and Parks Associates to Present "Evolving Technical Support for the Connected Home" Webcast Tuesday, November 19 at 11:00 AM PST (2:00 PM EST)

REDWOOD CITY, Calif., Nov. 12, 2013 (GLOBE NEWSWIRE) --, Inc. (Nasdaq:SPRT), a leading provider of cloud-based technology services and software designed to create new revenue streams and improve customer experience, will present with Parks Associates a free webcast, "Evolving Technical Support for the Connected Home," on November 19, 2013 at 11 AM PST / 2 PM EST. Presenting for is James Morehead, Vice President, Product Management and Corporate Marketing, and Patrice Samuels, Research Analyst, Parks Associates.  

The digital landscape of consumers' homes, enabled by the Internet of Things, is growing rapidly more complex as home automation and security, medical monitoring, home energy management and mobile devices join traditional computing and entertainment devices on home networks. Technical support services are playing an increasingly important role both at the point of sale, ensuring the customer gets started quickly and easily, and over the life of the product or service. This webcast will provide insight into the ways in which the digital home is rapidly evolving and how technical support services can play a key role in enhancing the customer experience.

Parks Associates consumer research finds 26% of U.S. broadband households plan to purchase an Internet-connected thermostat in 2013 and 21% plan to buy a an Internet-enabled door lock. The ongoing influx of new devices into the home creates tech support opportunities not just in initial setup and integration but also in compatibility, network performance, and service support, which can extend throughout the lifecycle of a device.

"Roughly 25% of broadband households with new home management and home entertainment equipment report experiencing problems with these devices on a monthly basis, a surprisingly high amount," said Patrice Samuels, Research Analyst, Parks Associates. "Robust technical support will help consumers to achieve the promise of these devices and mitigate consumer frustration."

In this live webcast, James Morehead and Patrice Samuels will discuss:

  • Why technology support is a strategic imperative for more companies than ever before.
  • The latest research on consumer demand for technical support in the connected home. 
  • How guided workflow, contextual diagnostics and automated solutions can increase consistency and solve rates in today's multi-device connected homes.
  • How companies can combine free and premium technology support offerings to reduce costs, enhance the customer experience and even create new revenue streams.

To register for this free webcast please click here.

About, Inc. (Nasdaq:SPRT) is a leading provider of cloud-based services and software that power premium technology support programs and technical support organizations. Our premium technology support programs help leading brands create new revenue streams and deepen customer relationships. Our Nexus® Service Delivery Platform helps technology support organizations reduce costs, improve problem resolution and enhance the customer experience. Our services and software are marketed to channel partners, including leading communications providers, retailers, technology companies and others. We also offer a wide range of easy-to-use software products designed to maintain, optimize and secure computers and mobile devices. For more information, please visit us at:

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About Parks Associates

Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions., Inc. is an Equal Opportunity Employer. For more information, visit

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