TORONTO, Feb. 19, 2004 (PRIMEZONE) -- Snackie Jack's, the newly NASD Pink Sheets reporting issuer (Pink Sheets:SNCJF), is set to reap the profits of its new soy based snack food line. This feisty new brand has no doubt that soy is the key ingredient in their recipe for success. According to a recent study, 74% of Americans perceive soy as healthy, and seven in ten Americans are willing to pay more for a healthier version of foods they buy. Snackie Jack's is ready to fulfill this demand with its award-winning brand of soy chips.
Capturing even a fraction of 1% of the more than 21 billion dollar U.S. savory snack food market can translate into immense profits, and Snackie Jack's soy chips are attracting a lot of interest. Snackie Jack's has been approved by and is featured in Weight Watchers magazine, a publication with a readership of over 10 million. American giants Kroger, Safeway and Wal-Mart are ready to seal their deals, and in Canada, innovative retailer Sobey's has already accepted shipment of a SOYummy chips order.
About Snackie Jack's
Snackie Jack's is a producer of healthy snack food products. Their products are soy based which is well known for its health benefits. Their premier SOYummy product called Soy Chips won the American Tasting Institute's Gold Taste Award. They are releasing their new SOYummy air popped Soy Crisps later this year.
Safe harbour for forward-looking statements:
Except for statements of historical fact, the information presented herein constitutes forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Such factors include general economic and business conditions, the ability to acquire and develop specific projects, and the ability to fund operations and changes in consumer and business consumption habits and other factors over which SNACKIE JACK'S LTD. has little or no control.
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