ShareFile, Which Grew to 175,000 Paid Users in Less Than Three Years, Will Share Formula for Building Profitable Online Subscription Business At MarketingSherpa Summit
30. April 2008 08:00 ET
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MarketingSherpa
WARREN, R.I., April 30, 2008 (PRIME NEWSWIRE) -- Jesse Lipson, CEO and founder of ShareFile, which has 175,000 users in 120 countries and over 2,500 paid subscriber accounts, will share the concepts...
AG Interactive, With Over 3.7 Million Online Subscribers, to Reveal How It Balances Paid vs. Organic Search Marketing in Increasingly Expensive and Competitive Search Environment At MarketingSherpa Selling Online Subscriptions Summit
28. April 2008 08:00 ET
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MarketingSherpa
WARREN, R.I., April 28, 2008 (PRIME NEWSWIRE) -- With over 3.7 million subscribers, AG Interactive is one of the largest subscription networks on the web. Jon Eggleton, Vice President of Marketing for...
At MarketingSherpa Selling Online Subscriptions Summit, Attendees to Hear How Survey Led to Targeted Offers That Hit Home With Customers
24. April 2008 08:00 ET
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MarketingSherpa
WARREN, R.I., April 24, 2008 (PRIME NEWSWIRE) -- Stratfor will reveal how their sales skyrocketed as a result of being able to present customers with highly targeted offers that really hit home with...
Pros and Cons of Paid Subscription Vs. Ad Sales as a Revenue Stream Will be Subject of Panel At MarketingSherpa Selling Online Subscriptions Summit
22. April 2008 08:00 ET
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MarketingSherpa
WARREN, R.I., April 22, 2008 (PRIME NEWSWIRE) -- Some publishers choose a paid subscription model, some choose an ad sales model, and some choose both as a revenue stream -- a business decision with...
At MarketingSherpa Summit, Operations Consultant Gives Tips for How Online Subscription Businesses Can Meet Payment Challenges During a Recession
18. April 2008 08:00 ET
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MarketingSherpa
WARREN, R.I., April 18, 2008 (PRIME NEWSWIRE) -- Independent payment and operations consultant, Paul Larsen, who specializes in the area of delivering payments solutions, will present a session, "The...
Premium Job Site TheLadders.com, With Over 2 Million Users, Relates Tactics for Dramatically Increasing Revenue and Extending Lifetime Value of Members At MarketingSherpa Summit
15. April 2008 08:00 ET
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MarketingSherpa
WARREN, R.I., April 15, 2008 (PRIME NEWSWIRE) -- Online marketing experts from TheLadders.com, a premium job site created exclusively for the $100K+ job market, will describe their tactics for...
Eyetracking Heatmaps Show Ad Placement is Key Variable in Building Brand Awareness
09. April 2008 14:28 ET
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MarketingSherpa
SAN FRANCISCO, April 9, 2008 (PRIME NEWSWIRE) -- An online advertising eyetracking study using Eyetools, Inc.'s heatmaps technology, conducted for "MarketingSherpa's 2008 Online Advertising Handbook +...
Tighter Targeting Best Way to Increase Advertising ROI According to MarketingSherpa 2008 Online Advertising Handbook + Benchmarks
08. April 2008 08:00 ET
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MarketingSherpa
WARREN, R.I., April 8, 2008 (PRIME NEWSWIRE) -- Serving up ads with the right frequency, adding video to the campaign, and tightly targeting ads are just a few of the latest online ad campaign...
MarketingSherpa Teleseminar: Tuesday, April 8, 10am and 4pm EDT
04. April 2008 15:33 ET
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MarketingSherpa
WARREN, R.I., April 4, 2008 (PRIME NEWSWIRE) -- Findings from a MarketingSherpa survey of over 400 marketing professionals find that in this recession economy spending on television and radio ads is...
Encyclopedia Britannica Presents Results of 18 Months of A/B Testing at MarketingSherpa Selling Online Subscriptions Summit
04. April 2008 15:02 ET
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MarketingSherpa
WARREN, R.I., April 4, 2008 (PRIME NEWSWIRE) -- Dan Smith, Senior Vice President, Consumer Marketing for Encyclopedia Britannica, a leading provider of learning and knowledge products, will present...