Emerging Media Brings Clarity to the Acrylic Furniture Market

Plexi-Craft Selects Emerging Media as Agency of Record


NEW YORK, NY--(Marketwire - Jun 14, 2011) - Plexi-Craft, the nation's top custom manufacturer of acrylic furniture, fixtures and accessories for the design community, today announced its selection of New York-based Emerging Media as its agency of record. Plexi-Craft in its first ever, public relations effort has commissioned Emerging Media to develop its messaging, positioning and media relations efforts.

"We chose to work with Emerging Media because of their creativity and their proven ability to help companies use public relations to grow their companies," said Allen Frechter, CEO of Plexi-Craft. "The personal attention given by Emerging Media's team and the enthusiasm with which they approach our industry is refreshing. By bringing interior design experts onto our team, we know we're going to gain traction faster than with traditional agencies."

For over 50 years, Plexi-Craft has been designing and producing custom acrylic furniture, fixtures and accessories for designers, architects and design-conscious consumers who seek out style, innovation and value. Founded in the heart of New York City as factory outlet and manufacturing facility, Plexi-Craft has grown to become the #1 custom producer of acrylic furnishings in the country based on its commitment to quality and cutting edge design. Today, Plexi-Craft collaborates with a wide range of designers to take their ideas from sketch stage to finished product, bringing their visions to life, within budget and deadline, every time.

"One thing that all of our clients have in common is their passion for their customers and their dedication to being the best," said Susan Lindner, president and founder of Emerging Media. "Plexi-Craft is an industry leader in acrylic design: unique custom pieces, hand-crafted to perfection by the most highly skilled craftsman. We're honored to bring their message and their brand to the top designers and the reporters who cover them."

Emerging Media is known for its innovative and effective marketing and communication strategies for clients in the technology, gaming, financial services, media and consumer markets. Emerging Media's primary focus is on providing dynamic public relations strategies that drive sales and show a demonstrable ROI on each client's PR investment.

About Emerging Media
Founded in 2005, Emerging Media is an award-winning full service PR, branding and social media agency, helping B2B and B2C companies make their mark in the ever-changing media landscape. By matching senior level, industry-specific support to each client, Emerging Media removes the learning curve investment typical in most agencies and ensures faster time to results. We deploy smart, creative teams worldwide using cutting edge communication strategies, to achieve our clients' most critical business objectives. Visit www.emergingmediapr.com.

Contact Information:

Media Contact:
Julie Kaviar
Emerging Media
212-922-5885