Revenue Technologies President to Present at PRICEX Annual Pricing Conference

Founder and President David Trice to Discuss How Price Management Process and Technology Drive Superior Profitability


ATLANTA, June 7, 2005 (PRIMEZONE) -- Revenue Technologies, a leading provider of Price Management solutions, today announced that Founder and President David Trice will be a featured speaker at the PRICEX Annual Pricing Conference on Friday, June 24th at 3:00 ET. Trice's presentation will discuss how companies can utilize leading price management processes and technologies to drive dramatically improved earnings.

In "Breakthrough Pricing ROI: Sustainable Improvement Beyond Visibility and Enforcement," Trice will highlight common pricing challenges and discuss why price management is one of the most crucial areas of new investment for large enterprises.

"Price improvement initiatives have made their way to the radar screen of executives in all industries through the promise of increased profit," said David Trice, Founder and President at Revenue Technologies. "However, simply thinking of price management as equipping 'pricing police' with visibility and enforcement tools is insufficient when compared to the year-over-year profit improvements that are really possible. To achieve breakthrough profit improvement, recent pricing technology advancements allow pricing to be used as a centralizing force that brings operations together to drive better decisions and margin-maximizing behavior."

During Trice's presentation, attendees will:


  --  Learn the distinct differences between "Big P" and "Little P"
      pricing
  --  Discover how pricing technology enables a more strategic
      view of price
  --  Consider new ways to think about customer demand - and why
      it matters
  --  Unlock business value through "Big P" pricing behaviors
  --  Find out how one company expects to realize 9-figure
      returns through more strategic pricing

For more information on "Breakthrough Pricing ROI: Sustainable Improvement Beyond Visibility and Enforcement," please go to www.revenuetech.com. For more information on the PRICEX conference, go to www.iirusa.com/pricing/.

About Revenue Technologies

Revenue Technologies, the leading provider of Revenue and Price Management solutions, helps businesses rapidly accelerate profitability through more effective pricing. By utilizing leading edge pricing capabilities inside the MarketPrice(tm) suite, companies such as UPS, AMD, Motorola, and Diebold have maximized revenue and margins by effectively analyzing, planning, controlling and measuring pricing performance... continuously. Headquartered in Atlanta, Georgia, Revenue Technologies is a privately held company.

For more information, contact the company at 770.551.0700 or visit www.revenuetech.com



            

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