Superclick Announces Entrance into Asian Market with Initial Installs at Leading Hotel Brand


SAN DIEGO, Aug. 13, 2007 (PRIME NEWSWIRE) -- Superclick, Inc. (OTCBB:SPCK), a technology leader in IP infrastructure solutions to the hospitality industry, announced today that it has been awarded three new properties and more than 1,000 rooms with a prestigious Asian-based brand for its HSIA SIMS gateway platform. Installations have been completed at the two of the three properties, and Superclick expects to complete its installation within the next few weeks.

Under the terms of its agreement with the customer, Superclick will provide the properties with level 2 customer and service support through its wholly owned and operated customer support center based in Montreal, Quebec.

Sandro Natale, CEO of Superclick, commented that "we are proud to have been selected by this prestigious brand. Its commitment to world-class guest service mirrors our own commitment to providing an IP infrastructure management product to our customers that allows unparalleled High-Speed Internet Access service to the guest. This is a great fit for us and we look forward to developing our relationship with this customer for years to come." The installations are Superclick's first in the burgeoning Asian hospitality market.

According to Ashok Kumar of New Media Systems, "The hospitality market in Asia is estimated at 40,000 hotels and 1.8 million guest rooms and growing, according to industry analyst firm New Media Systems, Inc. The rate of growth overall in Asia is quite brisk at over 10% per year, with the hot markets being in China, India and Macau. The Chinese hospitality market growth is fueled by the 2008 Beijing Summer Olympics. The Indian hotel market is driven by business demands and Macau is now establishing itself as the gambling capital in Asia. The rate of rooms growth in these countries is expected to be 15% per year for the next two years. Other growth markets in the region include Hong Kong, Japan, South Korea, Malaysia and Singapore."

Sandro Natale concluded that "the opportunity for growth into the APAC (Asia-Pacific) region is significant and we expect to announce further traction in the region over the second half of the year."

About Superclick, Inc.

Superclick, Inc. (OTCBB:SPCK), through its wholly owned, Montreal-based subsidiary Superclick Networks, Inc., develops, manufactures, markets and supports the Superclick Internet Management System (SIMS(tm)), Monitoring and Management Application (MAMA(tm)) and Media Distribution System (MDS(tm)) in worldwide hospitality, conference center and event, multi-tenant unit (MTU) and university markets. Current clients include MTU residences and Candlewood Suites(r), Crowne Plaza(r), Four Points by Sheraton(r), InterContinental Hotels Group PLC(r), Hilton(r), Holiday Inn(r), Holiday Inn Express(r), Hampton Inn(r), Marriott(r), Novotel(r), Radisson(r), Sheraton(r), Westin(r) and Wyndham(r) hotels in Canada, the Caribbean and the United States.

Forward-Looking Statements

Statements in this press release that are not statements of historical or current fact constitute ``forward-looking statements'' within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other unknown factors that could cause the actual results of the Company to be materially different from the historical results or from any future results expressed or implied by such forward-looking statements. In addition to statements which explicitly describe such risks and uncertainties, readers are urged to consider statements with the terms `believes,' `belief,' `expects,' `intends,' `anticipates,' `will' or `plans' to be uncertain and forward-looking. The forward-looking statements contained herein are also subject generally to other risks and uncertainties that are described from time to time in the Company's reports and registration statements filed with the Securities and Exchange Commission.


            

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