U.S. Air Fresheners Market Size, Share & Trends Analysis 2024-2030, Featuring Profiles of Procter & Gamble, Reckitt Benckiser, Henkel, S. C. Johnson & Son, Air-Scent Int'l & More


Dublin, Oct. 16, 2024 (GLOBE NEWSWIRE) -- The "U.S. Air Fresheners Market Size, Share & Trends Analysis 2024-2030" report has been added to ResearchAndMarkets.com's offering.

The U.S. air fresheners market size is projected to reach USD 3.24 billion by 2030, expanding at a CAGR of 3.9% from 2024 to 2030. Rising disposable income coupled with consumers' preference for aesthetic fragrance associated with their residence is one of the essential factors driving the growth of this market. The rise in car sales in this region is also expected to prompt the growth in this market.



Consumer preference for aesthetic fragrant candles as giftable items are also expected to be a factor increasing the sales of air fresheners in this demographic. Wide-scale product awareness coupled with an aggressive effort by air freshener manufacturers to introduce innovative fragrance in the market is propelling the growth in this market.

The residential segment accounts for the largest market share owing to a rising trend of house owners preferring their residence to smell nice throughout the year and not just limited to special occasions and holiday gatherings. Essential oil demand in this region is exhibiting a trend of rising demand hinting the positive growth of the air freshener market.

U.S. Air Fresheners Market Report Highlights

  • Sprays/Aerosol accounted for the largest share in the entire market however, electric air fresheners emerged as the fastest-growing segment in this market
  • The residential segment accounts for the largest share in this market. This segment faces the majority of the challenges for the manufacturers prompting them to modify their product yearly
  • The candle segment was flatlining in sales in 2024 to 2030 owing to the non-healthy economic status in this region. Post-2018, this segment is forecasted to grow at a healthy pace owing to rising per capita income
  • Manufacturers are spending a significant amount on research and development of air freshener products. Essential oil demand from this segment is at its peak since the last 10 years
  • Supermarkets & hypermarkets accounted for the major distribution channel for this industry owing to increasing distribution by mainstream retailers
  • Innovation in packaging and bottling coupled with technological advancement in the production process is expected to drive industry growth over the forecast period
  • Acquisition & mergers, R&D activities, product launches, and technological collaborations are few major strategic initiatives and the source for gaining competitive advantage

Why should you buy this report?

  • Comprehensive Market Analysis: Gain detailed insights into the global market across major regions and segments.
  • Competitive Landscape: Explore the market presence of key players worldwide.
  • Future Trends: Discover the pivotal trends and drivers shaping the future of the global market.
  • Actionable Recommendations: Utilize insights to uncover new revenue streams and guide strategic business decisions.

This report addresses:

  • Market intelligence to enable effective decision-making
  • Market estimates and forecasts from 2018 to 2030
  • Growth opportunities and trend analyses
  • Segment and regional revenue forecasts for market assessment
  • Competition strategy and market share analysis
  • Product innovation listing for you to stay ahead of the curve
  • COVID-19's impact and how to sustain in these fast-evolving markets

Major companies profiled in this U.S. air fresheners market report include:

  • Procter & Gamble
  • Reckitt Benckiser Group PLC
  • Henkel AG & Co. KGaA
  • S. C. Johnson & Son, Inc.
  • Air-Scent International
  • Renegade Products USA.
  • Good & Well Supply Co.
  • The Yankee Candle Company, Inc.
  • Bath & Body Works Direct, Inc.
  • ILLUME Candles

Key Attributes

Report AttributeDetails
No. of Pages80
Forecast Period2023-2030
Estimated Market Value (USD) in 2023$2.5 Billion
Forecasted Market Value (USD) by 2030$3.24 Billion
Compound Annual Growth Rate3.9%
Regions CoveredUnited States

Key Topics Covered

Chapter 1. Methodology and Scope
1.1. Market Segmentation and Scope
1.2. Market Definitions
1.3. Research Methodology
1.4. Research Scope and Assumptions

Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Segment Outlook
2.3. Competitive Insights

Chapter 3. U.S. Air Fresheners Market Variables, Trends, & Scope
3.1. Market Introduction/Lineage Outlook
3.2. Market Size and Growth Prospects (USD Million)
3.3. Market Dynamics
3.4. U.S. air fresheners Market Analysis Tools

Chapter 4. U.S. Air Fresheners Market: Product Estimates & Trend Analysis
4.1. Segment Dashboard
4.2. U.S. air fresheners Market: Product Movement Analysis, 2023 & 2030 (USD Million)
4.3. Sprays/Aerosols
4.4. Electric Air Fresheners
4.5. Gels
4.6. Scented Candles
4.7. Others

Chapter 5. U.S. Air Fresheners Market: Application Estimates & Trend Analysis
5.1. Segment Dashboard
5.2. U.S. air fresheners Market: Application Movement Analysis, 2023 & 2030 (USD Million)
5.3. Residential
5.4. Commercial
5.5. Automotive
5.6. Others

Chapter 6. Competitive Landscape
6.1. Recent Developments & Impact Analysis by Key Market Participants
6.2. Company Categorization
6.3. Company Heat Map Analysis
6.4. Company Profiles

For more information about this report visit https://www.researchandmarkets.com/r/2o1hxl

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U.S. Air Fresheners Market

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