ReSuit Aims to Revolutionize the Way We Buy and Share Clothing

-New fit-based, peer-to-peer clothing app has something for everyone-

Toronto, June 01, 2022 (GLOBE NEWSWIRE) -- Fashion is an integral part of our lives and, as the fourth largest  industry in the world, fashion and textiles were overdue for a shake-up. ReSuit was born out of a  need to streamline the second-hand marketplace, help revolutionize the way fashion impacts the  environment and encourage consumers to become part of the solution. 

ReSuit is a fit-based, peer-to-peer clothing-sharing app that allows users to rent, purchase, or sell to  a community of fashion enthusiasts who share their passion for sustainability. Co-founded by fashion  industry veteran Nada Shepherd and David Shepherd, himself an accomplished leader in the  technology industry, ReSuit connects fashion lovers who want to change the way they consume  clothing. 

What makes ReSuit different? Like many women, Nada quickly noticed that in the fashion industry,  sizing is completely arbitrary and wildly inconsistent. In response, she created a unique approach  that matches customers with ReSuiters most likely to have items that will fit their unique shape. By making the online experience personalized and exclusive, the ReSuit app uses a proprietary AI  algorithm matching people with similar body shapes and measurements, resulting in near perfect fit  apparel regardless of the clothing size label. 

With over a decade as a designer, Nada was exposed to a myriad of questionable practices within  the industry she loved. From inventory overstock, contributing to massive amounts of waste in our  landfills and pollution in our waters, to greenwashing without a sustainable business model behind  it, Nada knew that fashion needed to evolve to meet the changing needs of our planet and of  consumers. 

"Loving fashion and wanting to change it are not mutually exclusive. It’s because fashion is such an  important part of our lives and cultures that it needs to evolve; in the way it functions and the way it  impacts the livelihoods of others. It’s with that deeply felt conviction that ReSuit was created," says  Nada. 

Moving the industry away from fast fashion is a noble cause, but what happens to the often overlooked garment workers who lose their source of income when their jobs disappear? ReSuit was  built with them in mind, putting resources back into the villages that have now lost manufacturing  jobs due to the shifting of the fashion industry away from over consumption.

A percentage of all sales and rentals conducted on the ReSuit app will be used towards a “Do Good”  fund initiative to support the livelihoods of these skilled workers. 

The ReSuit app is now available to download in the Apple Store and on Google Play. Users can create  their profiles to start selling, renting, and buying within Canada. 

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About ReSuit: 

Founded by power couple, Nada and David Shepherd, ReSuit is a fit-based, peer-to-peer clothing  sharing app that allows users to buy, rent, or sell anything in their closet to a community of fashion  enthusiasts who carry a shared passion for sustainability. With a mission to reinvent how people  consume apparel, ReSuit makes fashion accessible to everyone, everywhere - all while respecting the  planet and the people who make the clothes. 

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Crissi Giamos, Director of Public Relations and Partnerships:


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