Veritas Farms Expanding Successful Outdoor Billboard Advertising Campaign to Five Additional U.S. Cities


Fort Lauderdale, Florida, Sept. 24, 2019 (GLOBE NEWSWIRE) -- via NEWMEDIAWIRE -- Veritas Farms, Inc. (OTCQB: VFRMD) (“Veritas Farms” or the “Company”), a vertically integrated agribusiness focused on the production of full spectrum hemp oil products with naturally occurring cannabinoids, is pleased to announce it will expand its outdoor billboard advertising campaign to five additional U.S. cities.  

The expanded campaigns will include numerous billboard and large format poster installations in Atlanta, Dallas, Houston, Denver, and Colorado Springs with an estimated 157,000,000 impressions between the cities over the duration of the three-month campaign.  This is more than three times the estimated 50,000,000 impressions of the Company’s initial billboard campaign. 

Derek Thomas, Vice-President of Business Development at Veritas Farms, commented, “Based on the success of our first billboard advertising campaign in California and Washington State earlier this summer, we have considerably expanded the next planned campaign to more than three times the size.”

Thomas continued, “These type of high visibility outdoor ads will allow us to create immediate brand awareness and buzz around Veritas Farms products in five important new urban market centers and will also support and leverage our established retail channel partners in the campaign areas.”

The planned outdoor billboard advertising campaigns have an estimated start date of September 30, 2019 and will run through December 29, 2019.

Veritas Farms™ brand full spectrum hemp extract products can be found at several leading online and brick-and-mortar retailers across the United States.  For a complete listing of retailers and to purchase Veritas Farms™ products online, visit www.theveritasfarms.com.   

About Veritas Farms, Inc.

Veritas Farms, Inc. (OTCQB: VFRM) is a vertically integrated agribusiness focused on producing superior quality, whole plant, full spectrum hemp oils and extracts containing naturally occurring cannabinoids.  The Company currently owns and operates a 140-acre farm and production facilities in Pueblo, Colorado, and is registered with the Colorado Department of Agriculture to grow industrial hemp.  The Company markets and sells products under its Veritas Farms™ brand and manufactures private label products for a number of leading distributors and retailers.  

Veritas Farms™ brand full spectrum hemp oil products include vegan capsules, tinctures, formulations for sublingual applications and infused edibles, lotions, salves, and oral syringes in a variety of size formats and flavors.  All Veritas Farms™ brand products are third-party laboratory tested for strength and purity.  The Company files periodic reports with the Securities and Exchange Commission, which can be viewed at www.sec.gov.

For additional information and online product purchase, visit www.theveritasfarms.com

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Cautionary Language Concerning Forward-Looking Statements

This press release contains “forward-looking statements” within the meaning of the safe harbor provisions of the U.S. Private Securities Litigation Reform Act of 1995.  All statements, other than statements of historical fact, including those with respect to the Company’s mission statement and growth strategy, are “forward-looking statements.”  Although the Company's management believes that such forward-looking statements are reasonable, it cannot guarantee that such expectations are, or will be, correct.  These forward-looking statements involve many risks and uncertainties, which could cause the Company’s future results to differ materially from those anticipated.  Potential risks and uncertainties include, among others, general economic conditions and conditions affecting the industries in which the Company operates; the uncertainty of regulatory requirements and approvals; and the ability to obtain necessary financing on acceptable terms or at all.  Additional information regarding the factors that may cause actual results to differ materially from these forward-looking statements is available in the Company’s filings with the Securities and Exchange Commission.  The Company assumes no obligation to update any of the information contained or referenced in this press release.