Protocall's TitleMatch and Pioneer Drive Strong Interest At CES

Companies Rally Broad Industry Support for Launch of TitleMatch DVD On-Demand


COMMACK, N.Y., Jan. 16, 2008 (PRIME NEWSWIRE) -- TitleMatch Entertainment Group, a subsidiary of Protocall Technologies Incorporated (OTCBB:PCLI), and Pioneer Home Entertainment (NYSE:PIO) today provided a wrap-up of last week's International Consumer Electronics Show, where the companies collaborated in a demonstration of newly designed DVD recorder drives developed by Pioneer specifically for burn-on-demand production of movies.

The companies reported strong industry endorsement of the TitleMatch DVD On-demand(tm) service from enthusiastic crowds of visitors at CES, which included senior executives from the major motion picture studios, television networks, cable service providers, cable content owners, independent and international film producers, wholesale distributors and national retail chains.

"We were very excited to show the TitleMatch service and were quite encouraged by the level of interest for burn-on-demand expressed by so many of the major studios, retailers and numerous other potential customers that visited with us during the show," said Paul Dempsey, Senior Vice President of Pioneer Electronics USA. "We were thrilled to see the response and plan to work with TitleMatch on new market initiatives in support of this newly developing and very exciting opportunity."

"The response at CES was nothing short of extraordinary," said Syd Dufton, President of TitleMatch Entertainment Group. "Over the course of four days, we met with scores of people in the entertainment industry that want to participate in the launch of our burn-on-demand service, which they see as the next logical next step in DVD distribution. We continue to see a very promising 2008 for TitleMatch."

TitleMatch provides product ingestion services for content owners along with a technology platform that brings together the numerous hardware and software components for an easy to use on-demand service that retailers can use at their stores and website distribution centers.

About Pioneer

Pioneer's Home Entertainment Division develops high definition home theater equipment for discerning entertainment junkies. Its flat panel televisions, Blu-ray Disc players, A/V receivers and speakers bring a new level of emotion to the HD experience. The company brands include Pioneer and Elite(r). When purchased from an authorized retailer, consumers receive a limited warranty for one year with Pioneer products and two years with Pioneer Elite products. More details can be located at www.pioneerelectronics.com.

About TitleMatch Entertainment

A division of Protocall Technologies Incorporated (OTCBB:PCLI), TitleMatch Entertainment Group is the innovator of on-demand content distribution. Its flagship TitleMatch DVD On-Demand(tm) service allows retailers to burn brand-name CD and DVD products at their stores and website distribution centers. The company's proprietary systems enable retailers to reduce their reliance on costly physical inventory, expand their selection of products, eliminate shrinkage and out-of-stock situations, speed time to market for new products and improve their operating margins with minimal space requirements. Visit www.TitleMatch.com for more information.

This news release along with other investor information about Protocall Technologies is available at http://www.agoracom.com/IR/Protocall. To receive future news releases or request further information about Protocall Technologies, please email PCLI@agoracom.com.

The information contained in this news release, other than historical information, consists of forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially from those described in these statements. Forward-looking statements regarding the timing of developing, testing and releasing existing and new products, of marketing and selling them, of deriving revenues and profits from them, as well as the effects of those revenues and profits on the company's margins and financial position, are uncertain because many of the factors affecting the timing of those items are beyond the company's control.


            

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