Privia and Astrella Launch New Marketing Initiative to Help Enable Client Business Growth

HERNDON, Va., Feb. 21, 2012 (GLOBE NEWSWIRE) -- Privia, the leader in government contracting lifecycle solutions, and Astrella Corporation, an industry leader in Business Development, Business Capture, and Proposal Operations consultative services, today announced a co-marketing agreement. This new agreement will expand their current partnership to strengthen the Privia bid and proposal management solutions through the use of additional Astrella services.

Astrella works closely with clients to help them identify, assess, capture and win more business in today's highly competitive Federal contracting environment.  As a Privia hosting partner, Astrella is able to further enhance their service offerings with the ability to manage a client's entire bid, capture, and proposal process with the industry's leading solution.  

"We have built our business by carefully selecting subject matter experts with career experience supporting the Defense, Intelligence, and National-level Law Enforcement Communities--experience that allows Astrella to provide our clients with substantive value to their BD pursuits, Capture efforts, and proposal offerings," said Torian Walker, President of Astrella.  "We can now help them realize far greater efficiencies while maximizing their staff's effectiveness with Privia."

"We are excited to expand our partnership and enhance Privia capabilities even more with many of the standards for proposal strategy and business acquisition developed by Astrella," said Joe Marino, President of Privia. "We will co-market strategic services offered by Astrella to new areas in Defense and the Intelligence communities. This will enable new customers to experience the success and efficiency in improved win rates being achieved by current Privia customers. Astrella and Privia are a winning team."

About Astrella Corporation

Astrella specializes in the discipline areas that comprise the Business Development Lifecycle, offering clients a cost competitive, value-added alternative to the process-based approach typically offered by other firms. Astrella's cadre of unique subject matter experts provide clients with the substantive insight and competitive advantage required to bid and win in today's highly competitive Federal contracting environment.  Learn more about Astrella at
About Privia LLC

Privia provides an array of products to help organizations streamline the entire bid, capture and proposal process—from pipeline management and reporting to teammate collaboration and proposal development. Leading organizations such as CSC, Management Concepts, Merlin International, MicroTech, Scientific Research Corporation (SRC) and USIS are streamlining processes to save time and money in areas such as bids and proposals, past performance management, contract management, case management and claims processing. For further information, visit

The Privia LLC logo is available at

Press Contacts

For Privia LLC:
  Michelle Sullivan  | 703.283.9272    

For Astrella Corporation
   Torian Walker | 703.409.8085