Don’t Just Shop this Summer, Empower Her

Join Peruvian Connection in Empowering Women Across the Globe by Supporting Dress for Success

TONGANOXIE, Kan., May 10, 2019 (GLOBE NEWSWIRE) -- Peruvian Connection, a women-owned clothing brand known for its original, hand-made designs using the finest Andean fibers, today launches a new collaboration with Dress for Success. The Empower Her campaign will help women achieve economic independence.

Now through August 31, 2019, every Peruvian Connection shopper has the opportunity to donate to Dress for Success during the checkout process online or in store. Through the Empower Her collaboration, 100% of all donations will be transferred directly to Dress for Success and will provide professional attire, development tools and a support network for women seeking employment.

Empower Her is a great way for Peruvian Connection to share the incredible work Dress for Success is doing and to raise awareness for the needs of the women they serve,” said Annie Hurlbut, founder of Peruvian Connection. “Many of our loyal customers are busy professional women looking to empower fellow women on their own professional journey. This collaboration makes it easy for them to show their support.”

Empower Her is the most recent initiative in a long-standing partnership between Peruvian Connection and Dress for Success. Peruvian Connection is passionate about helping women gain financial independence and be their best self. To date, Peruvian Connection has contributed more than $100,000 in monetary donations and clothing to Dress for Success.

“We are thrilled to be partnering with Peruvian Connection as their mission to help empower women aligns so well with ours. When women achieve economic independence both their families and communities benefit as well as the larger global economy,” said Joi Gordon, CEO, Dress for Success Worldwide.

Contributing to the Empower Her campaign is easy, simply shop online at or at one of their retail locations and make a donation at checkout before August 31, 2019. You can also donate by calling 877-520-7378. Together, Peruvian Connection and its fans can empower women to become self-sufficient.

About Dress for Success®
Dress for Success is an global not-for-profit organization that empowers women to achieve economic independence by providing a network of support, professional attire and the development tools to help women thrive in work and in life. Since starting operations in 1997, Dress for Success has expanded to more than 160 cities in 30 countries. To date, Dress for Success has helped over 1,000,000 women work towards self-sufficiency. Visit to learn more.

About Peruvian Connection
Peruvian Connection was founded in 1976 by Annie Hurlbut and her mother, Biddy. An anthropologist by trade, Annie was fascinated by the extraordinary hand-woven pieces she found in the markets while studying in Peru. After gifting her mother a luxurious Peruvian alpaca sweater coat trimmed with fur, friends and family wanted to purchase Peruvian sweaters as well. They started importing a few sweaters, then created a catalog and more than 40 years later Peruvian Connection’s collections are available in the brand’s retail stores, online and by catalog.

Today, each piece is created by an extraordinary group of designers, then made by artisans in Peru from Andean luxury fibers, including the finest alpaca and pima cotton. Peruvian Connection releases five internationally renowned collections each year. For more information please visit Follow us at and on Instagram @peruvianconnection.

Media Contact:
Jenn McFerron Sloan

A photo accompanying this announcement is available at

Empower Her