Dublin, Jan. 07, 2022 (GLOBE NEWSWIRE) -- The "Healthcare Digital Experience Platform Market Size, Share & Trends Analysis Report by Component (Platform, Services), by Delivery Mode (On-premises, Cloud Based), by Application, by Region, and Segment Forecasts, 2021-2028" report has been added to ResearchAndMarkets.com's offering.
The global healthcare digital experience platform market size is expected to reach USD 2.3 billion by 2028. It is expected to expand at a CAGR of 12.9% from 2021 to 2028. The increase in the adoption of healthcare digital experience platforms for improving connectivity and growing requirements to curb costs in healthcare settings are key factors contributing to the market growth. Features such as end-to-end efficiency accelerating customer acquisition, boosting retention period, and promoting long-term growth prospects among various payer organizations in the healthcare sector are among other key driving factors.
The healthcare digital experience platform combines various key digital technologies, such as content management systems, analytics, patient data, and AI, along with marketing automation capabilities that aid patients with real-time personalized content through a single platform for enhanced patient engagement. Continuous technological upgrades for optimizing healthcare digital experiences with the advent of native analytics and machine learning capabilities are driving the market. In addition, the growing focus of the healthcare sector on improving patient engagement and interaction, adopting a patient-centric marketing approach, and providing customized solutions is expected to accelerate the deployment of these platforms across the sector.
Furthermore, an increasing number of digital experience platform offerings in the healthcare market are leveraging various advanced technologies, including AI and machine language. In addition, several IT vendors and healthcare organizations are setting up partnerships and collaborations to curb rising costs and establish connected digital experiences. The payers and providers shortly are anticipated to adopt these platforms at faster rates to meet the growing patient demand for enhanced care.
Healthcare Digital Experience Platform Market Report Highlights
- The market growth can be attributed to an increase in the number of government initiatives worldwide to promote digitalization
- The platform component segment dominated the global market in 2020 due to the growing adoption of digital experience platforms by various startups and organizations
- The cloud-based delivery mode segment held the largest revenue share in 2020 owing to the growing demand for cloud technology across different organizations for secure information sharing, streamlining costs, and improving operational efficiency
- North America dominated the market in 2020 due to the high presence of a large number of vendors such as SoftServe; Accenture; Sitecore; Adobe; Oneview Healthcare; Optimizely, Inc.; Liferay Inc.; IBM Corporation; Cognizant; and Wipro in the region offering information solutions
Key Topics Covered:
Chapter 1 Methodology and Scope
Chapter 2 Executive Summary
Chapter 3 Healthcare Digital Experience Platform Market Variables, Trends & Scope
3.1 Market Segmentation
3.2 Penetration and Growth Prospect Mapping
3.3 Healthcare Digital Experience Platform Market Dynamics
3.3.1 Market Driver Analysis
3.3.2 Market Restraint Analysis
3.3.3 Market Challenges Analysis
3.3.4 Market Opportunity Analysis
3.4 Healthcare Digital Experience Platform Market Analysis Tools
3.4.1 Industry Analysis - Porter's
3.4.1.1 Bargaining power of suppliers
3.4.1.2 Bargaining power of the buyers
3.4.1.3 Threat of substitution
3.4.1.4 Threats of new entrants
3.4.1.5 Competitive rivalry
3.4.2 PESTEL Analysis
3.4.2.1 Political And Legal Landscape
3.4.2.2 Economic and social Landscape
3.4.2.3 Environment and Technology Landscape
3.5 Major Deals and Strategic Alliances
3.6 Impact of COVID-19 on Healthcare Digital Experience Platform Market
Chapter 4 Healthcare Digital Experience Platform Market: Component Market Estimates & Trend Analysis
4.1 Healthcare Digital Experience Platform Market: Component Movement Analysis
4.2 Platform
4.2.1 Platform market estimates and forecasts, 2016 - 2028 (USD Million)
4.3 Services
4.3.1 Services market estimates and forecasts, 2016 - 2028 (USD Million)
Chapter 5 Healthcare Digital Experience Platform Market: Delivery Mode Market Estimates & Trend Analysis
5.1 Healthcare Digital Experience Platform Market: Delivery Mode Movement Analysis
5.2 On-premises
5.2.1 On-premises market estimates and forecasts, 2016 - 2028 (USD Million)
5.3 Cloud Based
5.3.1 Cloud based market estimates and forecasts, 2016 - 2028 (USD Million)
Chapter 6 Healthcare Digital Experience Platform Market: Application Market Estimates & Trend Analysis
6.1 Healthcare Digital Experience Platform Market: Application Movement Analysis
6.2 Business-to-Consumer (B2C)
6.2.1 Business-to-Consumer (B2C) market estimates and forecasts, 2016 - 2028 (USD Million)
6.3 Business-to-Business (B2B)
6.3.1 Business-to-Business (B2B) market estimates and forecasts, 2016 - 2028 (USD Million)
6.4 Others
6.4.1 Others market estimates and forecasts, 2016 - 2028 (USD Million)
Chapter 7 Healthcare Digital Experience Platform Market: Regional Estimates & Trend Analysis
Chapter 8 Healthcare Digital Experience Platform Market: Competitive Analysis
8.1 Recent Developments & Impact Analysis, By Key Market Participants
8.2 Company/Competition Categorization (Key innovators, Market leaders, Emerging Players)
8.3 Company Market Position Analysis (Geographic Presence, Product Portfolio, Key Alliance, Industry Experience)
Chapter 9 Competitive Landscape
9.1 Company Profiles
9.1.1 SoftServe
9.1.1.1 Company Overview
9.1.1.2 Financial Performance
9.1.1.3 Product Benchmarking
9.1.1.4 Strategic initiatives
9.1.2 Accenture
9.1.2.1 Company Overview
9.1.2.2 Financial Performance
9.1.2.3 Product Benchmarking
9.1.2.4 Strategic Initiatives
9.1.3 Sitecore
9.1.3.1 Company Overview
9.1.3.2 Financial Performance
9.1.3.3 Product Benchmarking
9.1.3.4 Strategic Initiatives
9.1.4 Adobe
9.1.4.1 Company Overview
9.1.4.2 Financial Performance
9.1.4.3 Product Benchmarking
9.1.4.4 Strategic Initiatives
9.1.5 Oneview Healthcare
9.1.5.1 Company Overview
9.1.5.2 Financial Performance
9.1.5.3 Product Benchmarking
9.1.5.4 Strategic Initiatives
9.1.6 Liferay Inc.
9.1.6.1 Company Overview
9.1.6.2 Financial Performance
9.1.6.3 Product Benchmarking
9.1.6.4 Strategic Initiatives
9.1.7 IBM Corporation
9.1.7.1 Company Overview
9.1.7.2 Financial Performance
9.1.7.3 Product Benchmarking
9.1.7.4 Strategic Initiatives
9.1.8 Cognizant
9.1.8.1 Company Overview
9.1.8.2 Financial Performance
9.1.8.3 Product Benchmarking
9.1.8.4 Strategic Initiatives
9.1.9 Wipro Digital
9.1.9.1 Company Overview
9.1.9.2 Financial Performance
9.1.9.3 Product Benchmarking
9.1.9.4 Strategic Initiatives
For more information about this report visit https://www.researchandmarkets.com/r/otu50w
