86% OF CYBER WEEKEND BUYERS SHOPPED ON AMAZON, 52% SHOPPED MOSTLY ONLINE, NUMERATOR REPORTS
December 04, 2024 09:45 ET
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Numerator
CHICAGO, Dec. 04, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, has released verified shopper survey insights from over 9,600 respondents for the...
87% OF CONSUMERS PLAN TO CELEBRATE THANKSGIVING; 31% PLAN TO PURCHASE ALCOHOLIC BEVERAGES, NUMERATOR REPORTS
November 18, 2024 09:00 ET
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Numerator
CHICAGO, Nov. 18, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, has released new data on Thanksgiving 2024, sourced from verified purchase data and a...
60% OF CONSUMERS ENCOUNTER LOCKED-UP MERCHANDISE; 27% WILL SWITCH RETAILERS OR ABANDON PURCHASE, NUMERATOR REPORTS
November 04, 2024 09:00 ET
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Numerator
CHICAGO, Nov. 04, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, has issued a new report—Unlocking Shopper Reactions to Secured Products—sourced from...
NUMERATOR LAUNCHES CONTROL GROUPS TO QUANTIFY IMPACT OF CRM MARKETING
October 30, 2024 09:00 ET
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Numerator
CHICAGO, Oct. 30, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, announced the launch of automated Control Groups as part of its first-party marketing...
NUMERATOR ANNOUNCES 200,000 PANEL WITH NEW TRANSPARENCY STANDARD
October 30, 2024 08:00 ET
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Numerator
CHICAGO, Oct. 30, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, today announced its Total Commerce Panel will expand to 200K U.S. households in April...
62% OF CONSUMERS PLAN TO CELEBRATE HALLOWEEN; 80% PLAN TO PURCHASE CANDY, NUMERATOR REPORTS
October 17, 2024 08:58 ET
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Numerator
CHICAGO, Oct. 17, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, has released data on Halloween 2024, sourced from a sentiment survey of over 5,000...
NUMERATOR LAUNCHES VERIFIED VOICES DIRECT – A RESEARCH-ONLY PLATFORM BUILT ON VERIFIED BUYERS
October 15, 2024 09:00 ET
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Numerator
CHICAGO, Oct. 15, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, has launched its first research-only platform – Verified Voices Direct. Recent...
NUMERATOR QUANTIFIES THE IMPACT OF MEMORY LAPSE ON MARKET RESEARCH
October 14, 2024 09:00 ET
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Numerator
CHICAGO, Oct. 14, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, has published new research quantifying the extent of consumer memory lapses when it...
POST CONSUMER BRANDS EXPANDS NUMERATOR PARTNERSHIP
September 26, 2024 09:00 ET
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Numerator
CHICAGO, Sept. 26, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, has announced that Post Consumer Brands, a subsidiary of Post Holdings, Inc., has...
71% OF FMCG SHOPPERS BUY OUTSIDE FOOD, DRUG, MASS CHANNELS, NUMERATOR REPORTS
September 25, 2024 09:00 ET
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Numerator
CHICAGO, Sept. 25, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, recently conducted an analysis of 80+ fast moving consumer goods (FMCG) departments...