Redding, California, April 06, 2023 (GLOBE NEWSWIRE) -- According to a new market research report titled, ‘Postbiotics Market by Type (Bacteria, Yeast), Form (Liquid, Dry), (Application (Food & Beverages, Nutritional Supplements), Sales Channel (Offline, Online), and Geography—Global Forecast to 2029,’ the postbiotics market is projected to reach $ 24 million by 2029, at a CAGR of 10.1% during the forecast period 2022–2029.
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As emerging technologies enable better human microbiome analysis, research into gut flora and postbiotics is rising significantly. These research findings show the potential health benefits of postbiotics to enhance the immune system and have led to an increase in the development of postbiotics for new indications.
Nowadays, there is a boom in postbiotic research. For instance, according to Biotech Co., Ltd., as of March 2022, almost half of all the publications about postbiotics had been published since 2021 in the Google Scholar repository. Thus, the rise in the level of scientific research related to postbiotics reflects that the class of products offers some important advantages over probiotics, which in turn, drives the demand for postbiotics in the market.
The global postbiotics market is segmented based on type (bacteria and yeast), form (liquid postbiotics and dry postbiotics), application (food & beverages, nutritional supplements, and other applications), and sales channel (offline sales and online sales). The study also evaluates industry competitors and analyzes the regional and country-level markets.
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Based on type, the postbiotics market is segmented into bacteria and yeast. In 2022, the bacteria segment accounted for the largest share of the global postbiotics market. The large market share of this segment is attributed to the use of bacteria-based postbiotic in a wide variety of commercial dairy products, including sour and fresh milk, yogurt, and cheese, among others. The growth of this segment is fueled by the increasing prevalence of gastrointestinal and extraintestinal disorders, including traveler's diarrhea, antibiotic-associated diarrhea, inflammatory bowel diseases, protection against intestinal infections, and irritable bowel syndrome; awareness of nutrient-dense food products; and a growing preference among health-conscious consumers for these products.
However, the yeast segment is slated to register the highest CAGR during the forecast period. The fast growth of this segment is driven by the ban on antibiotics in animal feed in several European and North American countries. Yeast-based medicines are in high demand due to their proven positive results in reducing the risk of chronic diseases, such as diarrhea and bowel diseases caused by antibiotic use, as well as fermented foods in daily diet.
Based on form, in 2022, the dry postbiotic segment accounted for the largest share of the global postbiotics market. This segment’s large share is attributed to the growing use of postbiotic ingredients in postbiotic supplements, which are majorly available in tablet, capsule, and powder form. Moreover, the solid dry postbiotics have a longer shelf life and are easy to handle & transport, making them more convenient for use in various application areas. In addition, these offer advantages such as ease of use, an inexpensive nature, and the ability to avoid costly formulation mistakes and maintain the stability of the ingredient functionality until it is utilized.
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Based on application, in 2022, the nutritional supplements segment accounted for the largest share of the global postbiotics market. However, the food & beverages segment is slated to register the highest CAGR during the forecast period. The growth of this segment is driven by the rising demand for digestive health products and fortifying foods & beverages with science-backed postbiotic ingredients.
Based on sales channel, in 2022, the offline segment accounted for the largest share of the global postbiotics market. Factors contributing to the largest market share of this segment are the advantages of offline sales, such as personalized attention from the sales staff, no waiting for delivery, and enhanced customer satisfaction. However, the online segment is slated to register the highest CAGR during the forecast period.
Based on geography, the postbiotics market is segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. In 2022, North America accounted for the largest share of the global postbiotics market. However, Asia-Pacific is slated to register the highest CAGR during the forecast period due to the rising availability of postbiotic ingredients for applications in various areas, including dietary supplements and food & beverages, increasing consumer awareness about digestive health and benefits of postbiotics, increasing use of postbiotic supplements for various therapeutic purposes, and rising innovations in postbiotic formulations.
Some of the key players operating in the postbiotics market include Archer-Daniels-Midland Company (U.S.), Cargill, Incorporated. (U.S.), Adare Biome (France), Sabinsa Corporation (U.S.), Postbiotica S.R.L. (Italy), Phileo by Lesaffre (France), Lactobio A/S (Denmark), MCLS Europe (Netherlands), and AB-BIOTICS, S.A. (Spain).
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Scope of the Report:
Postbiotics Market, by Type
- Bacteria
- Yeast
Postbiotics Market, by Form
- Dry Postbiotics
- Liquid Postbiotics
Postbiotics Market, by Application
- Nutritional Supplements
- Food & Beverages
- Other Applications
Postbiotics Market, by Sales Channel
- Offline Sales
- Online Sales
Postbiotics Market, by Geography
- North America
- U.S.
- Canada
- Europe
- France
- Germany
- Italy
- Spain
- U.K.
- Rest of Europe
- Asia-Pacific
- China
- Japan
- South Korea
- Australia
- India
- Rest of Asia Pacific
- Latin America
- Middle East & Africa
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