Legend Media Inc. Announces New Vice President of Business Development


BEIJING, March 25, 2008 (PRIME NEWSWIRE) -- Legend Media Inc. (OTCBB:LEGE), one of China's leading radio advertising firms, today announced the appointment of Qiang Zhang to the newly created position of Vice President of Business Development. Based in Shandong's sales and marketing office, Zhang will be responsible for increasing sales efforts, developing strategic partnerships, and identifying prospective new markets.

"As our company continues to expand, experienced, executive leadership like Qiang Zhang will help us maximize the immense opportunity in China's radio advertising industry," said Jeffrey Dash, CEO of Legend Media. "His experience and strategic thinking is a valuable asset to the development of the company."

Zhang has more than 20 years of experience in advertising, sales and integrated marketing solutions and has been instrumental in facilitating numerous successful media advertising partnerships throughout China. Most recently, Zhang served as Vice General Manager for the Beijing TaiYang Advertising Company, a premier, national advertising firm, where he developed and maintained partnerships with media outlets such as CCTV, SDTV, and SDRadio, and worked closely with clients such as Haier Group, JiLi Automobile, and China Southern Airlines.

Previously, Zhang held the position of General Manager at Jinan Branch for Hong Kong Phoenix TV, a leading TV station in China. As one of only five General Managers in the country, Zhang oversaw all advertising, sales, and marketing efforts for the Shandong, Henan, and Anhui provinces.

"I am very excited to join the Legend Media team. It was an easy decision because I agree with the business plan and believe there is a large opportunity in China's radio industry," Zhang said. "The radio industry here has been neglected for far too long, and I look forward to contributing to the success of the company."

About Legend Media Inc.

Legend Media Inc., through its wholly owned subsidiary Well Chance Investments Limited ("Well Chance"), intends to build a leading, consumer advertising network in China that reaches consumers through multiple advertising mediums, with a specific near-term focus on radio. Well Chance is run by its world-class Executive Team, Advisory Board, and Board of Directors. These teams have helped to establish a network of partners in China and the United States that are actively working to build the company's customer base, refine its business development strategies, and identify additional acquisition candidates. Well Chance leverages these partners to manage its relationships with major national and international advertising agencies, while local operators focus on maintaining radio station and advertiser relationships within their local markets.

Notice Regarding Forward-Looking Statements

This news release contains "forward-looking statements," as that term is defined in Section 27A of the United States Securities Act of 1933, as amended, and Section 21E of the United States Securities Exchange Act of 1934, as amended. Statements in this press release which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations, or intentions regarding the future. Since the forward-looking statements relate to future developments, results, or events, these statements are highly speculative and involve risks, uncertainties, and assumptions that are difficult to assess. You should not construe any of these statements as a definitive or invariable expression of what will actually occur or result. Actual results could differ from those projected in any forward-looking statements due to numerous factors. These forward-looking statements are made as of the date of this news release and the Company and Well Chance assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements. Although the Company believes that the beliefs, plans, expectations, and intentions contained in this press release are reasonable, there can be no assurance those beliefs, plans, expectations, or intentions will prove to be accurate. Investors should consider all of the information set forth herein and should also refer to the risk factors disclosed in the Company's periodic reports filed from time to time with the Securities and Exchange Commission and available at http://www.sec.gov.



            

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