Strategic Analytics, The Modellers' New Business Unit, to Help Companies Leverage Existing Data to Make Smarter Decisions
18. Dezember 2012 11:28 ET
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The Modellers
NEW YORK, Dec. 18, 2012 (GLOBE NEWSWIRE) -- Companies are drowning in information. Market research departments and strategic analytics departments are being asked to do more with less, and are now...
Market Research Firms Feel the Analytics Squeeze, ModHub a New Resource
22. August 2012 13:00 ET
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The Modellers
NEW YORK, Aug. 22, 2012 (GLOBE NEWSWIRE) -- The demand for modeling analytics and statistical analysts is skyrocketing – especially with the growing wave of needs around Big Data. Market...
Chief Marketing Officer Saved From Hit and Run
10. Juli 2012 10:06 ET
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The Modellers
NEW YORK, July 10, 2012 (GLOBE NEWSWIRE) -- A luxury car manufacturer hired a top research firm to build a marketing mix model to determine if their integrated marketing campaigns were moving...
Fortune 500 Food Group Spends Six Figures on Market Research, Only to Watch Cookie Study Crumble
24. Mai 2012 13:00 ET
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The Modellers
NEW YORK, May 24, 2012 (GLOBE NEWSWIRE) -- One of the world's leading food manufacturers commissioned a six-figure international market research segmentation study for a top cookie brand from a...
The Modellers Name Patricia Kidd as Senior Vice President
14. September 2010 13:00 ET
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The Modellers
PRINCETON, N.J., Sept. 14, 2010 (GLOBE NEWSWIRE) -- The Modellers has named Patricia Kidd Senior Vice President, Client Services in Princeton, NJ. Ms. Kidd brings over 20 years of marketing research...
The Modellers Name Laura Kippen as Senior Vice President
01. Dezember 2009 11:00 ET
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The Modellers
CHICAGO, Dec. 1, 2009 (GLOBE NEWSWIRE) -- The Modellers has named Dr. Laura Kippen as Senior Vice President, Client Services in the Chicago office. Laura brings 20 years of custom primary market...
The Modellers Name Mark Wirthlin President and COO
03. November 2009 11:00 ET
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The Modellers
SALT LAKE CITY, Nov. 3, 2009 (GLOBE NEWSWIRE) -- The Modellers has named J. Mark Wirthlin President and Chief Operating Officer. "We're extremely pleased to have Mark on board," said Jeff Brazell, The...
Newspapers Find Ways to Survive -- and Even Grow -- in Down Economy
29. Oktober 2009 10:00 ET
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The Modellers
SALT LAKE CITY, Oct. 29, 2009 (GLOBE NEWSWIRE) -- While newspapers around the country are announcing layoffs and cutbacks, The Dallas Morning News recently published that it has added pages back,...