HumWare Media Corporation to Exhibit Boondoggle Sports Network At The Nightclub & Bar Show in Atlantic City

GOLDEN, Colo., Oct. 3, 2006 (PRIMEZONE) -- HumWare Media Corporation (Pink Sheets:HMWM) today announced it will exhibit its Boondoggle Sports Network at The Nightclub & Bar/Beverage Retailer Food Convention & Trade Show on October 10 - 11 at the Trump Taj Mahal Convention Center in Atlantic City, New Jersey, in Booth No. 2312.

John Huemoeller, CEO of HumWare, commented, "We continue adding establishments to the network, area representatives to our sales force, as well as advertisers from these industry trade shows. There is really no better place for us to gain market exposure for Boondoggle."

About Boondoggle Sports Network (BSN)

Boondoggle Sports Network offers the hospitality industry FREE year-round interactive fantasy sports, sports trivia and sports news entertainment to keep patrons in their seats longer and spend more money. The network is delivered via the Internet and displayed on television monitors. Establishments are also given an inventory of space on the network to promote in-house specials, food and beverage sales or upcoming events. For advertisers BSN provides the ability to target market the difficult to reach and on the go consumer. The network offers a more interactive and captive experience since the consumers are viewing the content for longer periods of time.

To advertise on Boondoggle or to have Boondoggle installed in your establishment, please call 888-486-9273.

About HumWare Media Corporation:

HumWare Media Corporation (Pink Sheets:HMWM) is an emerging out-of-home "new media" advertising company operating the Boondoggle Sports Network (BSN). BSN delivers interactive sports trivia and fantasy sports entertainment to the hospitality industry (bars, restaurants, golf courses, health clubs, and hotels). The Company also operates unique fantasy sports contests and sells sports memorabilia through its wholly owned subsidiary Timeless Sports Inc.

Safe Harbor Statement: All statements other than statements of historical fact included in this press release are "forward-looking statements." The forward-looking statements, including statements about the Company's future expectations, including future revenues and earnings, and all other forward-looking statements (i.e., future operational results and sales) are subject to assumptions and beliefs based on current information known to the Company and factors that are subject to uncertainties, risk and other influences, which are outside the Company's control, and may yield results differing materially from those anticipated.


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