CERRITOS, Calif., Dec. 8, 2004 (PRIMEZONE) -- Mass Connections(R), the nation's industry leader in retail marketing services and consumer-related promotions, announced the launch of an innovative new background check program for prospective employees and contractors of their staffing agency partners. The new program strengthens security on behalf of their retail and CPG Clients while drastically reducing agency costs per applicant.
In the wake of September 11th, retailers have placed a greater emphasis on protecting consumers. Always leading the retail industry with the latest technology solutions, Mass Connections created a background check and certificate program that costs at greatly discounted rates. Background checks on average can cost as much as five times the current Mass Connections' price. Mass Connections is the only ISO certified, in-store marketing firm that conducts background checks.
Anytime the issue of background checks is addressed, the importance of individual privacy rights must be considered. Mass Connections accomplishes this by maintaining complete confidentiality for agencies and prospective applicants. Mass Connections first obtains written authorization to perform the background check. A name, date of birth and social security number are provided, the background check is performed in 48 hours.
Caroline Nakken, CEO and President of Mass Connections, stated:
"Mass Connections is always researching the most cost-effective methodology that will ultimately benefit our clients and agency partners. With our background check program, we have developed a platform that will further protect consumers and retailers, while also protecting the privacy rights of the applicant."
While there are few incidents where an applicant does not pass the background check, those new hires and current employees that don't pass results in the immediate removal of those undesirable applicants from the deployment list.
Mass Connections' background check program continues its steadfast commitment to improving the retail industry. Mass Connections' track record of success over the last year has produced the "Join the Fight" initiative to combat childhood obesity; the "Connecting With Our Soldiers" campaign that allows consumers to write to soldiers in harm's way; and many in-store promotions that continue to be a beacon in the highly competitive retail marketplace.
About Mass Connections
Mass Connections, based in Cerritos, California, is the nation's leader in consumer in-store events and promotions. The only in-store marketing firm with ISO certification, Mass Connections has evolved services in designing, creatives, sourcing components/premiums, and fulfillment/distribution for in-store events. With nearly 30 years of experience in event promotion, the company focuses on programs that deliver memorable, measurable, effective messages to America's consumers. Mass Connections' retail, consumer product, and marketing divisions design and implement events and campaigns for America's largest brands and retailers. For more information on Mass Connections, visit them on the web at www.massconnections.com or call toll free at 1-800-275-6650.