Black Friday and Cyber Monday 2023 significantly boosted customer acquisition and sales
Optimove Insights Report: Black Friday Boosts Customer Acquisition Over ‘Non-Holiday’ Time Period by 370%, Cyber Monday by 240%
November 18, 2024 07:48 ET | Optimove
NEW YORK, Nov. 18, 2024 (GLOBE NEWSWIRE) -- Optimove Insights has released its proprietary report analyzing over two million e-commerce transactions from the 2023 holiday shopping period, revealing...
Respondents were asked, “In thinking about marketing messages you are receiving now, which type are the most irritating?” 
Optimove Insights Report Finds US Consumers More Irritated by Brand Offers Than Political Messages, Urging Brands to Improve Personalization
November 07, 2024 13:29 ET | Optimove
NEW YORK, NY, Nov. 07, 2024 (GLOBE NEWSWIRE) -- A recent Optimove Insights survey of 329 U.S. consumers reveals that brand marketing messages are more irritating than political ones, with 58% of...
Optimove Placed Furt
Optimove Placed Furthest on Completeness of Vision Axis in the 2024 Gartner® Magic Quadrant™ for Multichannel Marketing Hubs
October 29, 2024 06:56 ET | Optimove
New York, Oct. 29, 2024 (GLOBE NEWSWIRE) -- Optimove, the first Customer-Led Marketing Platform, has been named a Visionary in the 2024 Gartner Magic Quadrant for Multichannel Marketing Hubs (MMH)....
Optimove Recognized
Optimove Recognized as “One to Watch” in Snowflake’s Modern Marketing Data Stack Report
October 22, 2024 14:16 ET | Optimove
NEW YORK, Oct. 22, 2024 (GLOBE NEWSWIRE) -- Optimove today announced that it has been recognized as one to watch in the Modern Marketing Data Stack 2025: How Leading Marketers Are Thriving In a...
Noa Nitzan Geffen has joined Optimove as General Counsel
Noa Nitzan Geffen Joins CRM Leader, Optimove, as General Counsel
October 10, 2024 09:31 ET | Optimove
NEW YORK, Oct. 10, 2024 (GLOBE NEWSWIRE) -- Optimove, the first Customer-Led Marketing Platform, today announced that Noa Nitzan Geffen has joined the company as General Counsel. Noa brings...
Optimove is the first Customer-Led Marketing Platform
Optimove Launches OptiPromo: The First Solution for B2C Marketers to Deliver Dynamic, CRM-Powered Promotions and Rewards Tailored to Each Customer
October 08, 2024 13:04 ET | Optimove
LAS VEGAS, Oct. 08, 2024 (GLOBE NEWSWIRE) -- Optimove, the first Customer-Led Marketing Platform, announced the launch of OptiPromo, a groundbreaking solution designed for B2C marketers that...
Adi Dagan Joins Opti
Adi Dagan Joins Optimove as Senior Director of Partnerships
September 09, 2024 14:09 ET | Optimove
NEW YORK, Sept. 09, 2024 (GLOBE NEWSWIRE) -- Optimove, the #1 CRM Marketing Solution for iGaming and Sports Betting, is pleased to announce the appointment of Adi Dagan as Senior Director of...
Image 1:  85% of respondents plan to engage in live betting during games
Optimove Unveils 2024-2025 NFL Wagering Intentions Report: Significant 39% Surge in Live Betting Anticipated
August 22, 2024 10:00 ET | Optimove
NEW YORK, Aug. 22, 2024 (GLOBE NEWSWIRE) -- Optimove Insights, the analytical and research arm of Optimove, has released its 2024-2025 Consumer Report on NFL Wagering Intentions. The report offers...
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Optimove Recognized as a Contender Email Marketing Service Provider by Independent Research Firm
August 15, 2024 09:09 ET | Optimove
NEW YORK, Aug. 15, 2024 (GLOBE NEWSWIRE) -- Optimove, the first Customer-Led Marketing Platform, has been named a Contender in The Forrester Wave™: Email Marketing Service Providers, Q3 2024. The...
Image 1: 95% of consumers are likely to revisit a brand after a positive experience.
Optimove Unveils its 2024 Holiday Shopping Report: Shows 67% of Consumers will Have ‘Marketing Fatigue’ by November
August 11, 2024 10:00 ET | Optimove
NEW YORK, Aug. 11, 2024 (GLOBE NEWSWIRE) -- Optimove Insights, the analytical and research arm of Optimove, has released its Report on Consumer Shopping Intentions for Holiday 2024, offering...