Protocall's TitleMatch Joins Electronics Giant Pioneer At Consumer Electronics Show

Companies Unveil First DVD Recorder Built for On-Demand Production


LAS VEGAS, Jan. 7, 2008 (PRIME NEWSWIRE) -- Consumer Electronics Show -- TitleMatch Entertainment Group, a subsidiary of Protocall Technologies Incorporated (OTCBB:PCLI), today announced that it is collaborating with leading consumer electronics company Pioneer Home Entertainment in a demonstration of the latest TitleMatch DVD On-Demand service January 7-10, 2008 at the International Consumer Electronics Show (CES).

Featured in the TitleMatch demonstration will be newly designed Qflix DVD recorder drives developed by Pioneer specifically for burn-on-demand production of movies. The new recorder, which is the first disc burning device to enable the on-demand recording of content with CSS encryption, will be demonstrated using a robotic disc duplicator from Primera Technology.

"There is a very good market opportunity for burn-on-demand production of movies and we are thrilled to have TitleMatch as one of our key business partners," said Paul Dempsey, Senior Vice President of Pioneer Electronics USA.

"We are very excited that Pioneer has asked us to showcase our technology at CES this year," said Syd Dufton, President of TitleMatch Entertainment Group. "A partnership such as this lends great support to the growing industry march toward on-demand production in the entertainment industry."

TitleMatch provides product ingestion services for content owners along with a technology platform that brings together the numerous hardware and software components for an easy to use on-demand service that retailers can use at their stores and website distribution centers.

Held each January in Las Vegas, CES is the world's largest consumer electronics show where many of the newest and most innovative technologies are unveiled. TitleMatch will be demonstrating its DVD On-Demand service at the Pioneer booth no. 9827 in the Central Hall of the Las Vegas Convention Center.

About Pioneer

Pioneer's Home Entertainment Division develops high definition home theater equipment for discerning entertainment junkies. Its flat panel televisions, Blu-ray Disc players, A/V receivers and speakers bring a new level of emotion to the HD experience. The company brands include Pioneer and Elite(r). When purchased from an authorized retailer, consumers receive a limited warranty for one year with Pioneer products and two years with Pioneer Elite products. More details can be located at www.pioneerelectronics.com.

About Qflix

The Qflix program offers a new means for content owners to release titles for custom production and sale over the Internet while maintaining the same level of copy protection used on commercially mass-produced DVDs. Sonic's Qflix program provides essential technology and IP for both the professional and consumer market. For professional and enterprise manufacturing of DVDs "on demand," the Qflix program allows production facilities to reduce the cost of carrying physical inventory while simultaneously offering extensive catalogs of content. The program also enables retailers to broaden the number of movies by augmenting physical product with on-demand DVD creation kiosks in their stores. For consumers, the Qflix program provides a long-awaited downloading and burning solution for movies and premium video content in computers and consumer electronic devices such as set-top boxes, networked DVD recorders, and DVRs. For more information about Qflix, please visit http://www.qflix.com/.

About Primera Technology

Headquartered in Plymouth, Minnesota, Primera Technology, Inc. is the world's leading developer and manufacturer of CD/DVD/BD duplication and printing equipment. Primera is known for its award-winning Bravo line of CD/DVD/BD publishers including the world's best-selling Bravo SE, Bravo II, BravoPro and Bravo XR-Series Disc Publishers (Disc Publisher SE, II, Pro and XR-Series in Europe and Scandinavia). More information about Primera, its history and products is available on the Internet at www.primera.com or by calling 1-800-797-2772 (USA and Canada).

About TitleMatch Entertainment

A division of Protocall Technologies Incorporated (OTCBB:PCLI), TitleMatch Entertainment Group is the innovator of on-demand content distribution. Its flagship TitleMatch DVD On-Demand service allows retailers to burn brand-name CD and DVD products at their stores and website distribution centers. The company's proprietary systems enable retailers to reduce their reliance on costly physical inventory, expand their selection of products, eliminate shrinkage and out-of-stock situations, speed time to market for new products and improve their operating margins with minimal space requirements. Visit www.TitleMatch.com for more information.

This news release along with other investor information about Protocall Technologies is available at http://www.agoracom.com/IR/Protocall. To receive future news releases or request further information about Protocall Technologies, please email PCLI@agoracom.com.

The information contained in this news release, other than historical information, consists of forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially from those described in these statements. Forward-looking statements regarding the timing of developing, testing and releasing existing and new products, of marketing and selling them, of deriving revenues and profits from them, as well as the effects of those revenues and profits on the company's margins and financial position, are uncertain because many of the factors affecting the timing of those items are beyond the company's control.


            

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