Heineken® brand value increased over 60% to $3,809 million since 2005
October 04, 2011 09:34 ET
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Heineken International B.V.
Heineken® global brand strategy proven highly effective by Interbrand 2011 Best Global Brands report Amsterdam, 4 October 2011 - HEINEKEN today announced that according to Interbrand's 2011...
HEINEKEN launches new company visual identity
September 19, 2011 02:00 ET
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Heineken International B.V.
Amsterdam, 19th September 2011 - HEINEKEN today announced the launch of a new global company visual identity that reflects the significant transformation of the HEINEKEN business over the past decade....
Heineken launches 2011/2012 UEFA Champions League campaign
September 13, 2011 04:00 ET
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Heineken International B.V.
-A season full of spectacular masterpiece moments- Amsterdam, 13th September 2011 - Premium international beer brand Heineken® today announced the launch of its new campaign for the forthcoming...
Heineken launches innovative new global design project
August 16, 2011 07:37 ET
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Heineken International B.V.
Emerging creative talent invited to co-create pioneering nightclub Amsterdam, 16 August 2011 - Heineken® has opened entry to an exciting global design project that invites emerging designers from...
Countdown begins as Heineken® unveils rugby legends for Rugby World Cup 2011
August 11, 2011 10:41 ET
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Heineken International B.V.
Amsterdam, 11 August 2011 - With less than one month to go until the Tournament kicks off, premium international beer Heineken® today unveiled six high-profile former international stars,...
Heineken and Google seal global agreement
July 01, 2011 02:05 ET
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Heineken International B.V.
Amsterdam, 1 July 2011- Heineken and Google has announced an innovative advertising partnership, which will begin with the launch of worldwide digital campaigns on YouTube and mobile phones for...
Heineken® Triumphs at the Cannes Lions Festival of Creativity with seven awards
June 27, 2011 06:43 ET
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Heineken International B.V.
Amsterdam 27 June 2011 - Heineken ® has scooped seven prestigious awards at the 2011 Cannes Lions International Festival of Creativity, with Gold, Silver and Bronze Lions for the first two films of...
Heineken International renews UEFA Champions League sponsorship
May 27, 2011 02:00 ET
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Heineken International B.V.
Amsterdam, 27 May 2011 - Heineken International has announced that it has extended its contract with UEFA to sponsor the UEFA Champions League for a further three years. Heineken's new agreement...
Heineken® invites the world to a Legendary Date
May 26, 2011 02:01 ET
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Heineken International B.V.
Amsterdam, 26 May 2011 - Premium international beer brand Heineken® today announced the launch of the eagerly-awaited second film from its global Open Your World campaign, called "The Date". 'The...
Men Give Up Supermodels for Champions League Final
May 23, 2011 04:23 ET
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Heineken International B.V.
Amsterdam, 23 May 2011 - An international survey, conducted by OnePoll for UEFA Champions League sponsor Heineken has shown that men around the world would be prepared to give up and miss out on a...