Halitron, Inc. Finalizes Third Acquisition in 2016

ArchivalMuseumSupplies.com Is Now Part of the Halitron Family of Businesses

NEWTOWN, CT--(Marketwired - Mar 16, 2016) - Halitron, Inc. (OTC: HAON), an equity holding company implementing a roll-up of sales, marketing, and manufacturing businesses, today is excited to announce the acquisition of ArchivalMuseumSupplies, a leading direct marketing brand from Plastic Retail Displays, LLC.

ArchivalMuseumSupplies is a brand that sells primarily archival-grade storage products like metal edge storage boxes, envelopes, sleeves, and bags unitizing archival-grade materials that help preserve valuable contents for an extended period of time. The brand's target customer base includes museums, libraries, archivists, and professional photographers. In an asset acquisition, Halitron, Inc. acquired a customer list totaling over 128,576 customers, the www.ArchivalMuseumSupplies.com website, and digital artwork files utilized for print and email blast campaigns. 

Eliazar Valdez Rosales, General Manager of Plastic Retail Displays, LLC, commented, "The ArchivalMuseumSupplies brand competes in a niche market with tremendous potential. Additionally, many of the products sold can be manufactured at our recently acquired manufacturing plant, PRD Holdings, Inc., which enhances our total gross margins." 

In the asset acquisition of ArchivalMuseumSupplies, Halitron, Inc. also acquired equipment, molds & dies, raw material, finished goods and valuable know-how within a very talented management team and employee base to produce goods with high quality at low costs. Halitron, Inc. acquired the brand, ArchivalMuseumSupplies, in an asset sale from Plastic Retail Displays, LLC, for a total purchase of $635,319; paid $119,359 in a short term note payable and $515,960 paid via the issuance of 74,776,846 in restricted common stock valued at $.0069 per share which was the close price on March 15th, 2016. With the acquisition of www.ArchivalMuseumSupplies.com, the Company will add an additional 35% gross profit margin by manufacturing a number of products it sells to the end user. 

Halitron's CEO Bernard Findley expressed his reason for the acquisition. "ArchivalMuseumSupplies competes in a niche market that has lower risks associated with economic downturns as the product is a staple within the niche archiving community," he stated. "The brand also opens up the opportunity to evaluate digital archiving based on leveraging the current customer base with new products and services."

With the acquisition of ArchivalMuseumSupplies, the Average Order Value (AOV) is $130.44 which increases the AOV for the company by $9.25 per order or an increase of 8.6% from $107.73 to $116.98. By merging the factory with the brand an incremental 35% gross margins or $45.65 per order will be the result in the synergies between the two businesses.

Mr. Findley added, "Halitron, Inc. now owns NDG Holdings Inc., a digital marketing company (acquired Jan '15), PRD Holdings Inc., a Mexican based factory (acquired Feb '16), and two niche brands, PiecesInPlaces (acquired Feb '16) and Archival Museum Supplies (acquired Mar '16). The base business model is in full operations with strong digital marketing, efficient manufacturing, and well-known brands in niche markets. Management is actively seeking out additional acquisitions to roll into its infrastructure and leverage the infrastructure that has been created."

ArchivalMuseumSupplies is the sixth acquisition since 2015 and the third acquisition in 2016. Halitron, Inc. is on a run rate to generate over $10M in sales over the next three years, including its current pipeline of acquisitions.

About Halitron, Inc.
Halitron, Inc., an equity holding company, is focused on acquiring sales, marketing, and manufacturing businesses, and then rolling them into an efficient, low-cost operating infrastructure. The Company is structured with two Strategic Business Units; Sales & Marketing Division and a Manufacturing Division. Management targets operating entities that can either benefit from current operating infrastructure or operate autonomously and offer an additional product or service to scale existing operations. For more information on Halitron, Inc., please visit www.halitroninc.com.

To learn more about our business model, visit http://www.otcmarkets.com/stock/HAON/video-and-presentations

Sales & Marketing Division -- Companies that have operations in traditional marketing services and branded sales opportunities.

Current Equity Assets/Holdings:

Manufacturing Division -- Companies that have operations in the manufacturing industry.
Current Asset/Equity Holdings:

  • PRD Holdings Inc. - Mexican-based manufacturing

Safe Harbor Statement:
The information posted in this release may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. You can identify these statements by use of the words "may," "will," "should," "plans," "expects," "anticipates," "continue," "estimate," "project," "intend," and similar expressions. Forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those projected or anticipated. These risks and uncertainties include, but are not limited to, general economic and business conditions, effects of continued geopolitical unrest and regional conflicts, competition, changes in technology and methods of marketing, delays in completing various engineering and manufacturing programs, changes in customer order patterns, changes in product mix, continued success in technological advances and delivering technological innovations, shortages in components, production delays due to performance quality issues with outsourced components, and various other factors beyond the Company's control.