Rapid Growth: Thailand's Social Commerce Market to Reach $1.97 Billion in 2023, Unveils Lucrative Opportunities

Dublin, Sept. 15, 2023 (GLOBE NEWSWIRE) -- The "Thailand Social Commerce Market Intelligence and Future Growth Dynamics Databook - 50+ KPIs on Social Commerce Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics - Q2 2023 Update" report has been added to ResearchAndMarkets.com's offering.

The social commerce industry in Thailand is experiencing rapid growth and is poised to reach US$1.97 billion in 2023.

The report forecasts a steady expansion of the social commerce sector, with a Compound Annual Growth Rate (CAGR) of 27.7% expected during the period from 2023 to 2028. By 2028, it is estimated that the Gross Merchandise Value (GMV) in Thailand's social commerce market will reach US$6.69 billion.

The report provides a data-centric analysis of the social commerce industry in Thailand, offering insights into market opportunities and risks. With over 50 key performance indicators (KPIs) specific to Thailand, the report provides a comprehensive understanding of market dynamics, size, forecasts, and market share statistics.


The report covers various aspects of the social commerce industry in Thailand, including:

  1. Market Size and Growth Dynamics: The report analyzes the growth trajectory of the e-commerce and social commerce industries in Thailand from 2019 to 2028.
  2. Retail Product Categories: It provides market size and forecasts for social commerce in various retail product categories, including clothing & footwear, beauty and personal care, food & grocery, appliances and electronics, home improvement, travel, and hospitality.
  3. End Use Segments: The report segments the social commerce market by end use, including B2B, B2C, and C2C.
  4. End Use Devices: It analyzes market size and forecasts based on end use devices, such as mobile and desktop.
  5. Location: The report examines the social commerce market based on location, including domestic and cross-border transactions, as well as tier-1, tier-2, and tier-3 cities.
  6. Payment Method: It provides insights into payment methods used in social commerce transactions, including credit cards, debit cards, bank transfers, prepaid cards, digital and mobile wallets, other digital payments, and cash.
  7. Platforms: The report covers various social commerce platforms, including video commerce, social network-led commerce, social reselling, group buying, and product review platforms.
  8. Consumer Demographics & Behavior: It analyzes consumer demographics and behavior, including age, income level, and gender.

Reasons to Buy

The report offers several reasons for businesses and investors to consider:

  1. Understanding Market Dynamics: Gain insights into market trends, opportunities, and forecasts in the social commerce industry.
  2. Opportunity Assessment: Assess emerging opportunities across different end-use sectors within the social commerce market.
  3. Market-Specific Strategies: Identify growth segments and formulate strategies to target specific opportunities in the social commerce industry, considering key trends, drivers, and risks.

For more information about this report visit https://www.researchandmarkets.com/r/dgj5e2

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