m-Wise, Inc. Provides Additional Information on its Business


WILMINGTON, Del., March 3, 2005 (PRIMEZONE) -- m-Wise, Inc. (OTCBB:MWIS): Following us commencing trading on the Nasdaq OTC Bulletin Board under the symbol 'MWIS' on Monday, February 28, 2005, and in response to requests for information from investors, we provide the public with an additional description of the Company.

Founded in February 2000, m-Wise has rapidly established itself as a leading technology provider with our MOMA Service Delivery Platform (SDP) and related value-added data engines for Mobile Operators, Wireless ASPs (application service providers), and large content and media generators. We have quickly positioned ourselves as one of the leaders in areas as diverse as content management and delivery, infotainment, mobile gaming and mobile community services.

Our SDP includes carrier-grade application provisioning and development utilities, infrastructure connectivity layers, billing, global delivery, content management, and customer support tools and has been proven to increase data traffic and premium revenues. Additionally, it considerably minimizes capital, commercial, training and technical requirements for the management and control of value-added-services services.

We boast a global portfolio of customers, such as: iTouch, one of the biggest content distributors worldwide, who uses our MOMA platform to manage content delivery in several markets and over tens of different wireless network; Vodafone Italy, who used our gaming engine to run branded prize games; and Comtrend, Taiwan, an independent application and content provider, who runs numerous successful services, such as chat, ringtones downloads and votes on our licensed platform.

With over 1,000 plug-and-play, language-independent applications and content services deployed over MMS, SMS, EMS, J2ME, WAP, USSD, IVR, Web and email and launched on more than 50 European, American and Asian networks, we provide one of the industry's most robust SDP for mobile operators, wireless ASPs and large content and media providers.

Our experienced management team consists of Shay Ben Asulin, co-founder and Chairman with management experience at Internet-related mobile communications and traditional media firms. Mati Broudo, co-founder and Chief Executive Officer, has a proven track record of founding and running hi-tech, retail and service firms. Gabriel Kabazo, Chief Financial Officer since 2002, has extensive experience with Nasdaq listed companies; Asaf Lewin, CTO, has a distinguished record in senior management and technological leadership and Zach Sivan, Vice President Sales & Marketing, has a proven track record in sales, business development, distribution channel development and M&A within the telecoms and enterprise messaging industries.

We continue to release industry-leading solutions that increase our clients' time-to-market and profitability from both current and next generation value-added mobile services. For more information about us please visit our web site at www.m-wise.com.

Safe-Harbor Statement

This press release contains forward-looking statements that involve risks and uncertainties. m-Wise's actual results could differ materially from those discussed in such forward-looking statements based on a variety of factors not under the control of m-Wise including but not limited to, market conditions, level of investment on technology, changes in operating conditions and costs, technology developments, etc. m-Wise assumes no obligation to update or revise any forward-looking statement to reflect events or circumstances arising after the date on which it was made.



            

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