Pune, India, Dec. 10, 2020 (GLOBE NEWSWIRE) -- The global adult diapers market is set to gain momentum from the increasing prevalence of incontinence worldwide. The Global Forum on Incontinence states that in 2018, more than 424 million people all over the world were suffering from incontinence. Besides, females are mostly affected by incontinence as compared to males. As per the report, the adult diapers market size is projected to reach USD 19.77 billion by 2026, thereby exhibiting a CAGR of 7.0% during the forecast period. However, it stood at USD 11.55 billion in 2018. Europe held USD 3.79 billion in terms of adult diapers market revenue in the year 2018. This growth is attributable to the rising focus on elderly care, normalization of social issues associated with incontinence, and upsurging number of educational programs for consumers.
INDUSTRY DEVELOPMENT:
- May 2019: Kimberly-Clark announced the launch of Poise UltraThin Active Collection, a range of pads and liners with wings for more stability for women.
- November 2017: Essity introduced New ConfioAir Breathable Technology that will be used in the manufacturing of all the company’s briefs, underpants, and other incontinence products.
- July 2019: Suominen Corporation launched FIBRELLA Combo, offering excellent fluid management and topsheet softness.
- March 2017: Hartmann Group announced the acquisition of Procter & Gamble’s Lindor in Spain and Portugal. Lindor is a well-known brand of adult incontinence products.
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Launch of Technologically Advanced Products to Fuel Growth
Prominent organizations are launching new products equipped with several features, namely, skin-friendly components, odor control, and high absorbency levels. It is, in turn, increasing the demand for incontinence undergarments. Apart from that, they are persistently investing huge sums in researching about the requirements of the patients so that they would be able to introduce innovative products catering to their needs.
Also, reputed manufacturers are utilizing various unique technologies, such as smart diapers and sensors, to prevent discomfort and accidental overflows. All these factors are set to propel the adult diapers market growth in the coming years.
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Strong Government Support to Favor Growth in North America
In terms of region, the market is grouped into Asia Pacific, Europe, the Middle East and Africa, North America, and Latin America. Amongst them, Europe held USD 3.79 billion in terms of adult diapers market revenue in the year 2018. This growth is attributable to the rising focus on elderly care, normalization of social issues associated with incontinence, and upsurging number of educational programs for consumers.
North America, on the other hand, would experience significant growth on account of robust government support, increasing utilization of disposable incontinence absorbent products, and surging usage of e-commerce platforms. In Asia Pacific, India and China would showcase high growth owing to the ever-increasing population.
Additionally, the rising number of childbirths and potential users of adult diapers are anticipated to augment growth. Lastly, the market would expand in the Middle East and Africa because of the high demand for hygiene products and an increasing preference for home care services.
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List of Key Players in the Adult Diapers Market:
- PAUL HARTMANN AG
- TZMO SA
- Essity
- Wellspect HealthCare (Dentsply Sirona)
- Ontex
- Kimberly-Clark Corporation
- Hollister Incorporated
- Unicharm Corporation
- Procter & Gamble
- Domtar Corporation
- Other key market players
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Global Adult Diapers Market Segmentations:
By Product Type
• Underwear & Briefs
• Pads & Guards
• Drip Collectors & Bed Protectors
By Gender
• Male
• Female
By Distribution Channel
• Institutional Sales
• Retail Stores
• Online Channels
By Geography
• North America (U.S. and Canada)
• Europe (U.K., Germany, France, Italy, Spain, Scandinavia, and Rest of Europe)
• Asia-Pacific (Japan, China, India, Australia, Southeast Asia, and Rest of Asia- Pacific)
• Latin America (Brazil, Mexico, and Rest of Latin America)
• Middle East and Africa (South Africa, GCC, and Rest of the Middle East & Africa)
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SECONDARY RESEARCH IS CONDUCTED TO DERIVE THE FOLLOWING INFORMATION:
- Details such as revenues, market share, strategies, growth rate, product & their pricing by region/country for all major companies
- Details in relation to prevalence, incidence, patient numbers, distribution of patients, average price of treatment, etc.
- Number of end user facilities by region/country and average annual spending or procurement of devices by type of end user facility
- Number of procedures and average price of procedures
- Replacement rate and pricing of capital equipment
- Market dynamics in relation to the market under focus – Drivers, restraints, trends, and opportunities
- Market & technological trends, new product developments, product pipeline.
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