IRVINE, Calif., May 29, 2024 (GLOBE NEWSWIRE) -- The Habit Burger Grill, the California-based restaurant company renowned for its award-winning Charburgers grilled over an open flame, signature sandwiches, fresh salads, and more, announces today the launch of their latest drive-thru restaurant in Fresno, California – the fifth location in the city. The restaurant and drive-thru are located at 2896 E Shepherd Ave., Suite 101, Fresno, CA 93720. Their famous “Habit Hospitality” will be served up to the public starting Wednesday, June 5, 2024.
In honor of their grand opening, The Habit Burger Grill will host exclusive pre-opening VIP events for their CharClub and mobile app members. Guests can receive an invite to this exclusive sneak peek by signing up at https://www.habitburger.com/fresno/
VIP Event Details:
- Free Charburger Day (Saturday, June 1): The first 200 guests at 1 1:30 a.m. and 5:00 p.m. will receive a free freshly-made Charburger, fries and drink. Must be a CharClub member and present VIP invitation.
- Free Habit Day (Monday, June 3): The first 200 guests at 11:30 a.m. and 5:00 p.m. will receive a free chargrilled meal from one of our pre-set menus. Must be a CharClub member and present VIP invitation.
- Free Habit Day (Tuesday, June 4): The first 200 guests at 11:30 a.m. and 5:00 p.m. will receive a free chargrilled meal from one of our pre-set menus. Must be a CharClub member and present VIP invitation.
“California will always have a special place in our heart, as that’s where we started more than 55 years ago, and we are honored to be opening our fifth restaurant in the beautiful city of Fresno,” said Chef Jason Triail, Director of Culinary Innovation at The Habit Burger Grill. “Fresno's got this cool vibe—diverse, sprawling, and charismatic. We’re all about adding to that vibe with our fresh-from-the-flame Charburgers, award-winning sides, tasty sandwiches, and a whole bunch more. Let's spice up Fresno with some Habit flavor!”
The 2,800 square foot Fresno restaurant will offer drive-thru, dine-in, takeout; and delivery will be available via The Habit Mobile App and online at order.habitburger.com. Guests also have additional convenient ordering options including state-of-the-art indoor self-serve kiosks and delivery through Grubhub, DoorDash, Postmates and Uber Eats.
The Habit Burger Grill was named in Thrillist’s list of “Underrated Burger Chains that Need to be in Every State!” With its cooked-to-order mantra, The Habit Burger Grill’s open flame sears a distinctive smoky flavor into their famous Charburgers, fresh marinated chicken, and sushi-grade ahi tuna. Guests at The Habit Burger Grill can always count on freshly-made, handcrafted quality served up with genuine hospitality.
This Habit Burger Grill restaurant will be open 10:30 a.m. – 9 p.m. daily. Connect with The Habit Burger Grill on social media at facebook.com/habitburgergrill, instagram.com/habitburgergrill, twitter.com/habitburger, tiktok.com/@habitburgergrill, and youtube.com/habittube.
About The Habit Restaurants, Inc.
Born in sunny Southern California in 1969, The Habit Burger Grill is known for Charburgers cooked-to-order over an open flame. But the menu extends far beyond burgers – it's a celebration of Californian-inspired flavors. Alongside the brand's signature Charburgers is a meaningful array of handcrafted sandwiches, crisp salads, and creamy shakes, ensuring there's something for everyone. The Habit Burger Grill has earned notable recognition, being featured in Newsweek’s “America’s Favorite Restaurant Chains 2023” and praised for its Tempura Green Beans, named as the top green bean dish in The Daily Meal’s “Ranking Green Bean Dishes From 11 Chain Restaurants” in 2023. Additionally, it was listed in Thrillist’s roundup of “Underrated Burger Chains that Need to be in Every State!” The Habit Burger Grill has since grown to over 380 restaurants across 14 states and internationally – and continues to grow, serving up delicious meals that capture the essence of California feel-good food. Learn more at www.habitburger.com. www.habitburger.com.
The Habit Burger Grill Press Contact: HBGMedia@yum.com
