Dane-Elec to Introduce Back-to-School Lines of USB Drives for Kids and Young Adults at 2012 International CES

Products Feature Memory Capacities From 4GB to 16GB, Colorful Packaging, and Leading Dane-Elec Quality

IRVINE, CA--(Marketwire - Jan 4, 2012) - Dane-Elec, a global leader in consumer electronics, is adding three new back-to-school lines of USB drives designed specifically for kids and young adults that are tailored to their needs and interests. The three lines are: ColorBytes designed for pre-teens age 9 to 12 year olds; ShareBytes for teens 13 to 17 year olds; and LifeBytes for young adults. The capless-designed products are small enough to fit in a pocket for easy transport. The new drives will be on display at 2012 CES in the Dane-Elec booth, 30375 in South Hall 3.

"From kids to young adults and beyond, USB drive users want to make a visual statement with their product choices," stated Sherry Chapman, Dane-Elec director of marketing. "Our three new USB lines for back-to-school allow them to do just that. Today, this market segment, aged approximately from nine years to mid-20s, is more sophisticated than ever in what they want to use -- as well as what they want to be seen using. We are excited to announce the new lines, designed specifically for each age group's wants and needs."

COLORBYTES for Pre-Teens
Featuring fun, bright, engaging colors, ColorBytes, are small in size to accommodate smaller, less nimble pre-teen fingers of children 9 through 12 years old. A built-in clip keeps each USB drive close at hand on a backpack or clothing. Or, the drive can be easily attached to a lanyard using the opening at the top of the drive. ColorBytes are available in value packs carrying two 4GB drives with a Lil' Monsters, Circa-Dot or Ink Splat design.

Dane-Elec ShareBytes make BFF necklaces so yesterday. These USB drives are designed for sharing, with an interlocking design that gives them instant personality. Double-sided graphics deliver 360-degrees of eye-popping looks. A convenient opening allows each drive to be attached to a lanyard and worn necklace style (hint: think sharing!). ShareBytes are available in value packs carrying either two 4GB drives or two 8GB drives with a X-Ray, Monsters, or Angel & Devil design.

LIFEBYTES for Young Adults
The ultra-functional LifeBytes USB drives will catch the eyes of any college student. Graphic designs, inspired by app icons found on Smartphones, bring these drives to life. A compact form lets them fit easily into pockets or backpacks. As with the other two new drive lines, a lanyard may be easily attached. LifeBytes are available in single packs carrying either an 8GB drive or a 16GB drive with a Peace, Tribal or Tattoo design.

These three new lines of Dane-Elec USB drives will be available for back-to-school.

CES (International Consumer Electronics Show) 2012 will be held in Las Vegas at the Las Vegas Convention Center and World Trade Center (LVCC)/Las Vegas Hilton. It will run from January 10 through January 13. Exhibition hours are 10 a.m. - 6 p.m. on Tuesday; 9 a.m. - 6 p.m. on Wednesday and Thursday; and 9 a.m. - 4 p.m. on Friday.

About Dane-Elec
Dane-Elec is one of the largest manufacturers of flash memory products, storage and consumer electronic devices in the world. For over 25 years Dane-Elec has provided consistent quality and industry-leading products to customers across the globe. Leading brands including Duracell, Marvel Comics, Blizzard, Hello Kitty, Harry Potter, Disney and many more around the world, rely on Dane-Elec's expertise to deliver high quality, customized storage solutions. Acknowledged as one of the authorities in quality memory products, Dane-Elec Memory designs, assembles and distributes its products through its own network in the U.S, Europe (France, United-Kingdom, Germany, Belgium, Scandinavia, Holland, Italy and Spain), South America, Asia and Israel.

For more information on Dane-Elec please visit: www.Dane-Elec.com

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