SaaS Video Creation Market Leader Vyond Promotes Mark Deaton From Head of Customer Success to Chief Operating Officer

San Mateo, Calif., Dec. 17, 2018 (GLOBE NEWSWIRE) -- Vyond, a SaaS video creation company that allows everyone to create video quickly and easily, today announced its Head of Customer Success, Mark Deaton, has been tapped to serve as Chief Operating Officer to accelerate the company’s growth and increase organizational efficiencies.

The position was left vacant when Vyond’s Board of Directors appointed Gary Lipkowitz as Chief Executive Officer in September. He began his career with Vyond in 2014. A 25-year veteran at developing and transforming various organizations, Deaton has worked for ADP, OpenTable, the federal judiciary, and several startup companies.    

“There is no greater privilege for a manager than being able to promote from within. Mark is a shining example of the talented, hardworking people at Vyond who continue to respond to the challenges presented to them,” Chief Executive Officer Gary Lipkowitz said. "Mark’s expertise has been especially invaluable in bridging the gap between the commercial, technical, and operational sides of the business, a role he’s played for some time, and now he gets to expand on that while still directly managing the Customer Service teams.”

He will also be responsible for information technology, contract and vendor management, client relationship management, and project management. Deaton joins a tenured and accomplished executive management team. He recently spearheaded Vyond’s implementation and upgrade of security components from data privacy and GDPR compliance to the adoption of ISO 27001 controls.  

“I am honored to have the opportunity to serve as COO. I look forward to joining Gary and a team of executives who all share an unwavering commitment to Vyond’s success,” Deaton said. “We’ve built a world-class service team and I look forward to using this foundation as we prepare for our next phase of growth.”

Vyond has nearly 100 employees across the globe. The company rebranded from GoAnimate in May 2018 to extend its market leadership position in video creation software. To learn more, visit

About Vyond

At Vyond, our mission is to put the power of video in the hands of everyone. Vyond allows people of all skill levels in all industries and job roles to create dynamic and powerful media. With features that go beyond moving text and images, you can build character-driven stories or compelling data visualizations that engage audiences and deliver results.

Founded as GoAnimate in 2007, Vyond has helped Global 2000 organizations, small businesses, and individuals produce more than 30 million videos.


Mark Deaton, Chief Operating Officer at Vyond.

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