mSpot Hits Two Million Subscriber Milestone

Innovation, Content Partnerships and Carrier Adoption Drive Record Growth and Profitability for Mobile Music Pioneer

PALO ALTO, CA--(Marketwire - October 22, 2007) - mSpot, a pioneer in mobile music and radio, today announced it has surpassed two million paying subscribers, more than doubling its subscriber base in just six months. mSpot will be demonstrating its exciting mobile music services this week at CTIA WIRELESS I.T. and Entertainment in booth #1044 of San Francisco's Moscone Center.

"Over the past two years mSpot has evolved from breaking ground in an emerging mobile music market to establishing leadership in what is now a multi-billion dollar global industry," said Daren Tsui, mSpot co-founder and CEO. "We've doubled our subscriber base in the past six months, and the majority of these fans are tuning in to our music offerings as we continue to innovate the most compelling portfolio of mobile music services available today."

According to mobile research firm M:Metrics, 31 percent of consumers that use both a music phone and a digital music player selected their music phone as their primary music device. mSpot's mission is to help mobile carriers create and offer music services that are easy-to-use, and will encourage all consumers to make mobile phones their primary music devices.

Today mSpot powers 11 live services across six major North American carriers. mSpot's managed music services -- mSpot Radio, mSpot Remix over-the-air (OTA) PC to mobile syncing, mSpot Make-A-Ringer custom ringtone maker, and music videos -- are available to carriers separately, or integrated into a branded music portal that provides a single "spot" with a completely seamless user experience where consumers can easily discover, manage, purchase and enjoy music, radio, ringtones and videos.

mSpot has achieved the following music milestones in the past six months:

--  Inked partnerships with ABC Radio Networks and Clear Channel Radio to
    bring mSpot Radio more than 115 channels of live, local radio stations from
    major markets across the U.S. This is in addition to the more than 100
    channels of music, talk, sports and news content that make up mSpot Radio's
    streaming mobile radio line-up.
--  Announced mSpot Make-A-Ringer, the first service in North America to
    let consumers use their mobile phones to easily and legally create
    completely customizable ringtones from their favorite songs.
--  Teamed with Island Def Jam Music Group, a unit of Universal Music
    Group, to introduce IDJ Radio, a mobile music service dedicated to urban
    music fans that features a variety of contemporary hip-hop/R&B, old
    school/classics and Raggaeton/Latin hip-hop music channels and on-demand
    videos from some of today's hottest artists.
--  Selected by Sprint to power the Sprint Music Video Channel, a new
    service that brings the hottest music videos to mobile phones. The service
    is available by subscription and features eight all-music video channels
    spanning a wide variety of music genres.
--  Recognized for innovation and best-of-breed services in mobile music,
    making the AlwaysOn 100 Top Private Companies for 2007 list and being named
    a finalist in the Popkomm-IMEA 2007 business innovation awards and Mobile
    Entertainment ME Awards 2007.

About mSpot

mSpot's groundbreaking mobile music, radio and movie services enable carriers to deliver exciting, consumer-centric entertainment to mobile phones. mSpot has been pioneering mobile multimedia entertainment since launching the first mobile streaming radio service in April 2005. Today, more than two million consumers across North America use mSpot's services to discover, manage, purchase, and enjoy music, live radio, custom ringtones, podcasts, videos, and movies from the biggest names in entertainment, including ABC Radio Networks, Buena Vista VOD, ClearChannel, FOX Sports Radio, Lionsgate, Marketwatch, Radio Disney, Universal Music Group and Warner Music Group. mSpot powers entertainment services in the U.S. for Sprint, Boost and U.S. Cellular and in Canada for TELUS and Bell Mobility. Founded in 2004, mSpot is a privately held company headquartered in Palo Alto, California and on the Web at

Contact Information: Contact: Tami Casey Kulesa Public Relations for mSpot 650-340-1984