SANTA BARBARA, Calif., March 8, 2007 (PRIME NEWSWIRE) -- Warp 9, Inc. (OTCBB:WNYN), the premier provider of robust and scalable e-commerce platforms and services, today announces that client www.CTAinc.com has launched their newly redesigned e-commerce site utilizing the Warp 9 Internet Commerce System ("ICS"). Christian Tools of Affirmation, Inc. ("CTA") sells purposeful, Christian themed products of appreciation and encouragement.
Bill Jeffries, CTA's Director of Marketing, stated, "We chose Warp 9 to do a complete update and redesign of our website, www.CTAinc.com, primarily because they offer a competitive and compelling suite of best-practices e-commerce functions, at a very reasonable cost for a mid-sized cataloger like us. They really 'get it' when it comes to understanding that it's all about the user experience -- not expensive bells and whistles. In addition, I have been very impressed with their team's responsiveness and flexibility. The folks at Warp 9 clearly demonstrated that they consider this a true and long-term partnership with us!"
The CTA site is primarily a business-to-business (B2B) e-commerce site that allows schools, churches and businesses, as well as individuals from all over the world to place orders with ease. The flexible checkout process can accommodate both wholesale and retail purchases with invoice payments and credit card payments. There are multiple checkout paths based on the customer type -- schools, businesses and churches have different checkout processes to accommodate for the unique ways they do business with CTA. Cross-sell opportunities are easily controlled on the individual product pages and up-sell recommendations are presented in the shopping basket.
To automate the fulfillment process, customer records and orders on the CTA website are seamlessly synchronized with their backend order management system. Shipping calculations are done through a real-time integration with the UPS system, offering minimum rate overrides as well as custom rates for over-weight purchases.
Additionally, an advanced Parametric Search, powered by the ICS search engine, allows shoppers to search for products based on multiple fields such as theme and price to get more accurate results.
Harinder Dhillon, Warp 9's CEO, commented, "We are very excited about this site launch. Being able to help a fast-growing client such as CTA leapfrog their competition makes us feel good about our services. I believe all of the advanced e-commerce features we put in place for CTA will greatly help their online sales performance. We look forward to a long and mutually beneficial relationship with www.ctainc.com."
Warp 9 powers some of the most successful e-commerce websites such as www.magellans.com, www.wolfermans.com, www.windandweather.com, www.carabella.com, and www.ablambdin.com.
About Warp 9
Warp 9, Inc. (www.warp9inc.com) is the premier provider of enterprise-class e-commerce platforms and services to mid-sized businesses in the catalog and retail industry. Its comprehensive and scalable suite of software platforms are designed to help online retailers maximize the Internet channel by applying advanced technologies for online catalogs, e-mail marketing, and interactive visual merchandising. With a proven track record and years of experience in the industry, Warp 9 helps businesses leverage the Internet to lower costs, serve more customers and increase sales. Offered on a fully managed Software-as-a-Service model, Warp 9 products deliver unique benefits to its customers by reducing total cost of ownership, lowering upfront cost, providing faster time to market and being a one-stop-shop for all things e-commerce. Known for its outstanding customer service, Warp 9 powers some of the most successful e-commerce sites for companies like Magellan's, 1-800-Flowers, and Spiegel.
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