Global Frozen Bakery Market Size to Reach USD 37.10 Billion in 2032 | Emergen Research

Rising demand for convenience food products is a major factor driving Frozen Bakery Market revenue growth


Vancouver, Oct. 24, 2023 (GLOBE NEWSWIRE) -- The global frozen bakery market size is expected to reach USD 37.10 Billion in 2032 and register a steady revenue CAGR of 5.2% during the forecast period, according to the latest analysis by Emergen Research. Increasing adoption of Individual Quick Frozen (IQF) technology to maintain the freshness of frozen bakery products is primary key factor driving market revenue growth. IGF method produces an equal and regulated cooling rate on individual pieces of food in a fraction of the time required by a standard batch freeze. IQF technology provides longer shelf life, faster operation times, and less potential damage caused by ice crystals accumulating on the food. This as a result helps organizations to cut waste and expenses while collaborating with suppliers to manufacture high-quality products at much lower prices.

In addition, rising demand for convenience food products is another key factor driving revenue growth of the market. Frozen bakery products have a shelf life of 6-18 months because these products limit the movement of water contained in the product, converting water into ice crystals and preventing microbial degradation of food. Frozen bakery retain their vitamins and minerals while retaining their carbohydrate, protein, and fat levels. Moreover, these products ensure consistent quality and taste, as a result consumer can expect the same level of taste and texture every time they purchase frozen bakery products, which is also expected to drive market revenue growth during the forecast period.

However, presence of high sugar, fat, and calories in frozen bakery products and artificial ingredients and preservatives is a key factor, which could restrain market revenue growth. Moreover, frozen bakery products can become contaminated with bacteria if these are not properly handled and stored, which could also restrain market revenue growth.

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Scope of Research

Report DetailsOutcome
Market Size in 2022USD 22.40 Billion
CAGR (2023–2032)5.2%
Revenue Forecast To 2032USD 37.10 Billion
Base Year For Estimation2022
Historical Data2019–2021
Forecast Period2023–2032
Quantitative UnitsRevenue in USD Billion and CAGR in % from 2023 to 2032
Report CoverageRevenue forecast, company ranking, competitive landscape, growth factors, and trends
Segments CoveredProduct type, distribution channel, specialty and health-based, end-use, and region
Regional ScopeNorth America, Europe, Asia Pacific, Latin America, and Middle East & Africa
Country ScopeU.S., Canada, Mexico, Germany, France, UK, Italy, Spain, Benelux, Rest of Europe, China, India, Japan, South Korea, Rest of APAC, Brazil, Rest of LATAM, Saudi Arabia, UAE, South Africa, Turkey, and Rest of Middle East & Africa
Key Companies ProfiledGRUPO BIMBO, General Mills Inc., ARYZTA AG, Conagra Brands, Inc., Associated British Foods plc, VANDEMOORTELE, Premier Foods Group Limited, Europastry, Alpha Baking Company, Inc., TreeHouse Foods, Inc., Miracapo Pizza Company, FLOWERS FOODS, Cole's Quality Foods, Inc., Bridgford Foods Corporation, Custom Foods Inc., Kellanova, Lantmannen Unibake, Dawn Food Products, Inc., Nestlé, and Dr. Oetker
Customization Scope10 hours of free customization and expert consultation

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Major Companies and Competitive Landscape

The global frozen bakery market is fragmented with large and medium-sized market players accounting for the majority of revenue. Major players are deploying various strategies, entering into mergers and acquisitions, strategic agreements and contracts, developing, testing, and introducing more effective products in the market. Some major players included in the global frozen bakery market report are:

  • GRUPO BIMBO
  • General Mills Inc.
  • ARYZTA AG
  • Conagra Brands, Inc.
  • Associated British Foods plc.
  • VANDEMOORTELE
  • Premier Foods Group Limited
  • Europastry
  • Alpha Baking Company, Inc.
  • TreeHouse Foods, Inc.
  • Miracapo Pizza Company
  • FLOWERS FOODS
  • Cole's Quality Foods, Inc.
  • Bridgford Foods Corporation
  • Custom Foods Inc.
  • Kellanova
  • Lantmannen Unibake
  • Dawn Food Products, Inc.
  • Nestlé
  • Dr. Oetker

Strategic Development

  • On 29 July 2020, Sara Lee Frozen Bakery, a leading frozen retail cheesecake brand, launched a new range of individually wrapped, easy-to-eat micro cheesecakes. Sara Lee Mini Cheesecakes are packaged in a Peel & PlateTM cup, making these ideal for eating on the move or as a plated sit-down snack, and available in three flavors such as classic/plain, strawberry, and luxurious salted caramel truffle.
  • On 24 February 2020, Sara Lee Frozen Bakery, the world's largest manufacturer of frozen baked goods, announced to sign a formal deal to purchase Cyrus O'Leary's Pies. Sara Lee Frozen Bakery accelerates the company's goal of increasing its footprint in the In-Store Bakery (ISB) market.

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Some Key Highlights From the Report

  • The frozen bread segment accounted for largest revenue share in the global frozen bakery market in 2022. This is due to rising demand for frozen bread among retail outlets and restaurants , as this bread reduces food waste and allows to sell more. Frozen bread has a longer shelf life compared to fresh bread and can be stored in the freezer for a long period of time without quality deterioration, hence as a result reduce food waste. In addition, frozen bread can be gluten-free, plant-based, or vegan, and high in fiber. Moreover, frozen bread comes in various flavors, catering to a wide range of consumer preferences, such as white bread, whole wheat bread, multigrain bread, and specialty bread including baguettes or ciabatta, which is also expected to drive revenue growth of this segment.
  • The online retail segment is expected to register steadily fast revenue growth rate in the global frozen bakery market during the forecast period. This is because there are no additional costs as products can be shipped directly from sellers. Consumers are turning to e-commerce websites to purchase from a large selection of options and take advantage of advantageous offers and discounts to avoid the inconvenience of physical shopping. E-commerce is changing the way that people buy and sell alternative products. Furthermore, e-commerce websites have several benefits over other types of sales channels, in terms of product accessibility, affordability, transportation patterns, and many other important elements, which is also expected to drive revenue growth of this segment during the forecast period.
  • The supermarkets & hypermarkets segment is expected to account for significantly large revenue share in the global frozen bakery market over the forecast period. Freedom of selection, reasonable prices, and a one-stop destination for various products, are the primary reasons enabling more sales through this channel, which as a result, is expected to drive revenue growth of this segment during the forecast period.
  • The Europe market accounted for largest revenue share in the global frozen bakery market in 2022. This is due to rising demand for frozen bakery products among individuals since these are available in a wide variety including breads, pastries, cakes, and pies. Moreover, increasing developments in the Food & Beverage (F&B) sector, improving economic conditions, and rising consumption of ready-to-eat food products are other factors driving market revenue growth of this region.

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For the purpose of this report, Emergen Research has segmented the global frozen bakery market on the basis of product type, distribution channel, specialty and health-based, end-use, and region:

  • Product Type Outlook (Revenue, USD Billion; 2019–2032)
    • Frozen Bread
    • Frozen Pastry
    • Frozen Cakes and Desserts
    • Frozen Pizza Crusts
    • Frozen Savory Snacks
    • Others
  • Distribution Channel Outlook (Revenue, USD Billion; 2019–2032)
    • Supermarkets and Hypermarkets
    • Convenience Stores
    • Online Retail
    • Bakery Outlets
  • Specialty and Health-Based Outlook (Revenue, USD Billion; 2019–2032)
    • Gluten-Free
    • Organic and Natural
    • Vegan and Plant-Based
    • Low-Sugar or Sugar-Free
  • End-use Outlook (Revenue, USD Billion; 2019–2032)
    • Households
    • Foodservice Industry
    • Retailers
  • Regional Outlook (Revenue, USD Billion; 2019–2032)
    • North America
      • U.S.
      • Canada
      • Mexico
    • Europe
      • Germany
      • UK
      • France
      • Spain
      • BENELUX
      • Rest of Europe
    • Asia Pacific
      • China
      • India
      • Japan
      • South Korea
      • Rest of APAC
    • Latin America
      • Brazil
      • Rest of LATAM
    • Middle East & Africa
      • Saudi Arabia
      • UAE
      • Israel
      • Rest of Middle East & Africa

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