Respondents were asked, “In thinking about marketing messages you are receiving now, which type are the most irritating?” 
Optimove Insights Report Finds US Consumers More Irritated by Brand Offers Than Political Messages, Urging Brands to Improve Personalization
07. November 2024 13:29 ET | Optimove
NEW YORK, NY, Nov. 07, 2024 (GLOBE NEWSWIRE) -- A recent Optimove Insights survey of 329 U.S. consumers reveals that brand marketing messages are more irritating than political ones, with 58% of...
Image 1: 95% of consumers are likely to revisit a brand after a positive experience.
Optimove Unveils its 2024 Holiday Shopping Report: Shows 67% of Consumers will Have ‘Marketing Fatigue’ by November
11. August 2024 10:00 ET | Optimove
NEW YORK, Aug. 11, 2024 (GLOBE NEWSWIRE) -- Optimove Insights, the analytical and research arm of Optimove, has released its Report on Consumer Shopping Intentions for Holiday 2024, offering...
Images 1 and 2: NFL Bettors have less marketing fatigue than online shoppers of general merchandise
Optimove Releases Comprehensive NFL Betting Report: Illuminating 2023-2024 Bettor Intentions; Helping Guide Sports Betting Platforms to Boost Player Engagement and Loyalty While Ensuring a Safer Gambling Environment
04. September 2023 10:53 ET | Optimove
NEW YORK, Sept. 04, 2023 (GLOBE NEWSWIRE) -- Optimove, the leading CRM Marketing Solution for the iGaming sector, has released its Optimove 2023-2024 Report focused on NFL Wagering Intentions, Brand...
Chart 2: How clients feel regarding the marketing messages they receive from financial institutions
New Optimove Survey and Report on Financial Services Industry Uncovers Crucial Trust Gaps and Marketing Fatigue
08. August 2023 09:00 ET | Optimove
NEW YORK, Aug. 08, 2023 (GLOBE NEWSWIRE) -- A new comprehensive report from Optimove on client perceptions of the financial services industry has been released, shedding light on critical issues...