Cubic Telecom Powers 4G In-Car Connectivity and Wi-Fi Hotspot for Latest Audi Models in Europe

Owners of Upcoming 2016 Audi Models Like the Latest Audi A4 and Q7 Will Enjoy Robust and Affordable High-Speed LTE Connectivity in 13 Countries in Europe and Seamless Connection to the Best Networks as They Drive Into 33 Countries Across Europe

DUBLIN, IRELAND--(Marketwired - Jun 2, 2016) - Cubic Telecom, a global connectivity solution provider, today announced that its embedded SIM (eSim) technology and global platform will supply the technology behind the Audi connect® services in new Audi models released this week in 13 European countries. The Audi models include the Audi A3, the A4, the new A5, the Audi Q2 and the Q7 sold throughout Europe. Cubic Telecom will also enable these services in additional Audi models as they are released.

Cubic Telecom provides an international LTE-based platform and partners with the best tier-one mobile network operators. The Cubic platform ensures reliable, high-quality local connectivity at competitive prices for Cubic-powered Audi vehicles along with seamless switching from one mobile network to another as the new cars cross national borders. As a result, Audi owners will enjoy high-quality, always-on infotainment connectivity along with access to competitive bundled connectivity plans that include telematics, WiFi hotspot services, personal apps, and much more.

"Audi chose Cubic to deliver an end-to-end in-car connectivity solution, fully integrated with the vehicle dashboard and the Audi manufacturing process," said Cubic Telecom CEO Barry Napier. "The Cubic global platform with Over-The-Air (OTA) provisioning enables Audi to sell a standardised connectivity solution globally. Real-time network and software updating are key to meeting Audi's requirements for a truly premium and continuously improving in-car connectivity experience."

"In everything we do at Audi, we strive to deliver an experience that is intelligent, intuitive and elegant. Our new European models extend that experience to include a premium in-car connectivity solution which powers features like navigation, route guidance, information services, WiFi hotspot service and more," said Marcus Keith, Director Development Audi connect, HMI, Instrument Cluster, Displays and Controls at Audi. "We value Cubic's advanced networking and software technologies to enable these services for Audi owners and enhance the ultimate driving experience our customers have come to expect."

Audi Electronics Venture GmbH (AEV), a subsidiary of AUDI AG focused on investing in innovative technologies, became a strategic investor in Cubic Telecom in May 2015, joining an impressive roster of investors that include Qualcomm Inc., a world leader in 3G, 4G and next-generation wireless technologies.

About Cubic Telecom
Cubic Telecom is a global connectivity platform company that offers flexible mobility solutions that power connectivity for leading Internet of things (IoT), machine-to-machine (M2M) and mobile device companies across the globe. The company enables users to offer not just products, but post-sale services -- building a lasting and ongoing relationship with end-users. Providing connectivity in over 180 countries; the most robust network, device and retail partnerships worldwide; and flexible over-the-air (OTA) device management; Cubic Telecom enables global scalability with local connectivity anytime, anywhere. Based in Dublin Ireland, Cubic Telecom's partners and customers include some of the world's leading Fortune 100 tablet and notebook manufacturers, retailers, and M2M and automotive companies. The company was founded in 2006 and is privately held, having raised more than $37 million in strategic investments from Audi, Qualcomm, Sierra Wireless, and others. For more information, visit

Contact Information:

Rebecca Kufrin
Skyya Communications for Cubic Telecom
ph: (952) 746-1309