and Parks Associates to Present "Supporting the Connected Home: Preventing the Internet of Broken Things" Webcast Thursday, February 20 at 11:00 AM PST (2:00 PM EST)

Live Webcast to Discuss How Internet of Things Providers Can Enable and Support Consumers

REDWOOD CITY, Calif., Feb. 11, 2014 (GLOBE NEWSWIRE) --, Inc. (Nasdaq:SPRT), a leading provider of cloud-based technology services and software, will present a free webcast with market research firm Parks Associates, titled "Supporting the Connected Home: Preventing the Internet of Broken Things," on February 20, 2014, at 11 AM PST / 2 PM EST. Presenting for is James Morehead, Vice President, Product Management, with Patrice Samuels, Research Analyst, presenting for Parks Associates.

The Internet of Things (IoT) has begun to get significant market traction. However the cost and complexity of installation and effort required by consumers to get IoT devices to interconnect and work together remain critical barriers to widespread adoption of the next wave of devices. As consumers adopt home automation and security systems, medical and energy management devices, and a diverse array of sensors that monitor, track and connect the physical world, solution providers must ensure that the consumer installation and ongoing enablement experience are seamless to reduce subscription churn and first 30-day returns.

The average U.S. broadband household owns almost seven connected CE devices and this number is projected to grow dramatically over the next few years. This webcast will provide insight into the ways in which technical support platforms can play a key role in the successful installation and adoption of IoT solutions while delivering superior customer experiences.

"Consumers express interest in the capabilities of many new connected devices and systems emerging in broadband households; as many as 30% indicate intention to purchase some devices," said Patrice Samuels, Research Analyst, Parks Associates. "Solution providers must orient consumers to these devices to encourage widespread adoption."

In this live webcast, James Morehead and Patrice Samuels will discuss:

  • How the role of product and technology support needs to evolve to address the unique needs of connected home devices and systems, including proactive onboarding support and ongoing enablement.
  • How new support tools and rich data about the connected home can reinvent interactive support.
  • How guided workflow, in-context diagnostics, and automated solutions can increase consistency and solve rates in today's multidevice connected homes.

To register for this complimentary industry webcast please click here.

About, Inc. (Nasdaq:SPRT) is a leading provider of cloud-based services and software that enable technology support for a connected world. Our premium technology support programs help leading brands create new revenue streams and deepen customer relationships. Our cloud-based Nexus® Service Platform enables companies to resolve connected technology issues quickly, boost their support productivity, and dramatically improve their customer experience. is the choice of leading communications providers including 3 of the top 5 cable companies in North America, top retailers, and other leading brands in software and connected technology. For more information, please visit us at:

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