Alera Technologies Brings Its Prosumer Product Line to CES


VAN NUYS, Calif., Jan. 8, 2002 (PRIMEZONE) -- Alera Technologies, developer and manufacturer of Advanced DVD and CD Recording Solutions, will show the company's latest products in its private suite -- by appointment only -- at CES 2002 in Las Vegas this week. Alera Technologies products are designed specifically to appeal to "Prosumers," the rapidly growing group of consumers that are always striving to take advantage of the latest technological advances; they are the more sophisticated users, as well as the growing population that buys technology products because they are "cool," or because users have a specific need.

"Alera Technologies' vision is 'Always the Prosumer's 1st Choice,' and the audience at CES ideally fits the 'Prosumer' category," stated Perry Solomon, President and CEO of Alera Technologies. "We will debut several new DVD and CD solutions as well as present our entire line of successful products."

Alera Technologies' DVD and CD recording and duplication solutions include "the right" software tools and a unique connectivity architecture that can be used anywhere on almost any system. Alera Technologies' products are featured at CompUSA and J&R, and are available at other leading retailers. For complete information, please visit (http://www.aleratec.com).

DVD RECORDERS

DVD+RW Cruiser -- External DVD Recorder: DVD+RW Cruiser writes DVD+RW that can be played back in most DVD Players and DVD-ROM drives. Powerful Software Suite included free with purchase: Ulead VideoStudio 5 DVD Edition, Ahead Nero, Cyberlink PowerDVD. DVD+RW Cruiser is Hot Pluggable, Daisy Chainable, Transportable with the A-Connect FireWire Connection Cable included. Optional A-Connect USB 2.0 and Cardbus/PCMCIA Cable Connection Kits are also available for the DVD+RW Cruiser. Alera Technologies Part # 270103. ESP $699

CD DUPLICATORS

CD Copy Cruiser Plus 16x Stand Alone Duplicator: Copy Full CDs in as few as 4-1/2 minutes without a computer with this stand alone unit. No additional hardware or software is required. Easy operation: Insert master and a blank CD, push "Go" and copying starts. CD Copy Cruiser Plus has a small footprint and is easily transportable. Alera Technologies Part # 260103. ESP $349

CD-RECORDERS

CDR Cruiser 32 -- External FireWire: CDR Cruiser 32 incorporates the latest high-speed CD recording technology as an external 32x CD-Recorder with CD-RW ReWritability. 32x Write / 10x ReWrite / 40x Playback and a plentiful 2MB buffer. Equipped with an Alera Technologies A-Connect FireWire (IEEE 1394) Connection Cable, CD Copy Cruiser 32 is a Hot Pluggable, Daisy Chainable, Transportable 32x CD-Recorder. Powerful Ahead Nero software is included free with purchase for easy CD creation. Alera Technologies Part # 250102. ESP $299

DVD MEDIA

4.7GB DVD+RW Media in Slim Line Jewel Case: Manufactured to the latest DVD+RW standards, Alera Technologies DVD+RW media lets you organize your multimedia, share your videos worry free. DVD+RW media includes a protective Slim Line jewel case. Alera Technologies DVD+RW Media is for use with the Alera Technologies DVD+RW Cruiser, Dell, HP, Philips, Ricoh and Sony DVD+RW drives. Alera Technologies Part # 300100. ESP $15.99

CD MEDIA

CDR ProPak 32.: Includes 100 700MB/80Minute CDR blanks and 100 Slim Line Jewel Cases. Perfect for use with CD Duplicators such as the Alera Technologies CD Copy Cruiser Plus. Each disc holds a full 700MB of data or 80 minutes of audio/video. 1x - 32x compatible. CDR ProPak 32, Alera Technologies Part # 110110. ESP $64.99

Professional Grade Bulk 32x CDR 700MB/80Minute Media.: Meets stringent Orange Book Standards, 1x-32x compatible, and ideal for supplying CD Duplicators or volume CD Creating activities. Included free with purchase, a self-contained bulk CD storage module. 100-Pack, Alera Technologies Part # 110109. ESP $44.99

High Speed 4x-10x CDRW 700MB/80Minute Media, 5-Pack: Each 5-Pack contains 5ea High-Speed certified 4x-10x 80minute/700MB CD-RW Media that allows you to Write and ReWrite on the same disc. This special high-speed media is compatible with all High-Speed CD-RW drives displaying the High-Speed Compact Disc ReWritable logo. Included free with purchase, an internet download of NTI DriveBackUp! (a $49.99 value) and compact and convenient individual Slim Line jewel cases. Alera Technologies Part # 140103. ESP $7.99

MP3 CD-R, 10-Pack: Each 10-Pack contains 10 pieces of blank, certified 1x-16x certified, MP3 CD-R Media. These MP3 CD-R discs store 3 1/2 hours of MP3 encoded audio (near CD quality) or 190 MB of data. Compact and convenient individual jewel cases are included. Alera Technologies Part # 120100. ESP $11.99

CDR Film, 10-Pack: CDR Film is compatible with CD-based digital cameras like the 156MB Sony MVC-CD1000 Mavica Camera. Each 10-Pack contains 10 pieces of blank, 1x-16x certified 3" CD-R Media which stores up to 190MB of data or 21 minutes of audio/video. Included free with purchase, a self contained CD storage module. Alera Technologies Part # 120102. ESP $11.99

Business Card CDR Bonus Pack: The Business Card CDR Bonus Pack is a complete easy-to-use kit for creating multimedia business cards on your CD-Recorder. Each CDR Bonus Pack includes 10 pieces of certified 1x-16x 25MB molded rectangular business card sized CD-R Media with vinyl sleeves, 12 labels, and label applicator tool. An internet download of label templates is included free with purchase. Alera Technologies Part # 130103. ESP $12.99

ACCESSORIES

A-Connect

USB 2.0, Cardbus/PCMCIA, and FireWire A-Connect Connection Kits are provided as accessory options for broader connectivity for all Alera Technologies A-Connect enabled products. Any Alera Technologies A-Connect enabled product can be connected using any of these interfaces.

A-Connect(tm) USB 2.0 Connection Kit: The A-Connect USB 2.0 interfaces Alera Technologies A-Connect enabled solutions to a USB 2.0 host controller in a computer providing up to 480Mb/sec data throughput. A-Connect USB 2.0 supports Windows 98SE, ME, 2000, Windows XP, and is compatible with all Alera Technologies A-Connect enabled products Alera Technologies Part # 240111. ESP $59.99

A-Connect(tm) Cardbus/PCMCIA Connection Kit: The A-Connect Cardbus/PCMCIA Connection Kit upports 32 bit data transfer and interfaces Alera Technologies A-Connect enabled solutions to the Cardbus/PCMCIA available in many laptops. A-Connect Cardbus/PCMCIA supports Windows 98SE, ME, Windows 2000 and is compatible with all Alera Technologies A-Connect enabled products Alera Technologies Part # 240112. ESP $59.99

A-Connect(tm) FireWire Connection Kit: The A-Connect FireWire Connection Kit interfaces Alera Technologies A-Connect enabled solutions to a FireWire host controller in a computer providing up to 400Mb/sec data throughput and hot pluggable, daisy chainable connection to other devices. A-Connect FireWire supports Windows 98SE, ME, 2000, Windows XP and is compatible with all Alera Technologies A-Connect enabled products Alera Technologies Part # 240110. ESP $89.99

Vertical Stand for DVD+RW Cruiser: The DVD+RW Cruiser can be placed in a vertical position and occupy 75% less valuable desk space. When operating a recorder vertically, providing a secure means of support is recommended. Alera Technologies provides a convenient, safe and attractive stand for your DVD Recorder Alera Technologies Part # 240113. ESP $9.99

Slim Line Jewel Cases Black: With the Alera Technologies Slim Line Jewel Cases you can store twice as many DVDs or CDs in the same space as a standard jewel case. Slim Line Jewel Cases are compatible with all standard CD, CDR, CDRW, and DVD media. The cases have a black hinged tray and are only 5.2mm thick. 10-Pack, Alera Technologies Part # 240106. ESP $3.49. 200-Pack Bulk, Alera Technologies Part # 240108. ESP $39.99

CD/DVD Easy Markers: Alera Technologies Easy Markers are a safe and convenient way to mark, identify and organize your DVDs and CDs so you can recognize, and find what you want at a glance. Alera Technologies Easy Markers are safe, containing specially formulated inks that will not damage the data layers of your DVDs and CDs. These markers provide a fast and easy way to personalize you DVDs and CDs.

CD/DVD Easy Marker, 2-Pack: Each 2-Pack contains 2 Black Markers. Alera Technologies Part # 240100. ESP $2.99

CD/DVD Easy Marker, Rainbow 5-Pack Each Rainbow-Pack contains 5 markers, 4 colors: Red, Blue, Green, (2) Black. Alera Technologies Part # 240101. ESP $5.99

More on Alera Technologies

Alera Technologies is a leading developer and manufacturer of "Prosumer's Choice" solutions for the DVD and CD recording technology markets. Alera Technologies' exciting new DVD and CD recording solutions are creating a new standard in the industry with professional strength solutions at consumer prices that are exceptionally easy to use and understand. Alera Technologies delivers advanced DVD and CD solutions to users of all levels. The Alera Technologies' offering is augmented with advanced high-performance DVD media, and unique, useful accessories. Alera Technologies is headquartered at 7949 Woodley Ave., Van Nuys, CA 91406. For more information visit www.aleratec.com/. E-mail sales@aleratec.com. Toll Free Phone: 1-866-77-ALERA, Phone: 1-818-442-9989, or FAX: 1-818-475-5200.



            

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