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Nearly Two-Thirds of Global Marketers Lack Confidence in Their Data, Analytics, Insights
12. Juli 2022 08:00 ET | CMO Council
SAN JOSE, Calif., July 12, 2022 (GLOBE NEWSWIRE) -- To spot sudden, disruptive changes in customer and market behavior, modern marketers need high-velocity data marketing, according to a new report...
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CMOs Seeking To Lower Sourcing Costs, Speed Time To Value
07. Juni 2022 08:00 ET | CMO Council
SAN JOSE, Calif., June 07, 2022 (GLOBE NEWSWIRE) -- Given today’s marketing pressures, such as tighter budgets, leaner staff, growth of digital marketing and MarTech, and higher expectations of...