Health Insurance Innovations, Inc. Reports Second Quarter 2019 Results and Additional Investments in Product Diversification


Raises 2019 Adjusted Net Income per Share Guidance to $4.00 - $4.25
Net Income of $3.2 million, up 28% YOY
Adjusted EBITDA of $13.8 million, up 10% YOY
GAAP Diluted Net Income per Share of $0.20, up 43% YOY
Adjusted Net Income per Share of $0.71, up 34% YOY

TAMPA, Fla., Aug. 05, 2019 (GLOBE NEWSWIRE) -- Health Insurance Innovations, Inc. (NASDAQ:HIIQ), a leading cloud-based technology platform and distributor of affordable health insurance, life insurance and supplemental plans, today announced financial results for the second quarter ended June 30, 2019. The Company will host a live conference call on Monday, August 5, 2019, at 5:00 P.M. ET.

"The second quarter marks the definitive expansion of our product offering to Medicare products. We have made a number of important investments in the space over the last two months, totaling nearly $100 million, with the intention of leveraging our expertise to truly transform our business going forward. These investments include our previously announced acquisition of TogetherHealth during the second quarter of 2019 and the subsequent consummation of two additional transactions that include an online consumer engagement platform and a distributor of insurance products.  We now have in place a fully organic, end-to-end suite of technology enabled assets to drive digital and mass media consumer engagement and customer support from which to build distribution for the Medicare space,” said Gavin Southwell, President and Chief Executive Officer of Health Insurance Innovations, Inc. 

In the Company’s process of cooperating with the Federal Trade Commission (FTC) regarding the policies sold by a terminated third-party distributor, the Company’s results were impacted by a change in the estimated value associated with these policies that impacted revenue in the amount of approximately $11.9 million and a reduction in associated commission expense of $9.5 million. This adjustment negatively impacted adjusted EBITDA by approximately $2.4 million net of the associated reduction of commission expense. This impact relates to policies sold prior to November 2, 2018 for the approximately one-quarter of consumers who elected to opt out of their coverage.

Second Quarter 2019 Consolidated Financial Highlights
All comparisons are to the three months ended June 30, 2018

  • Revenue was $58.4 million, compared to revenue of $71.8 million, a decrease of 18.7% before considering the change in the estimated value of $11.9 million.
  • Net income of $3.2 million, compared to net income of $2.5 million, an increase of 28.0%.
  • Adjusted EBITDA (earnings before interest, taxes, depreciation and amortization) was $13.8 million, compared to adjusted EBITDA of $12.5 million, an increase of 10.4%.
  • GAAP diluted net income per share was $0.20, compared to GAAP diluted net income per share of $0.14, an increase of 42.9%.
  • Adjusted net income per share was $0.71 compared to adjusted net income per share of $0.53, an increase of 34.0%.
  • Expected duration units of submitted IFPs (excluding fulfillment) of 516,300 compared to 520,700, a decrease of 0.8%. 

Adjusted EBITDA and adjusted net income per share are non-GAAP financial measures. See the reconciliations of these measures to their respective most directly comparable GAAP measure below in this press release.

2019 Full Year Guidance

The Company raised its full year 2019 adjusted net income per share guidance to a range of $4.00 to $4.25, up from $3.80 to $4.05 and reaffirms 2019 annual revenue guidance in the range of $450 million to $460 million and adjusted EBITDA guidance in the range of $82 million to $87 million. The increase in projected 2019 net income per share is due to a lower diluted average share count at the end of the second quarter resulting from additional repurchases of the Company’s common stock during the second quarter.

2019 Second Quarter Financial Discussion

Second quarter revenues of $58.4 million decreased 18.7%, compared to revenue of $71.8 million in 2018. Approximately 16.6% of this decrease was attributable to a change in the estimated value associated with a one-time opt-out program for policies sold by a terminated third-party distributor during a quarter where we made significant investments and put in place building blocks for future growth.

Third-party commission expense was $26.9 million in the second quarter of 2019, compared to $45.7 million in the same period in 2018, a decrease of 41.1%. The decrease was driven primarily by the impact of members who opted out of policies sold by a terminated third-party distributor and a favorable change in estimate of amounts owed under certain prepaid commission agreements.

Total selling, general & administrative expense (“SG&A”) was $21.4 million in the second quarter, compared to $19.7 million in the same period in 2018. Adjusted SG&A, defined as total SG&A adjusted for stock-based compensation and related costs, transaction costs, indemnity and other related legal costs, severance and restructuring and other charges, for the second quarter of 2019 was $16.0 million, compared to $12.3 million in the same period in 2018. The increase is primarily attributable to increased advertising and marketing investment in our ecommerce channel, legal and professional fees, and investments in support of our product diversification initiatives. Adjusted SG&A is a non-GAAP financial measure, and a reconciliation of total SG&A to adjusted SG&A is included below in this press release.

Net income was $3.2 million in the second quarter of 2019, compared to net income of $2.5 million in the same period in 2018. EBITDA was $8.5 million in the second quarter of 2019, compared to $5.0 million in the same period in 2018. EBITDA is a non-GAAP financial measure and a reconciliation of EBITDA to net income is included below in this press release.

Adjusted EBITDA was $13.8 million in the second quarter of 2019, compared to $12.5 million in the same period in 2018. Adjusted EBITDA is calculated by taking EBITDA and adjusting for items that are not part of regular operating activities including stock-based compensation and related costs, transaction costs, tax receivable adjustments, indemnity and other related legal costs, and severance, restructuring, and other charges. A reconciliation of net income to EBITDA and adjusted EBITDA for the three and six months ended June 30, 2019 and 2018 is included within this press release.

GAAP diluted net income per share for the second quarter of 2019 was $0.20, compared to GAAP diluted net income per share of $0.14 in the same period in 2018.

Adjusted net income per share for the second quarter of 2019 was $0.71, compared to adjusted net income per share of $0.53 in the same period in 2018. A reconciliation of net income to adjusted net income per share is included within this press release.

Cash and cash equivalents totaled $14.7 million as of June 30, 2019, an increase of $5.4 million from December 31, 2018.

On June 5, 2019, and as previously reported, the Company purchased all of the outstanding equity of the businesses known as TogetherHealth, a premier direct-to-consumer platform connecting individuals with U.S. insurance carriers through consumer acquisition and engagement primarily serving the over 65 insurance market. The transaction was consummated using a mix of cash, HIIQ stock and contingent consideration and is expected to be immediately accretive to the Company’s earnings. The purchase consideration, subject to certain adjustments, includes approximately $50 million of cash and 630,000 shares of HIIQ Class A common stock, and a five-year earnout provision based on the future performance of the acquired businesses.

The Company entered into a $215 million credit agreement on June 5, 2019 with a syndicate of banks, with Bank of America, N.A. as Administrative Agent and BofA Securities, Inc. and SunTrust Robinson Humphrey, Inc. as Joint Lead Arrangers and Joint Bookrunners. The credit agreement will mature in June 2022 and includes a $150 million funded term loan and $65 million in available revolving facility, none of which was drawn as of June 30, 2019.

The Company repurchased 630,000 shares of its common stock during the second quarter of 2019, for $18.6 million, as part of its previously announced share repurchase program. The Company has $75.4 million remaining under its $200 million share repurchase authorization.

Conference Call and Webcast

The Company will host an earnings conference call on August 5, 2019 at 5:00 P.M. Eastern time. All interested parties can join the call by dialing (877) 451-6152 or (201) 389-0879; the conference ID is 13692830. An archive of the call will be available on Health Insurance Innovations’ website, HIIQ.com, for 30 days beginning on Monday, August 5, 2019, 8:00 PM ET.

About Health Insurance Innovations, Inc. (HIIQ)

HIIQ is a market leading cloud-based technology platform and distributor of innovative health and life insurance products that are affordable and meet the needs of consumers. HIIQ helps develop insurance products through our relationships with best-in-class insurance companies and markets them via its broad distribution network of third-party licensed insurance agents across the nation, its call center network and its unique multi-channel, customer engagement and support capabilities. Additional information about HIIQ can be found at HIIQ.com.

Forward-Looking Statements

This press release contains "forward-looking statements" within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements are statements other than historical fact, and may include statements relating to goals, plans and projections regarding new markets, products, services, growth strategies, anticipated trends in our business and anticipated changes and developments in the United States health insurance system and laws. Forward-looking statements are based on HIIQ’s current assumptions, expectations and beliefs are generally identifiable by use of words “may,” “might,” “will,” “should,” “expects,” “plans,” “anticipates,” “believes,” “estimates,” “predicts,” “potential” or “continue,” or similar expressions and involve significant risks and uncertainties that could cause actual results, developments and business decisions to differ materially from those contemplated by these statements. These risks and uncertainties include, among other things, our ability to maintain relationships and develop new relationships with health insurance carriers and distributors, our ability to retain our members, the demand for products offered through our platform, our ability to integrate acquired businesses and assets and recognize the intended benefits from them, regulatory oversight and examinations of us and our carriers and distributors, legal and regulatory compliance by our carriers and distributors, the amount of commissions paid to us or changes in health insurance plan pricing practices, competition, changes and developments in the United States health insurance system and laws, and HIIQ’s ability to adapt to them, the ability to maintain and enhance our name recognition, difficulties arising from acquisitions or other strategic transactions, and our ability to build the necessary infrastructure and processes to maintain effective controls over financial reporting. These and other risk factors that could cause actual results to differ materially from those expressed or implied in our forward-looking statements will be discussed in HIIQ's Annual Report on Form 10-K filed with the Securities and Exchange Commission (SEC) as well as other documents that may be filed by HIIQ from time to time with the Securities and Exchange Commission, which are available at www.sec.gov. Any forward-looking statement made by us in this press release is based only on information currently available to us and speaks only as of the date on which it is made. You should not rely on any forward-looking statement as representing our views in the future. We undertake no obligation to publicly update any forward-looking statement, whether written or oral, that may be made from time to time, whether as a result of new information, future developments or otherwise.

Non-GAAP Financial Information

To supplement HIIQ’s financial information presented in accordance with generally accepted accounting principles in the United States of America, or GAAP, HIIQ presents certain financial measures that are not prepared in accordance with GAAP, including premium equivalents, EBITDA, adjusted EBITDA, adjusted EPS, and adjusted SG&A. These non-GAAP financial measures, which are defined below, should not be considered in isolation from, or as a substitute for, financial information prepared in accordance with GAAP. These non-GAAP financial measures are not based on any standardized methodology prescribed by GAAP and are not necessarily comparable to similarly-titled measures presented by other companies.

HIIQ is presenting these non-GAAP financial measures to assist investors in seeing HIIQ’s operating results through the eyes of management and because HIIQ’s believes that these measures provide a useful tool for investors to use in assessing HIIQ’s operating performance against prior period operating results and against business objectives. HIIQ uses the non-GAAP financial measures in evaluating its operating results and for financial and operational decision-making purposes.

The accompanying tables provide more detail on the GAAP financial measures that are most directly comparable to the non-GAAP financial measures described above and the related reconciliations between these financial measures. HIIQ has not reconciled adjusted EBITDA guidance or adjusted EPS guidance to GAAP net income or GAAP net income per diluted share, respectively, because HIIQ does not provide guidance for the reconciling items between these measures and GAAP net income or GAAP net income per diluted share, respectively. As certain of the items that impact GAAP net income and/or GAAP net income per diluted share cannot be reasonably predicted at this time, HIIQ is unable to provide such guidance. Accordingly, a reconciliation to GAAP net income or GAAP net income per diluted share is not available without unreasonable effort.

HEALTH INSURANCE INNOVATIONS, INC.
Condensed Consolidated Balance Sheets
($ in thousands, except share and per share data)
 June 30, 2019 December 31, 2018
 (unaudited)  
Assets   
Current assets:   
Cash and cash equivalents$14,695  $9,321 
Restricted cash18,843  16,678 
Accounts receivable, net, prepaid expenses and other current assets2,445  2,108 
Advanced commissions, net27,950  29,867 
Contract asset, net161,817  165,494 
Total current assets225,750  223,468 
Long-term contract asset, net138,830  132,566 
Property and equipment, net4,969  5,134 
Goodwill95,738  41,076 
Intangible assets, net15,978  4,217 
Deferred tax assets26,230  25,967 
Other assets659  61 
Total assets$508,154  $432,489 
    
Liabilities and stockholders’ equity   
Current liabilities:   
Accounts payable and accrued expenses$29,383  $32,397 
Commissions payable, net95,325  106,608 
Income taxes payable11,847  15,586 
Short-term debt, net6,862   
Due to member8,213  7,978 
Contingent consideration2,449   
Other current liabilities511  422 
Total current liabilities154,590  162,991 
Long-term commissions payable, net76,560  84,716 
Long-term contingent consideration10,975   
Long-term debt, net141,232  15,000 
Due to member26,210  25,693 
Other liabilities1,238  621 
Total liabilities410,805  289,021 
Commitments and contingencies   
Stockholders’ equity:   
Class A common stock (par value $0.001 per share, 100,000,000 shares authorized; 15,719,217 and 14,425,824 shares issued as of June 30, 2019 and December 31, 2018, respectively; 11,778,253 and 12,387,349 shares outstanding as of June 30, 2019 and December 31, 2018, respectively)16  14 
Class B common stock (par value $0.001 per share, 20,000,000 shares authorized; 2,416,667 and 2,541,667 shares issued and outstanding as of June 30, 2019 and December 31, 2018 respectively)2  3 
Preferred stock (par value $0.001 per share, 5,000,000 shares authorized; no shares issued and outstanding as of June 30, 2019 and December 31, 2018)   
Additional paid-in capital107,781  94,194 
Treasury stock, at cost (3,940,964 and 2,038,475 shares as of June 30, 2019 and December 31, 2018, respectively)(127,979) (67,185)
Retained earnings84,422  80,804 
Total Health Insurance Innovations, Inc. stockholders’ equity64,242  107,830 
Noncontrolling interests33,107  35,638 
Total stockholders’ equity97,349  143,468 
Total liabilities and stockholders' equity$508,154  $432,489 
        


HEALTH INSURANCE INNOVATIONS, INC.
Condensed Consolidated Statements of Income (unaudited)
($ in thousands, except share and per share data)
 
 Three Months Ended June 30, Six Months Ended June 30,
 2019 2018 2019 2018
Revenues$58,356  $71,782  $145,682  $147,713 
Operating expenses:       
Third-party commissions26,910  45,658  87,581  91,163 
Credit card and ACH fees1,582  1,371  3,105  2,748 
Selling, general and administrative21,373  19,724  40,032  35,937 
Depreciation and amortization1,639  1,220  2,771  2,385 
Total operating expenses51,504  67,973  133,489  132,233 
Income from operations6,852  3,809  12,193  15,480 
        
Other expense (income):       
Interest expense (income)1,349  (28) 1,694  (54)
Other expense(17) 31    59 
Net income before income taxes5,520  3,806  10,499  15,475 
Provision for income taxes2,290  1,279  5,087  6,296 
Net income3,230  2,527  5,412  9,179 
Net income attributable to noncontrolling interests943  728  1,794  2,772 
Net income attributable to Health Insurance Innovations, Inc.$2,287  $1,799  $3,618  $6,407 
        
Per share data:       
Net income per share attributable to Health Insurance Innovations, Inc.       
Basic$0.22  $0.15  $0.33  $0.54 
Diluted$0.20  $0.14  $0.30  $0.50 
Weighted average Class A common shares outstanding       
Basic10,596,833  11,934,760  10,990,474  11,763,221 
Diluted11,487,774  13,175,814  11,978,065  12,917,999 
 
HEALTH INSURANCE INNOVATIONS, INC.
Condensed Consolidated Statements of Cash Flows (unaudited)
($ in thousands)
 Six Months Ended June 30,
 2019 2018
Operating activities:   
Net income$5,412  $9,179 
Adjustments to reconcile net income to net cash (used in) provided by operating activities:   
Stock-based compensation4,733  6,160 
Depreciation and amortization2,771  2,385 
Deferred income taxes346  632 
Changes in operating assets and liabilities:   
(Increase) decrease in accounts receivable, prepaid expenses and other assets(603) 556 
Decrease in advanced commissions1,916  8,004 
Increase in income taxes receivable   
Decrease (increase) in contract asset, net5,213  (7,304)
(Decrease) increase in income taxes payable(3,739) 452 
(Decrease) increase in accounts payable, accrued expenses and other liabilities(5,569) (3,971)
Decrease in commissions payable, net(19,439) 47 
Net cash (used in) provided by operating activities(8,959) 16,140 
Investing activities:   
Business acquisition, net of cash acquired(47,319)  
Capitalized internal-use software(854) (880)
Purchases of property and equipment(285) (223)
Net cash used in investing activities(48,458) (1,103)
Financing activities:   
Proceeds from borrowing of debt, net of issuance costs198,094   
Repayment on borrowings of debt(65,000)  
Payments related to tax withholding for share-based compensation(1,889) (1,310)
Issuances of Class A common stock under equity compensation plans  4 
Purchases of Class A common stock pursuant to share repurchase plan(63,916) (3,801)
Distributions to member(2,333) (983)
Net cash provided by (used in) financing activities64,956  (6,090)
Net increase in cash and cash equivalents, and restricted cash7,539  8,947 
Cash and cash equivalents, and restricted cash at beginning of period25,999  55,827 
Cash and cash equivalents, and restricted cash at end of period$33,538  $64,774 
    
Supplemental cash flow information:   
Cash paid during the period for:   
Income taxes, net$8,490  $5,321 
Interest1,328  6 
Non-cash investing activities:   
Business acquisition - equity consideration$11,783  $ 
Capitalized stock-based compensation234  343 
Non-cash financing activities:   
Change in due to member related to Exchange Agreement$517  $9,989 
Change in deferred tax asset related to Exchange Agreement(609) (11,118)
Issuance of Class A common stock in a private offering related to Exchange Agreement1,849  9,175 
Exchange of Class B membership interests related to Exchange Agreement(1,758) (8,047)
Declared but unpaid distribution to member of Health Plan Intermediaries, LLC235  1,200 
      

Reconciliation of Net Income to EBITDA and Adjusted EBITDA
(unaudited)
($ in thousands)

 Three Months Ended June 30, Six Months Ended June 30,
 2019 2018 2019 2018
Net income$3,230  $2,527  $5,412  $9,179 
Interest expense (income)1,349  (28) 1,694  (54)
Depreciation and amortization1,639  1,220  2,771  2,385 
Provision for income taxes2,290  1,279  5,087  6,296 
EBITDA8,508  4,998  14,964  17,806 
Stock-based compensation and related costs3,009  3,601  4,871  6,265 
Transaction costs1,086  163  1,360  219 
Indemnity and other related legal costs903  745  1,575  1,033 
Severance, restructuring and other charges338  2,952  341  2,952 
Adjusted EBITDA$13,844  $12,459  $23,111  $28,275 
                

Reconciliation of Net Income to Adjusted Net Income per Share
(unaudited)
 ($ in thousands except per share data)

 Three Months Ended June 30, Six Months Ended June 30,
 2019 2018 2019 2018
Net income$3,230  $2,527  $5,412  $9,179 
Interest expense (income)1,349  (28) 1,694  (54)
Amortization864  464  1,199  927 
Provision for income taxes2,290  1,279  5,087  6,296 
Stock-based compensation and related costs3,009  3,601  4,871  6,265 
Transaction costs1,086  163  1,360  219 
Indemnity and other related legal costs903  745  1,575  1,033 
Severance, restructuring and other charges338  2,952  341  2,952 
Adjusted pre-tax income13,069  11,703  21,539  26,817 
Pro forma income taxes(3,137) (2,809) (5,169) (6,436)
Adjusted net income$9,932  $8,894  $16,370  $20,381 
Total weighted average diluted share count13,903  16,675  14,863  16,587 
Adjusted net income per share$0.71  $0.53  $1.10  $1.23 
                

(1) EBITDA is defined as net income before interest, income taxes and depreciation and amortization. We have included EBITDA in this report because it is a key measure used by our management and board of directors to understand and evaluate our core operating performance and trends, to prepare and approve our annual budget and to develop short- and long-term operational plans. In particular, the exclusion of certain expenses in calculating EBITDA can provide a useful measure for period-to-period comparisons of our business. However, EBITDA does not represent, and should not be considered as, an alternative to net income or cash flows from operations, each as determined in accordance with GAAP. Other companies may calculate EBITDA differently than we do. EBITDA has limitations as an analytical tool, and you should not consider it in isolation or as a substitute for analysis of our results as reported under GAAP.

(2) To calculate adjusted EBITDA, we calculate EBITDA, which is then further adjusted for items such as stock-based compensation and related costs, and items that are not generally a part of regular operating activities, including tax receivable adjustments, indemnity and other related legal costs, and severance, restructuring, and acquisition costs. Adjusted EBITDA does not represent, and should not be considered as, an alternative to net income or cash flows from operations, each as determined in accordance with GAAP. We have presented adjusted EBITDA because we consider it an important supplemental measure of our performance and believe that it is frequently used by analysts, investors and other interested parties in the evaluation of companies. Other companies may calculate adjusted EBITDA differently than we do. Adjusted EBITDA has limitations as an analytical tool, and you should not consider it in isolation or as a substitute for analysis of our results as reported under GAAP.

(3) To calculate adjusted net income, we calculate net income then add back amortization (but not depreciation), interest, tax expense, items such as stock-based compensation and related costs, and other items that are not generally a part of regular operating activities, including, tax receivable adjustments, indemnity and other related legal costs, severance, restructuring, and acquisition costs. From adjusted pre-tax net income, we apply a pro forma tax expense calculated at an assumed rate of 24%, which consists of the maximum federal corporate rate of 21%, with an assumed 3% state tax rate. We believe that when measuring Company and executive performance against the adjusted net income measure, applying a pro forma tax rate better reflects the performance of the Company without regard to the Company’s organizational tax structure. We have included adjusted net income in this report because it is a key performance measure used by our management to understand and evaluate our core operating performance and trends and because we believe it is frequently used by analysts, investors, and other interested parties in their evaluation of the Company. Other companies may calculate this measure differently than we do. Adjusted net income has limitations as an analytical tool, and you should not consider it in isolation or substitution for earnings per share as reported under GAAP.

(4) Adjusted net income per share is computed by dividing adjusted net income by the total number of weighted-average diluted Class A and weighted-average Class B shares of our common stock for each period. We have included adjusted net income per share in this report because it is a key measure used by our management to understand and evaluate our core operating performance and trends and because we believe it is frequently used by analysts, investors and other interested parties in the evaluation of companies. Other companies may calculate this measure differently than we do. Adjusted net income per share has limitations as an analytical tool, and you should not consider it in isolation or as a substitute for earnings per share as reported under GAAP.

Disaggregated Revenue

The following table presents our revenue, disaggregated by major product type and timing of revenue recognition, for the three months ended June 30, 2019 ($ in thousands):

 Three Months Ended June 30, 2019 Six Months Ended June 30, 2019
 Sales and marketing services Member management Total Sales and marketing services Member management Total
Revenue by Source           
Commission revenue(1)           
STM$21,758  $1,014  $22,772  $53,857  $1,898  $55,755 
HBIP14,152  1,691  15,843  42,480  3,488  45,968 
Supplemental15,522  1,143  16,665  37,137  2,255  39,392 
Medicare revenue1,203    1,203  1,203    1,203 
Services revenue  957  957    2,125  2,125 
Consumer engagement revenue916    916  1,239    1,239 
Total revenue$53,551  $4,805  $58,356  $135,916  $9,766  $145,682 
            
Timing of Revenue Recognition           
Transferred at a point in time$53,551  $  $53,551  $135,916  $  $135,916 
Transferred over time  4,805  4,805    9,766  9,766 
Total revenue$53,551  $4,805  $58,356  $135,916  $9,766  $145,682 
                        

(1) For the purposes of disaggregated revenue presentation, when additional Discount Benefit products are sold with an STM, HBIP, or supplemental product, the associated revenue for the Discount Benefit products are reported within the STM, HBIP, or supplemental product category depicted within the table.

Reconciliation of Premium Equivalents to Revenues
(unaudited)
($ in thousands)

 Three Months Ended June 30, Six Months Ended June 30,
 2019 2018 2019 2018
Premium equivalents$97,262  $112,370  $244,936  $227,952 
Less risk premium37,086  38,723  95,514  76,694 
Less amounts earned by third party obligors1,820  1,865  3,740  3,545 
Revenues$58,356  $71,782  $145,682  $147,713 
                

Premium equivalents. We define this metric as our total expected lifetime collections for our sales and marketing performance obligation, including the combination of premiums, fees for discount benefit plans, enrollment fees, and third-party commissions. This metric also includes current period revenue from our member management performance obligation. We have included premium equivalents in this report because, while diminishing in importance since the adoption of ASC 606, it has historically been a key measure used by our management to understand and evaluate our core operating performance and trends.

 Summary of Selected Metrics
(unaudited)

 IFP Expected Duration Units by Distribution Source:
 Three Months Ended June 30, Six Months Ended June 30,
 2019 2018 Change (%) 2019 2018 Change (%)
Third-party Distribution(1)438,000  448,100  (2)% 1,027,800  942,400 9%
Owned Distribution78,300  72,600  8% 168,500  146,200 15%
Total (excluding fulfillment only)516,300  520,700  (1)% 1,196,300  1,088,600 10%
Fulfillment only(2)0
  64,200  (100)% 12,100  196,200 (94)%
Total516,300  584,900  (12)% 1,208,400  1,284,800 (6)%
                 


 IFP  Expected Duration Units by eCommerce Source:
 Three Months Ended June 30, Six Months Ended June 30,
 2019 2018 Change (%) 2019 2018 Change (%)
Owned eCommerce54,800  46,600  18% 118,700  98,900 20%
Third-party eCommerce28,600  33,700  (15)% 72,300  57,100 27%
Total eCommerce83,400  80,300  4% 191,000  156,000 22%
All other(1)432,900  440,400  (2)% 1,005,300  932,600 8%
Total (excluding fulfillment only)516,300  520,700  (1)% 1,196,300  1,088,600 10%
Fulfillment only(2)0
  64,200  (100)% 12,100  196,200 (94)%
Total516,300  584,900  (12)% 1,208,400  1,284,800 (6)%
                 

(1) Excludes policies from a business previously managed by a third party that the Company took over in June 2018. These policies were excluded as the revenue was recognized as part of the member management performance obligation only.
(2) Represents de-emphasized products where the Company outsourced all sales and marketing obligations and some member management services. The Company terminated these fulfillment only arrangements in December, 2018.

Expected Duration Units. An expected duration unit ("EDU") represents the cumulative number of months the Company expects to collect from each policy submitted during the period. This metric is important because the vast majority of our revenues (approximately 95%) are recognized up front at the time the policy is sold. This portion of revenue represents the total amount of premiums we expect to collect, net of risk premiums paid to carriers and amounts earned by third party obligors, over the life of each policy sold. Our expected duration units are an important indicator of our expected revenues. We have included expected duration units in this report because it is a key measure used by our management to understand and evaluate our core revenue performance and trends, to prepare our annual budget, and to develop short- and long-term operational plans. In particular, the inclusion of expected duration units can provide a useful measure for period-to-period comparisons of our business. Expected duration units has limitations as an analytical tool, and it should not be considered in isolation or as a substitute for analysis of our results as reported under GAAP.

             

 Submitted IFP Applications by Distribution Source:
 Three Months Ended June 30, Six Months Ended June 30,
 2019 2018 Change (%) 2019 2018 Change (%)
Third-party distribution49,000  59,500  (18)% 112,000  119,200 (6)%
Owned distribution11,400  18,300  (38)% 24,100  37,400 (36)%
Total (excl. Fulfillment only)60,400  77,800  (22)% 136,100  156,600 (13)%
Fulfillment only (1)0  7,000  (100)% 1,100  20,200 (95)%
Total60,400  84,800  (29)% 137,200  176,800 (22)%
                 


 Submitted IFP Applications by eCommerce Source:
 Three Months Ended June 30, Six Months Ended June 30,
 2019 2018 Change (%) 2019 2018 Change (%)
Owned eCommerce8,600  15,000  (43)% 18,200  31,400 (42)%
Third-party eCommerce3,200  3,700  (14)% 7,800  6,100 28%
Total eCommerce11,800  18,700  (37)% 26,000  37,500 (31)%
All other48,600  59,100  (18)% 110,100  119,100 (8)%
Total (excluding fulfillment only)60,400  77,800  (22)% 136,100  156,600 (13)%
Fulfillment only(1)0
  7,000  (100)% 1,100  20,200 (95)%
Total60,400  84,800  (29)% 137,200  176,800 (22)%
                 

(1) Represents de-emphasized products where the Company outsourced all sales and marketing obligations and some member management services. The Company terminated these fulfillment only arrangements in December, 2018.

Submitted Applications. Our submitted applications are an important input of our expected revenues. A member may be enrolled in more than one policy or discount benefit plan simultaneously. We have included submitted applications in this report because in conjunction with expected duration units, it is a key measure used by our management to understand and evaluate our core revenue performance and trends, to prepare our annual budget and to develop short- and long-term operational plans. In particular, the inclusion of submitted applications can provide a useful measure for period-to-period comparisons of our business.

Constrained Lifetime Value per Submitted Application

($, except # of submitted applications):

 Three Months Ended June 30, 2019 Three Months Ended June 30, 2018
 Revenue per Submitted Application # of Submitted Applications Revenue per Submitted Applications # of Submitted Applications (1)
Short Term Medical <12 months$299  9,800  $442  36,000 
Short Term Medical ≥12 months 891  20,800   490  300 
Total Short Term Medical 701  30,600   442  36,300 
Health Benefit Plans 706  30,800   770  41,500 
Supplemental 314  55,900   311  58,000 
Total (excl. Fulfillment only)$518  117,300  $487  135,800 
              

             

 Six Months Ended June 30, 2019 Six Months Ended June 30, 2018
 Revenue per Submitted Application # of Submitted Applications Revenue per Submitted Applications # of Submitted Applications (1)
Short Term Medical <12 months$322  20,500  $406  71,000 
Short Term Medical ≥12 months 933  50,500   589  600 
Total Short Term Medical 757  71,000   408  71,600 
Health Benefit Plans 759  66,100   827  85,000 
Supplemental 309  123,600   315  122,700 
Total (excl. Fulfillment only)$545  260,700  $495  279,300 
              

(1) Excludes policies from a business previously managed by a third party that the Company took over in June 2018. These policies were excluded as the revenue was recognized as part of the member management performance obligation only.

Constrained Lifetime Value per Submitted Application ("LVSA"). We have included LVSA in this report because it is a key measure used by our management to understand and evaluate our core revenue performance and trends, to prepare our annual budget and to develop short- and long-term operational plans. LVSA calculates the constrained lifetime value of both the sales and marketing performance obligation and the member management performance obligation expected to be recognized over the life of the product divided by the number of submitted applications received during the period. Total LVSA excludes the fulfillment-only applications that represent low margin products where the Company outsourced all sales and marketing obligations and some of its member management services. We believe that excluding these fulfillment-only applications from LVSA provides greater insight into our core operations. The inclusion of LVSA can provide a useful measure for period-to-period comparisons of our business. LVSA has limitations as an analytical tool, and you should not consider it in isolation or as a substitute for analysis of our results as reported under GAAP.

Adjusted SG&A

 Three Months Ended June 30, Six Months Ended June 30,
 2019 2018 2019 2018
Total SG&A$21,373  $19,724  $40,032  $35,937 
Less Stock-based compensation and related costs3,009  3,601  4,871  6,265 
Less Transaction costs1,086  163  1,360  219 
Less Indemnity and other related legal costs903  745  1,575  1,033 
Less Severance, restructuring and other charges338  2,952  341  2,952 
Adjusted SG&A$16,037  $12,263  $31,885  $25,468 
                

Adjusted SG&A is defined as total SG&A adjusted for stock-based compensation and related costs, transaction costs, indemnity and other related legal costs, severance, restructuring and other charges.

Contacts:
 
Health Insurance Innovations, Inc.:
Michael Hershberger
Chief Financial Officer
(813) 397-1187
mhershberger@hiiq.com
 
Investor Contact:
Westwicke
Bob East
Jordan Kohnstam
Asher Dewhurst
(443) 213-0500
hiiq@westwicke.com