabens, phthalates and talc, all of which have been linked to health problems including breast tumors, attention deficit disorder (ADD), and attention-deficit/hyperactivity disorder (ADHD), increases in allergic reactions and autoimmune disorders, damage to the liver and kidneys, as well as stomach and lung problems. Many doctors in addition to Kahn have joined Genexa’s cause including Dr. Mark Menolascino, who also serves as Genexa’s chief medical officer, Dr. Alejandro Junger, Dr. Taz Bhatia, Dr. Glenn Marshak, Dr. KellyAnn Petrucci, Dr. Amy Shah and Deanna Minich, Ph.D., FACN, CNS, IFMCP.
“It’s really novel to think that the medicines you are taking need to be healthy too, and Genexa has figured that out, which is why the medical community is so excited about this,” said Kahn.
Heartburn Fix is the first calcium carbonate-based antacid made with USDA Certified Organic and non-GMO ingredients. It is certified gluten-free and available in a 72-count bottle for $17.99. Genexa’s line of OTC medications also includes a menthol-based analgesic called Pain Crush and a saline nasal spray called Saline Care. These OTC medicines are already top-sellers on Amazon and in retail at Whole Foods, GNC, CVS, Sprouts Farmers Market and other natural health retailers. For more information visit: www.genexa.com.
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